Clay Clark | Business Conference | Is This the Year to Grow Your Business? Celebrating the WindowNinjas.com Case Study & Success Story “You were able to help us develop processes for everything that happens within in the business.”

Audio Transcription

I wanted to ask you if you could share about the impact that search engine optimization maybe has had on your business. Because I think a lot of dentists, doctors, lawyers, photographers, web developers, people I meet at conferences. We just had a big conference with Tim Tebow last week. I meet these people who are the best chiropractor in their area, the best neurosurgeon, the best whatever, and people can’t find them. Could you talk about the impact that the search engine optimization has made on the business? It’s immeasurable, Clay. You know, earlier I had mentioned, we brought in like 400 new clients organically in three months, two and a half months. All of them were what’s called inbound liens, meaning they reached out to me. They weren’t referred to me by another client. They were actually Googled, you know, CPAs, and they looked at reviews and videos. And so, when you and I first met, I said, people don’t look for CPAs on Google. They call their friends or whatever. And you smiled and shook your head and said, okay. And you set out to prove me wrong and you did. And so, anybody, especially in the service business, you can call me and I’ll tell you that I didn’t believe Clay Clark for a minute, but it has magnified the reach that we have. And what it’s done for us, Clay, it’s allowed us to be selective on what clients we take. And these clients are calling us. They literally, we don’t have to pick up the phone and call them, they’re calling us. And it’s 100% off of Google, Google reviews, Google searches. So I’ll admit it right here, you proved me wrong. People do look for CPAs off of Google. They look for doctors, dentists, attorneys as well. Now my final 90 seconds here for you in the hot seat, you know, the conferences, Dr. Zellner participates in the conferences. You know, we’ve had Tim Tebow, Michael Levine, we’ve had the head of Harley Davidson. I mean, over the years we just continue to bring in new folks. But when you get past the big names, could you maybe describe what the conferences are like or what kind of impact the conferences had on your business? Yeah, so the main thing is, as a business owner, there’s plenty of times I felt like I’m alone. There’s nobody that thinks like me. I’ve got great staff, but they go home at the end of the day and you fight negativity and all that. And you don’t know what you’re doing. And nobody taught me how to be a successful business owner in business school. And then I go to your workshop, it’s positive. I’m surrounded by forward, positive thinking, hardworking, success-minded people. And then you start laying out the very simplistic methodologies because Clay, you taught me there is a pattern to success, and here’s what you do. In your workshops, for the private… My gosh, you need to quadruple the cost of that going in there, because if somebody… Now, here’s what I really like about it. I’m not an excuse maker. I don’t make excuses. A lot of people like to go, and they’re, oh, I can’t do it. I don’t know what I’m doing, or my mama couldn’t, my dad couldn’t, so I can’t.” And your workshops take all excuses away. All you got to do is be willing to put in some effort and show up. There’s a pattern to success. It’s teachable, it’s replicatable, and it’s engaging. I would absolutely recommend anybody and everybody to go to your workshop because, one, you’re going to walk out of there. You’re going to be on fire. You’re ready to go. But, Clay, you give practical steps on what to do. And all I got to do is do it, and that’s what I did, even though I didn’t believe you. You proved me wrong, and here we are. We’re five times the size we were when… Seven times almost the size we were when we met you a few years ago. Clay Clark is here somewhere. Where’s my buddy Clay? Clay is the greatest. I met his goats today, I met his dogs, I met his chickens, I saw his compound. He’s like the greatest guy. I ran from his goats, his chickens, his dogs. So this guy is like the greatest marketer you’ve ever seen, right? His entire life, Clay Clark, his entire life is marketing. Some shows don’t need a celebrity narrator to introduce the show. But this show does. In a world filled with endless opportunities, why would two men who have built 13 multi-million dollar businesses altruistically invest five hours per day to teach you the best practice business systems and moves that you can use? Because they believe in you. And they have a lot of time on their hands. They started from the bottom. Now they’re here. It’s the Thrive Time Show starring the former U.S. Small Business Administration’s Entrepreneur of the Year, Clay Clark, and the entrepreneur trapped inside an optometrist’s body, Dr. Robert Zunich. Two men. Eight kids, co-created by two different women. Thirteen multi-million dollar businesses. Teaching you the systems to get what we got Colton Dixon’s on the hoops, I break down the books See, bringing some wisdom and the good looks As the father of five, that’s why I’m alive So if you see my wife and kids, please tell them hi It’s the C and G up on your radio And now, 3, 2, 1, here we go! Started from the bottom, now we here Started from the bottom, and we’ll show you how to get here Started from the bottom, now we here Started from the bottom, now we here Folks, on today’s show, we’re joined by a long-time client. I want to talk about life without systems and life with systems. What? Let me give an example. I have five great kids. They’re wonderful kids. And when we take them on a trip, I don’t want my kids to show up without a shoe, without a jacket, without an ID. So I have a checklist and I say, hit number one. Okay. Do you have your ID? Great. Do you have your shoes? Great. Do you have your stuff packed? Okay. Because when we go to the airport and we’re flying seven people deep, we’re rolling seven people deep, deep. I don’t want to hear that my middle daughter, my oldest daughter, my youngest daughter, they don’t have their ID. They don’t have the ability to get on that airplane. We got seven of us. We cannot forget a step. So I have to make a checklist to make sure when we get on that plane, all seven of us can get on that plane. I also organize a lot of events. And when I do these big events, I have to make sure we have great security, great transportation, and logistics are the name of the game. And on today’s show, we’re joined by a longtime client, and we’ve had the honor and privilege to help him develop systems, and now he has great systems. So we’re going to start off first talking about what life was like before systems, then we’ll get into what life is like now that he has a systemized, franchised business that is booming. Gabe Salinas, welcome on to the Thrived Time Show. How are you, sir? I am great, Clay. It’s good to see you again. I’m happy to be here. So let’s talk about it. Before you and I met, or maybe right when you and I met, right when you were, you know, you knew how to clean windows, you knew how to get business, you knew so much about business, but there wasn’t a lot of systems. What was life like before we built those systems together? The best way I can explain it, Clay, is imagine your hair’s on fire first thing in the morning, and then by the time you get it put out and you’ve got those fire embers, they’re not burning as hot on your head anymore, your day’s done and then you’ve got to wake up and do it again. That’s exactly what it’s like. Running around with your hair on fire and just when you get it put out, it starts over again. You know, and I’ve helped so many companies to scale their businesses and so I get asked all the time by people, they’ll say, you know, as an example, one of my long-time clients, he’s a cosmetic surgeon and from the outside, it looks like he doesn’t do a lot. He looks like people think, wow, this guy is making a ton of money, he’s super successful. Wow, he doesn’t do a lot. And what they don’t know is that he and I worked together a lot to build systems, inbound call scripts, checklists for everything, a search engine optimization game plan. There’s a lot of work we put into that. And now what you see is a cosmetic surgeon who looks like he doesn’t work a lot, who gets to travel when he wants, and you get to see the fruit of that. Can you walk the listeners through what we did together as far as building those systems? I don’t think people really, when I hear systems, they don’t maybe think or know what that means. Well, I mean, it was a process for sure. I mean, I think we’ve worked on stuff for well over a year and a half, and we’re still continually either refining or we found something that wasn’t completed and we’re finishing it. But in the beginning what we did was we started with basically how we answer our phone. We went through how we take our phone calls, the amount of leads that were coming in, we started going with the existing customers that we had and then we started going through each one of those and applying a specific system and a process to handle each one of those things. So from the minute we answer the phone, you were able to help us develop a specific Script that every one of our call center employees would utilize it and then that way it created this uniformity For every single phone call and then nothing ever got missed So we were always getting the name the address the phone number whether it’s a cell or a home We were getting email addresses everything and then we were actually going in and engaging with the client and find out exactly what services they need, what their pain points were, and then we provided the benefits, and then we went to a call to action which was closing the deal. And that was just in one aspect of how we did a portion of our business. That’s just answering the phone. But we did that specific process over and over and over again with every single thing that went on in the business. And like I said, it took well over a year just to get through 90% of it. And again, I mean, you know, building these systems, I think sometimes people think, wow, systems, that’s a two syllable word. Okay, I get it, systems, I’m moving on. Let me just put some meat on the bone, folks, some meat on the bone. So I’m gonna pull this up here. I’m gonna go into the back end of my website for one of my businesses. It’s called Elephant in the Room. It’s a haircut chain. People say, you’re gonna take us into the back, into your website, is that legal? Is it ethical? What if someone steals your ideas? Well, it’s not ideas, it’s the execution of those ideas matters. So if you’re a manager in my store and you walk into the store today, and we have a haircut chain, you walk into the store and you say, where’s that checklist for the one, for the daily assistant manager checklist? I say, well, you click right here and you click right here and this is the checklist. And this is a checklist for turning on the shop lights, turning on the computers, unlock the door, place the signs, place employee tickets on the front desk, place opening shop checklist on the prep area counter, remove the expo markings on the daily task. And it’s just a, it’s a checklist for everything. And you go, wow, do you have to have a check checklist for that? What about when you hire a new employee? Oh, we call that the core training packet. And it’s all right there. And it’s organized so that new employees can get onboarded right away. And you say, well, yeah, but what about like a direct deposit? What if an employee wants to have their pay direct deposited? Oh, there’s a checklist for that. There is a checklist for everything. And it’s so systemized that everything needed to run the business is all in one place. And so before we even saw a single customer elephant in the room, I built these systems. So that before we saw customers, we had the systems. Now in your case, in most cases, when I work with wonderful entrepreneurs, you’re already selling a lot of stuff before you come to me. I mean, you guys already have a lot of buyers. Again, there’s somebody out there that can relate to that. But in my case for Elephant, I was able to build the systems before we had any customers. In your case, you called me and you already had customers. Can you talk about what that’s like when you’re already having customers and you’re trying to build systems while servicing real customers? Well, it’s a little difficult in the beginning, but when you start to look at the big picture and you see that there is a end game and what you want to accomplish, then it becomes a little easier and you become more motivated to actually take those steps to actually work on those systems every single day. Yeah, it was difficult because just like I said, and I always go back to where we started and that was like just how we answer the phone and utilizing a script. Just that one single task, putting it together was one thing and implementing it was another and it was just such a chore to get everybody on the team to say, okay, great, now we’re all utilizing this system well, right? And then they started seeing successes from it, and it was cool because then it said, well, hey, let’s go fix something else. And as we started going down the line from, like I said, from just the way we answered the phone to the way we actually started to generate leads, you know, different types of promotional offers, and even the system of, you know, how we run our Google AdWord campaigns and things of that nature, any kind of lead generation source. Even over to the service trucks, the service, you know, having checklist for the service trucks where the equipment, which equipment was on the truck, who signed this equipment out, what needs to be on the truck, when do you have a checklist for, hey, who’s getting gas today, where’s the gas card. I mean, just all these little things that people kind of overlook that when you start building a system and a process to make sure everything is in good shape. It just makes these issues that kind of were always happening just magically go away. That’s powerful. Speak to that a little bit more. Making systems so that the problems that you’re always having go away. That is powerful. It’s like you almost solve the problem one time for every time. Talk about that. There’s somebody watching right now. They do not have systems. Well, if you don’t have systems, like I said, you’re trying to reinvent the wheel every single day. And that’s that creates a problem, not only for yourself, especially if you have a lot of equipment and a lot of people that you’re trying to manage. But it also creates a lot of problems for the people because you never get something done the same way. You know, Joe might have a special way to clean windows, but that might not be the way that Jimmy does it, but the way that I do it is maybe slightly different than both of them, but to get both of them people on the same team and doing it my way, which has been proven the successful way, the only way we could achieve that is by writing it out. This is step one, this is step two, this is step three. This is how you do each one of these specific tasks that we’re supposed to do, whether it’s cleaning windows or pressure washing houses or cleaning out a gutter, there is a specific way that our company over here at Winno-Ninjas expects those things to be done. And if we didn’t have those things clearly written out and implemented in a system so that all the employees know how to follow that process, we would still be very stagnant and probably still running around with our hair on fire every single day. Now, a lot of people think that, well, I don’t have time to build systems. And even if I did build systems, it won’t help me sell more. I would argue that the clients that we’ve worked with to help them build systems, they actually sell more and work less. Are you selling more now? Because some people say, I don’t have time to build systems, I have to sell something. Are you selling more? We do sell more now. Yes, absolutely. And theoretically, I work less on that part of the business. Yeah. Right? So no longer am I really working inside the business of the service operations side. I’m more working inside the business of trying to grow Window Ninjas into a household franchise named brand. So let’s go to windowninjas.com because you now have systems in place and somebody wants to buy those systems. Somebody says, you know what, I don’t want to reinvent the wheel. I want to team up with a company with a proven process, a proven system. Tell us about the systems you now have in place at windowninjas.com and tell us why everybody out there, you know, if you’re looking to buy a business, why looking at Window Ninjas is maybe a good option for you? Well, we’ll just start from the beginning. I mean, our system starts with advertising. We have a specific system that we utilize in every single one of our markets to generate leads. Once those leads come in, they all come into a specific place, which is part of our system, which is then handled by our call center, who then has a multitude of systems and processes that they have to follow in order to answer that lead’s phone call or reply to that lead’s service request, follow a script, close the deal, get the job scheduled, make sure the leads are tracked, and then follow up with those customers that haven’t been closed, and then follow up with customers that have been closed before but may need new services. That’s just one step going in. I mean, that’s just one process within the call center. Then we have to send all that information over to our service personnel in each location that they, specific location they belong in, and each one of those personnel needs to be able to have that information, know what that information means, you know, it has to be placed in a certain order so that the service technicians know, okay, this is where I need to go, this is the customer that I’m going to be servicing, this is the service I’m going to be providing them, and this is the amount of money that we’re going to charge them. And then after all of that fun stuff is done, there’s a whole another process of actually accounting for the money, you know, and our accounting offices have those specific checklists in hand and they follow a certain system and a process as well. And then it just starts all over again. If we didn’t have that, man, we wouldn’t get paid. We wouldn’t be at people’s houses at the right time. We wouldn’t know what services they’re doing. We wouldn’t even know who was actually working today. We didn’t have specific systems and processes. And that’s one of the things that we do over here at Window Ninjas is we’re always, always, always ensuring that our systems and our processes allow the opportunity for all of our franchisees to succeed, all of our service employees, all of our call centers employees, everybody wins when you follow the system and the process properly. Now again folks, windowninjas.com is franchising right now. So what does that mean? It means the brand is available for you to team up with them. So if you say, wow, I want to own a business, but I don’t have time to reinvent the wheel, I just want to use a proven system. WindowNinjas.com is now franchising. With the limited time we have left there, Gabe, tell us if people want to learn more about buying a franchise, how do they take the first step and how much money does it cost to buy a WindowNinjas.com franchise? The first thing they can do, Clay, is they can simply go to our website. We’ve got a nice little button at the top that says franchising. They can click on that and it will give them all the information. They can even fill out the form on that page and it will get directed over here to our corporate office and we will then reach out to them and start the process. And as far as cost goes, it’s really economical, very, very economical when you talk about how much revenue we can generate and how much profit we can generate. But the franchise fee is going to be $49,500 all in with your truck and equipment and just the total package, you’re looking right around between $150,000 and $175,000 just to get started and rocking and rolling. And like I said, we’ve got million dollar locations, we’ve got multiple of them, and I tell you what, this revenue that we generate over here at Window Ninjas by following systems and processes is just absolutely amazing. And what else is amazing is our profit margins. So if anybody is interested in opening a Window Ninjas franchise and wants to definitely build some time, freedom, and financial freedom for themselves, they should definitely reach out to me and my team over here at Window Ninjas. Now, Gabe, you’re a beautiful man. Are you selling hair care products too at windowninjas.com or what’s your secret? Maybe I should start doing that, Clay. My secret, I don’t know, man. I think I have a good skin regimen, man. I think that’s what I do. All right. That’s great. Well, I appreciate you very much, sir. We’ll talk to you next week. All right. Thanks, Clay. All right, Thrive Nation. I want to tell you a story today about a gentleman I had the opportunity to meet years and years ago, and he has really scaled his company. He’s been just a great friend, and he’s a guy who money is a magnifier. So when you help somebody make more money, it just makes them more of who they are. He’s a generous man. He’s a hardworking man. He’s actually a CPA. Some people tell me, Clay, doesn’t a CPA stand for a certified pain in the ass? I don’t think that’s always true, folks. There are some good ones out there. We’re joined here with a long-time client, Paul Hood. Welcome to the Thrived Time Show. How are you, sir? Hey. Like my old friend, R.D. Mercer, said, CPA stands for certified professional ass kicker, not certified pain in the ass. I’ve got 11 questions for you in about 10 minutes, so here we go. Let’s get it. Let’s get it. How did you and I first meet? I guess maybe when did you and I first start working together? Back in the day, I had a… I still do, I have a really nice car. I was sitting at a restaurant and the manager came up and said, hey, do you know this guy, Steve Currington? And I said, no. And I said, why? And he said, well, because he’s got these nice cars and you really need to meet him. So I met Steve and the first time I met him, he was dressed up in a Hulk outfit at a fundraiser yelling Hulk smash over the place. And I had been searching, Clay. I had built a business that was doing about $3 million, had about three offices. And I wanted to go from successful to systematic. And I asked Steve, who do I talk to? And he said, you got to meet my guy. And then he got me to one of your workshops. I said, holy smokes. You know, I went to the best, one of the best accounting schools in the country and they didn’t teach anything that you were teaching. So I was lit from the day one. Now, I remember when you came to the conference and watching you take notes, I mean, you were smoking out that, they had a notebook for taking notes and it was like the piece of paper was going to set to fire because you were taking so many notes and you were engaging with all the different successful entrepreneurs. And I knew that your business was going to scale because previous to meeting me, you’d already built a successful business. You were top of your class in college. But I knew you could scale. Just to give the listeners some sort of an idea in their mind, how much have you grown from the time that you and I first met to now, just to give you some context? Yeah, so last year, Clay, so we went from about $3 million in revenue with three offices to now we have 17 offices across four states. And last year, we did $20 million. And we’re poised now. My industry is in a kind of a change or die scenario, and we are literally fighting off private equity companies that are wanting to throw money at us to be a part of what we’re doing, because you helped me create what, in my world, they call the platform firm. How do you take a wisdom-based business and scale it? It was actually pretty simple. It’s actually made me angry. I’ve told you multiple times, I went to college and they didn’t teach me this stuff and you’re saying have a meeting with your people. What does that mean? And you played a massive role in our expansion. Well, Paul, I want to talk to you about this. This might feel like a backhanded compliment, but that’s not the way I mean it. You were graduating near the top of your class. I mean, you have been a very successful accountant before I met you. But I believe that when we met, you didn’t have a website. Or, and maybe that seems like it’s a backhanded compliment. I don’t want it to feel that way. I just, I’m saying you were like top of your class CPA, but yet the marketing didn’t match how quality of a service you provided. Maybe I’m getting that wrong. I’d love to get your, just, can you hear me talk about that? Because I believe you were a top of the class CPA with a non-existent website. Yeah, yeah. So, you know, it’s, I hear what you’re saying, Clay. You’re saying is, oh my God, how’d this guy ever become as successful as he was before he met me? But the reality is, again, business school, they teach you how to be a technician. They don’t teach you how to grow a business, how to manage people, how to create that marketing funnel, that sales funnel that goes into it. I remember the first time we met individually, you said, well, let’s look at your website. I said, what website? Because I’m a professional, and professionals get new business off of referrals. Dude, you turned on that website and we started getting Google reviews and videos. I’ll tell you, in the three months of the beginning of this year, my sales team closed 400 new clients in three months, all off of inbound calls, meaning they called us. That’s all because of what you’ve done with social media, with content, and that website. So, bravo. Now, we talk about, you know, one of the things that you did, which I loved, is you, there are what we call passive learners, people that watch information and they don’t think about how to apply it to their lives. Then there’s active learners. You are an active learner. You think, you see something and you think, how can I apply this to my life? And so I remember when you came to the workshop, you almost immediately, we started talking about renovating your offices on the outside and the inside. So basically renovating the brand, like the website, the digital marketing, but also renovating the way your physical CPA practices looked inside. I think in your Claremore office, you renovated your Claremore office. I’m going to try to pull it up on the screen so people can see this, but you actually implemented so many of the things quickly. And so you actually went through the process of renovating your office inside and outside. Why did you decide to renovate your office on the inside and the outside after having been to workshops and conferences? Why did you decide to do that? Because very few people do that. Well, it was two things, Clay. The first thing is when I had clients come into me and they’d say, you know, they’d rather go to their dentist than see me. People buy what they want, not what they need. We were selling what they needed, not what they wanted. We needed to portray a success-minded, an anti-CPA environment, if you will, with the slogans and the positive saying and the financial things. And it’s kind of weird though, Clay, because if you compare your office and my office, they strangely look alike. I’m not saying I copied off of you, but they strangely look alike. Well, you know, and the other thing- We wanted to sell success. We don’t want to just do tax returns. We wanted to sell success. And that’s what I jumped all over going to you. I told you one time, Clay, I could live in your office. It’s the success and the positive and the motivation that’s created. And so I wanted to recreate that in my offices. Now, other things that you implemented successfully, and, again, I’m just trying to brag on some of the wonderful things you’ve been able to accomplish, is you and I talked and you said, Clay, I have a desire in my heart to write a book. And so you and I worked together on writing your first book, Take a Look Under the Hood, which is a phenomenal book there. You and I did that together. And then the next book here is called Roadkill Tastes Like Chicken. And again, I can’t help somebody to typeset a book or to make a cover if someone doesn’t write the book. And so you are willing to put in the work, and then we were able to work together to produce the end result. What would you say to somebody who’s on the outside of the website right now who’s thinking about becoming a client of ours. We have sort of a, our business is designed, I only take on 160 clients, and so I work with a lot of the same people year after year after year. So what would you say about the amount of effort you had to put in to something like the website or writing the book, and then maybe what would you say about what kind of work we put in, just so you kind of explain how that relationship works? Yeah, Clay, I’m still astonished at what all you guys were willing to do. You took, and you proved to me that you can do this with any business, a business that wants to grow, a business that wants to be seen, a business that wants to measure profitability, a business that wants to start with the end in mind. You have all the tools to do that. And again, I’m Clay, I’m waiting for the check in the mail, but you’re not paying me to say this stuff. It’s reality. And I always said, and we’ve sent you a lot of clients over the years that you’re the offense, I’m the defense. You show them how to make it, I show them how to keep it. And I wrote the first book, really, frankly, you wrote most of the book. I went through, you did a lot of stuff, and I added some verbiage and made it more towards CPA, the defense side, if you will. In the second book, you taught me that it’s not about making money. It’s about sowing seeds. It’s about changing people’s lives. One of the first things that you and I talked about is, why am I wanting to do this? What’s the intent? What difference am I going to make in the world? With wealth, when you create wealth, you get attention, and therefore people give you credibility, and they’re more apt to do what you advise. I have a great lifestyle, but what I wanted to do is, with the book, with you, with my business is how do I break generational sin or generational punishment? Or in my book, I call it pigs don’t know pigs stink, because if my mom hadn’t made a change and said no to being abused and alcoholism, I’d probably be some drunk Indian smacking a woman around. It wouldn’t be my wife, because she’s German. She’d cut me. She’d hurt me. But that, and now I’ve got a college degree, and all my kids have college degrees. And so it’s beyond just, I feel like people owe it not only to themselves, to their community, to their family, to people they don’t even know, to be successful and to sow those seeds of success in other people. And frankly, Clay, I admire you. I am astounded by your knowledge and how you can take a business from where I was to where I am now. And it’s all about sharing life’s successes, because you can create wealth and benefit the world. But if you can teach other people to create wealth and how to benefit the world, that’s amazing. So bravo to you, Clay. I appreciate that very much. I have three final questions for you. Three final questions. I want to tap into your wisdom on this. One of the things about your business that blew my mind is that if we typed in Tulsa CPAs into Google or whatever market you’re in, we couldn’t find you. So it’s kind of hard for people sometimes to grasp the idea that the best accountant isn’t findable, the best dentist isn’t findable. People typically, they go to Google, they type in the search term, and whatever comes up top, that’s who they call. And I wanted to ask you if you could share about the impact that search engine optimization maybe has had on your business? Because I think a lot of dentists, doctors, lawyers, photographers, web developers, people I meet at conferences, and we just had a big conference with Tim Tebow last week. I meet these people who are the best chiropractor in their area, the best neurosurgeon, the best whatever, and people can’t find them. Could you talk about the impact that the search engine optimization has made on the business? It’s immeasurable, Clay. Earlier I had mentioned we brought in like 400 new clients organically in three months, two and a half months. All of them were what’s called inbound liens, meaning they reached out to me. They weren’t referred to me by another client. They were actually Googled, you know, CPAs, and they looked at reviews and videos. And so, you know, when you and I first met, I said, you know, people don’t look for CPAs on Google. You know, they call their friends or whatever. And you smiled and shook your head and said, okay. And you set out to prove me wrong. And you did. And so anybody, especially in the service business, you can call me and I’ll tell you that I didn’t believe Clay Clark for a minute, but it has magnified the reach that we have. And what it’s done for us, Clay, it’s allowed us to be selective on what clients we take. And these clients are calling us. They literally, we don’t have to pick up the phone and call them. They’re calling us. And it’s 100% off of Google, Google reviews, Google searches. So I’ll admit it right here, you proved me wrong. People do look for CPAs off of Google. They look for doctors, dentists, attorneys as well. Now my final 90 seconds here for you in the hot seat, you know, the conferences, Dr. Zellner participates in the conferences. You know, we’ve had Tim Tebow, Michael Levine, we’ve had the head of Harley Davidson. I mean, over the years, we just continue to bring in new folks. But when you get past the big names, could you maybe describe what the conferences are like or what kind of an impact the conferences had on your business. Yeah, so the main thing is, you know, as a business owner, you know, there’s plenty of times I felt like I’m alone. There’s nobody that thinks like me. You know, I’ve got great staff, but, you know, they go home at the end of the day, you know, and you fight negativity and all that. And then, and you don’t know what you’re doing. And, you know, nobody taught me how to be a successful business owner in business school. And then I go to your workshop, it’s positive. I’m surrounded by forward, positive thinking, hardworking, success-minded people. And then you start laying out the very simplistic methodology because, Clay, you taught me there is a pattern to success. And here’s what you do. And in your workshops, for the private, my gosh, you need to quadruple the cost of that going in there. Because if somebody, now here’s what I really like about it. I’m not an excuse maker. I don’t make excuses. And a lot of people like to go and they’re, oh, I can’t do it. I don’t know what I’m doing. Or my mama couldn’t, my dad couldn’t, so I can’t, and your workshops take all excuses away. All you got to do is be willing to put in some effort and show up. There’s a pattern to success. It’s teachable, it’s replicatable, and it’s engaging. I would absolutely recommend anybody and everybody to go to your workshop because one, you’re going to walk out of there, you’re going to be on fire, you’re ready to go. But Clay, you give practical steps on what to do. And all I got to do is do it. And that’s what I did, even though I didn’t believe you. And you proved me wrong. And here we are, we’re five times the size we were when, seven times almost, the size we were when we met you a few years ago. Final question for you. People, when they think about growing a business, they think about sales, they think about marketing, they think about accounting, they think about workflow, they think about human resources, they think about public speaking, they think about PR, they think about social media ads. And people always ask me, they go, okay, so you help people with workflows, or they’ll go, okay, so you’re the website guy, or you’re the book writing guy, or you’re the whatever guy. How would you describe what it is that our business coaching platform does or what it’s done for you? So what you’ve done for me and what I’ve seen you do for clients is you clearly define the success pattern. The success pattern that you taught me is you define where you’re at, you define where you want to go, you create a plan, you execute the plan, you measure results, you modify the plan. In that plan, there’s a lot of consistencies, no matter if you’re a pool business, if you’re a lawn business, or you’re a CPA. And so what you did was, and I’m a proponent of going to college, especially the CPA, you have to. But if I didn’t have to, I could have skipped all that crap and hung out with you for a couple of years and learned every step of the way. Because every business that I’ve sent to you or that I work with, maybe they’re good in this area, but they’re not good in these areas. And so to be able to bring the thing full circle, regardless, and Clayton, and again, this is a compliment. You’ve done this with many, many different businesses. So you’re the guy that takes away excuses. If you want to be successful, there’s a pattern. Show up, do the work, modify your plan, and reap the rewards. Paul, I really do appreciate you. I want people to know about the resources that you provide. You have a wonderful team there at hoodcpas.com. We have typically about a million listeners that will listen to this show on a typical week or every couple of weeks. What are the solutions that you provide there at paulhood.com, paulhood.com. Well, so what we do is we’re different than most CPAs because my industry is in a really a change or die scenario. 75% of CPAs are at or above retirement age. There’s about 90% of the firms that are out there are potential acquisition targets. So what we have to do is we have to re-envision and you helped me with this, re-envision what we do. We sell success, Clay, just like you do. We’re not marketing people, though. So like I said, you’re the offense, we’re the defense. We teach people how to minimize their income tax, how to maximize returns, how do you keep more, save more, and protect more. And we do it in a format, Clay, that’s a membership-type model to where it’s a fixed fee. So every time you call us, you’re not getting a bill. And same thing, it’s very predictable. Keep more, save more, protect more, not just do your tax return. Paul, I really do appreciate you carving out time to join us today again, folks. That’s paulhood.com. You say, what’s that website? It’s paulhood.com. If you need a CPA in a major way, check out paulhood.com. Paul Hood, thank you so much for your time today, sir. We’ll talk to you soon. See you, brother. See ya. Bye-bye. My name is Paul Hood and I’m from right here in Bartlesville, Oklahoma. I’m a CPA with offices in Bartlesville, Tulsa, and Claremont. I originally heard about the Thrive Time Workshop through some friends, a guy named Steve Carrington, who has a very successful business. He said, if you want to be successful, you need to be here. My business, it consists of I’m a CPA and a financial advisor, and we’re very successful. I want to go from successful to systematic. I want to learn systems and processes so that the business can run without me. The atmosphere here at Thrive and Clay’s office and the team is very upbeat, very positive, very proactive, very forward-looking. They have very specific things that they can offer. Clay’s delivery is very unique. He’s one of the most intelligent people I’ve ever met, but he’s also one of the funniest guys I’ve ever met. So he combines those in a very, very awesome way. One of the most valuable things I’ve learned at the workshop is to be very deliberate, to be very specific, to have a plan in mind, and then they can help you put together the processes to get it done. A favorite aspect is probably just how entertaining it is, and the fact that I pick up one or two or three things every time I come to take my business to the next level. Well, if people are missing out on basically a plan, a guaranteed plan, pretty much, if you’re willing to work it, to be successful. Most people, I think everybody should attend one of these workshops at least once because you don’t know what you don’t know. And we’re not taught to be successful in school. What I’ve learned is my college degree is great for preparing me to be a technician, but to be a business owner and to create a process or a business that can continue without me. I’m not there. I’ve been looking at it, looking for such processes for a while. And what Clay is showing me is how to do that step by step. Well, I’ve liked the most is Clay’s presentation style. You go to seminars, I’m 49, I’ve gone to seminars for 30 years, and this first seminar I’ve gone to that is entertaining, both entertaining and it’s very usable information. The atmosphere of Thrive Headquarters is really actually kind of convincing me to change the atmosphere of my offices, even though they’re traditional CPA practices. The static, non-inviting environment here, I want to come back. When I came here a few weeks ago, I couldn’t wait to come back. Clay’s presentation training style is really like nothing I’ve gone to suit and tie, very, you know, try to stay awake, drink a bunch of cups of coffee, but plays very entertaining. And the information he has is I haven’t heard before. I’ve heard pieces of it, but the way he puts it together in a total package and his presentation style is both entertaining and very knowledgeable. Well, I guess what people are missing out if they don’t come to Thrive Conference, it depends on them. You know, if they like working 60, 70 hours a week and barely getting by or making decent money but you can’t replace your time, that’s fine. If you’re in a position like me, you make good money, but you like to buy back your time. You like to still make the money but not have to show up, not have a business that’s dependent on you showing up. Coming here, if you don’t come here, you’re not going to get there. What we’re going to do today is we’re going to give you a little tour of the house that we just bought. In Oklahoma, this is what we call a big old house. So come on in and check this out. We bought this house about a year and a half ago, and we’ve been finishing it. It was partially constructed, and so everything’s under construction. So this is kind of a sneak preview for everybody. So follow me. This right here is the living room, family room, whatever you want to call it. It’s got a bar for watching football, of course, go Cowboys. It’s got, you know, 50 foot ceilings, windows out to the pool, really, really nice kitchen We flew the vent hood in from Mexico. It was handmade. Let’s go this way. This is a really unique room. There’s a six-story tower in the middle of the house. Don’t know why. It’s got six rooms straight up top. You can go 85 feet in the air, shoot deer, take pictures, whatever you want to do. See the sunrise, sunset. This will be a photography studio, actually. But you see, it’s got 25, 30-foot ceilings up here. It’s got a… We had to get a special permit. It’s got an elevator that goes up six floors. Normally in a residence, you can only get like a three or four-story elevator. Again, just six rooms like this. On the third floor, I’m gonna have… I suck at golf. I love golf, but I suck at golf. We’re gonna have a golf simulator up there, so I can play golf for 30 minutes. I get mad and I can leave, but it’s all inside and air conditioned. Over here off of the photography studio, there’s actually a safe room. It’s all concrete walls. We had a steel door made for it. And so tornadoes come or people we don’t really care, you know, whatever, it’s a safe room. We can come in. It’s going to have security cameras and everything else in there built in. Now down this hall is my favorite room. Well, two favorite rooms. One, there is the pantry, and there’s a stairwell right there in the back of the pantry that actually leads from my bedroom. So if I want a snack in the middle of the night, come straight down from the bedroom. There are 109 interior doors here, 33 exterior doors, 25,000 square feet. It’s got five garages, different garages. This is the best room in the place. We teach success principles at Hood & Associates CPAs, and one of them is just to have balance between your personal life, your finances, your fitness, your friends, your family. And so for fitness, I’ve got this. This is, I’ll spend a lot of time in here. And of course right out here. It’s all under construction. There’s stuff everywhere but about a 70,000 gallon swimming pool. We’ll have it’s got a swim jet so you can exercise against the current or it can make waves. It’s got a huge hot tub that you can two places you can stand and it’ll massage you from your neck to your to your back. You know because when you’re out being successful making money, you get kind of tensed up. It’s got a layout shelf, a walk-in, a beach entry, and water shooting everywhere. It’s got about eight different waterfalls. It’s got a cave in it, and it’s got a little lazy river, a little lake thing, pond thing up on top where you can lay out and play in the water. So you know all the necessities of life. Now we’re on the second floor. This is the master suite. It’s actually two stories and has three staircases to the second story. One over here, one there, and then one in another room. It’s got five fireplaces in the whole house, just one here in the master. Second story, the master’s up there, which we’ll go up there here in a minute. This is the master bathroom. Just a little bathroom. If you notice in the shower, there’s no knobs to turn the water on. Everything is digital. We have to have Wi-Fi for it so it talks to your phone or a tablet. You program it for Paul’s summer shower, Paul’s winter shower, or what have you. Also, in the top there, it’s got a build where if you want to take a shower in a thunderstorm, it has sound, lightning, thunder, all of that good stuff. I guess that’s the thing, take a shower in a thunderstorm. The bathtub is heated. It’s actually heated, not just the water, but it’s heated. And then over here is the bathroom, and there’s two things in there. I know what that one does. That one is called a bidet. Does anybody know how to work a bidet? I don’t. This is the master closet. One of them. I think there’s six closets, but this is, I don’t know how, it’s probably a thousand square feet, give or take. All over here. Keeps going over here. I don’t know who needs that many drawers, but apparently we do. This is the wife’s craft room. She likes to craft. We have grandkids and daughter-in-laws, and this will be full of stuff and they’ll sit in here and make things and make memories. Of course it’s off to the balcony, there’s a balcony off to the pool all the way around. Those of you that know me or that will get to know me know I like shoes and so there’s tons of places to put my shoes in that closet. That’s what I’m excited about. This is, the house has three laundry rooms. This is the master bedroom laundry room. This is just part of the master suite. So we do laundry right here. This is just a little storage room. You know, you gotta have a place to put suitcases and shoe boxes and stuff like that. Just a little extra thing. It’s wired for the smart home. So this is one of the brains. Now we’re circling back, if you get lost, we’re circling back to the master bathroom, another closet. Right here is that stairway I said that goes down to the pantry in case I want a snack. This room here I’m excited about. This is, we have three grandkids and a fourth on the way. And the house is so big that if our grandkids come and stay with us, we want them to be close. So this is just like an extra bedroom attached to the master suite. Now let’s go upstairs to the second floor of the master. This is a stairway, one of the second or second of three stairways to the second floor, it’s actually third floor of the house, second floor of the master. We think we’re going to make this a slide because that right there room we just came from was the grandkids’ bedroom, so they’re going to be able to come up to our second floor, slide down into their bedroom. What do you think about that? I think that’s a necessity. This is the third story of the house, second story of the master bedroom. This room right here is kind of cool. It’s going to be like a little spa room. We’ve got a commercial tanning bed that goes in there and a massage chair and all the relaxing music and all of that. This would be like a library or reading room off of the master. Still part of the master. It’s got a separate balcony out there. Every room in the house is wired for speakers for entertaining. There’s a lot of speakers, I can tell you why, and they suck putting them up. I put a bunch of them up, but there’s a lot of them. These fans are really cool. They spin like this, and then the fans inside of them spin, so it’s got like three different motions going on at once. Okay, we’re now back on the second story of the house, over by the tower. This is my office. This is where my office will be. And then we can go over here and you can see the second floor of the tower. Now on the third floor of the tower, I’m gonna put a golf simulator, like I said earlier, because I suck at golf, but I want to play. But you can see, we just got to keep our grandkids, because we have three granddaughters. They’ll be OK, but I have a grandson coming. And I know he’s going to want to be climbing. We’re going to have to be careful of that. This is a, this will be just an entertaining room, a game room. There’ll be a pool table here. Kids play Fortnite. Now, over here is, when you have a game room, you also got to have a place to have snacks. So this is our snack kitchen. This is one of three kitchens in the house. Like I say, there’s three laundry rooms, three kitchens. There are 13 bathrooms. This is kind of cool. But this is for entertaining. I was looking to learn how to take my business, like they’ve said today, from being very successful to being systematic. I’ve got a very successful practice in three different cities, make good money. I just want to take it to the next level with systems and processes to where I can drive my cars more. Paul Hood. I’ve been a CPA for 33 years. And what kind of growth have you and your great team had here over the past, let’s say, five, six years? The last five, when I met you five years ago, we were doing three million. This year we’ll do 24 million. Which is more than, he’s an accountant, so we’re going to talk about that. So Paul introduced me to Bob because he said there’s a guy that came into my office looking to raise some capital, I think that was the thing, and he needed to get some sales going. That’s how, and so we, if we tell Paul from the accounting perspective, I’ll pass the mic to you. You do accounting. Why do you have to have a website that makes sense and all that branding stuff? How has that impacted your brand having websites and all those branding things in place? Well, when I met you, like most CPAs, I thought my clients only come from referrals. But we get five leads in a two-month period every month just off of Google. And so this is my face. This is, we have 17 offices across four states. We have in every state, but this is our face. Like what you were, it’s visual. And it all, and it all is to say why we’re different. That about us from there is spectacular. And it just, it’s an industry that has changed. We’re modifying it. We’re going to, we’re going to, we offer our services in a subscript model to where it’s all inclusive. And it’s just been awesome. Well determine the level of success. So success in business is not what you know how to do. It’s actually doing it. And so the thing that I would tell you is stop it. Get a guy like this guy and let him go after it. It’s insane, because then you can be doing what you do well and take that time and invest in something else on top of that. On top of that, he has contacts. And I’m not – this is not – I don’t get anything for selling his. I’m just telling you what he’s done for us so that we can focus. And then he’ll come in, and I’ll say, you know, I think I’ve got it all and he listens for five minutes and he makes one and I want to slap myself in the face. Well, why didn’t I think about that? That’s idiotic. But they’re sick freaks. They just get it done. I don’t know, I think it’s just merit-based pay in our office. So the people here, like they get paid. So if we were taking on your account and someone else to do this, but if you hired a different marketing company, I’m just giving you best practices. You want to make sure that they win when you win. So like in our office, if we grow Dave Basie’s podcast, that benefits our company, to the extent it benefits them, but we actually benefit if they benefit. Does that make sense to you? Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. Clay has done a great job of helping us navigate anything that has to do with running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crocker, or Head of Disney with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours, where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers, and web developers. They run 160 companies every single week. So think of this guy with a team of business coaches running 160 companies. So in the weekly, he’s running 160 companies. Every 6-8 weeks, he’s doing Reawaken America tours. Every 6-8 weeks, he’s also doing business conferences where 200 people show up. He teaches people a 13-step proven system that he’s done and worked with billionaires, helping them grow their companies. I’ve seen guys from start-ups go from start-up to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, organizing everything in their head to building into a franchisable, scalable business. One of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, Clay is like, he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time, a coach is actually helping you get to the best you and Clay has been an amazing business coach. Through the course of that we became friends. I was really most impressed with him is when I was shadowing him one time, we went into a business deal and listened to it. I got to shadow and listen to it and when we walked out I knew that he could make millions on the deal and they were super excited about working with him and he told me he’s like, I’m not going to touch it, I’m going to turn it down because he knew it was going to harm the common good of people in the long run and the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right and anyways, just an amazing man. So anyways, impacted me a lot. He’s helped navigate. help navigate any time I’ve got nervous or worried about how to run the company or you know navigating competition and an economy that’s like I remember we got closed down for three months he helped us navigate on how to stay open how to how to get back open how to just survive through all the COVID shutdowns lockdowns because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay and we have no accounts receivable. He helped us navigate that and of course we were conservative enough that we could afford to take that on for a period of time. He was a great man. I’m very impressed with him. So Clay, thank you for everything you’re doing and I encourage you if you haven’t worked with Clay, work with Clay. He’s going to help magnify you. There’s nobody I have ever met that has the ability to work as hard as he does. He probably sleeps for maybe six hours a day and literally the rest of time he’s working and he can outwork everybody in the room every single day and and he loves it. So anyways this is Charles Kola with Kola Fitness. Thank You Clay and anybody out there that’s wanting to work with Clay. It’s a great great opportunity to ever work with him. So you guys have a blessed one. This is Charles Kola. We’ll see you guys. Bye bye. Bye-bye. Hi, I’m Aaron Antis with Shaw Homes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them. I actually noticed he was driving a Lamborghini all of a sudden, so I was willing to listen. In my career, I thought I kind of knew everything about marketing and homes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing $800 million in sales over a 15-year career, I really thought I knew what I was doing. I’ve been managing a large team of salespeople for the last 10 years here with Shaw Homes. And, I mean, we’ve been a company that’s been in business for 35 years. We’ve become one of the largest builders in the Tulsa area, and that was without Clay. So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually in a four-month period of time has gone from somewhere around 10 to 15 leads in a month to 180 internet leads in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would have come up with on my own. So, I got a lot of good things to say about the system that Clay put in place with us, and it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay. So, the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry. He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry. But the thing that I found working with Clay is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do I’m not paying attention to what other leading industry experts are doing and Clay really brings that perspective for me. It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with Thrive needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because I’m very pragmatic, and as I’ve gone through the process over just a few months, I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything. I know that’s how I felt coming in. I mean we’re a big company that’s definitely one of the largest in town And so we kind of felt like we knew what we were doing and I think for a lot of people they let their ego Get in the way of listening to somebody that might have a better or different perspective than theirs I would just really encourage you if you’re thinking about working with clay I mean the thing is it’s month to month. Go give it a try and see what happens. I think in the 35 year history of Shaw Homes, this is probably the best thing that’s happened to us. And I know if you give them a shot, I think you’ll feel the same way. I know for me, the thing I would have missed out on if I didn’t work with Clay is I would have missed out on literally an 1800% increase in our internet leads. Going from 10 a month to 180 a month, that would have been a huge financial decision to just decide not to give it a shot. I would absolutely recommend Clay Clark to anybody who’s thinking about working with somebody in marketing. I would skip over anybody else you were thinking about, and I would go straight to Clay and his team. I guarantee you’re not going to regret it, because we sure haven’t. My name is Danielle Sprick, and I am the founder of D. Sprick Realty Group here in Tulsa, Oklahoma. After being a stay-at-home mom for 12 years, and my three kids started school, and they were in school full-time, I was at a crossroads and trying to decide what what do I want to do. My degree and my background is in education, but after being a mom and staying home and all of that I just didn’t have a passion for it like I once did. My husband suggested real estate. He’s a homebuilder, so real estate and home building go hand in hand and we just rolled with it. I love people, I love working with people, I love building relationships, but one thing that was really difficult for me was the business side of things. The processes and the advertising and marketing, I knew that I did not have what I needed to make that what it should be. So I reached out to Clay at that time and he and his team have been extremely instrumental in helping us build our brand, help market our business, our agents, the homes that we represent. Everything that we do is a direct line from Clay and his team and all that they’ve done for us. We launched our brokerage, our real estate brokerage, eight months ago. And in that time, we’ve gone from myself and one other agent to just this week we signed on our 16th agent. We have been blessed with the fact that we right now have just over 10 million in pending transactions. would have even imagined that I would be in this role that I’m in today building a business having 16 agents But I have to give credit where credit’s due and clay and his team and the business coaching that they’ve offered us Has been huge. It’s been instrumental in what we’re doing Don’t ever limit your vision when you dream big big things happen. I started a business because I couldn’t work for anyone else. I do things my way. I do what I think is in the best interest of the patient. I don’t answer insurance companies. I don’t answer large corporate organizations. I answer to my patient and that’s it. My thought when I opened my clinic was I can do this all myself. I don’t need additional outside help in many ways. I mean I went to medical school. I can figure this out. But it was a very, very steep learning curve. Within the first six months of opening my clinic, I had a $63,000 embezzlement. I lost multiple employees. Clay helped us weather the storm of some of the things that are just a lot of people experience, especially in the medical world. He was instrumental in helping with the specific written business plan. He’s been instrumental in hiring good quality employees, using the processes that he outlines for getting in good talent, which is extremely difficult. He helped me in securing the business loans. He helped me with web development and search engine optimization. We’ve been able to really keep a steady stream of clients coming in because they found us on the web. With everything that I encountered everything that I experienced I I quickly learned it is worth every penny someone in Your team that can walk you through and even avoid some of the pitfalls That are almost invariable in starting your own business I’m dr. Chad Edwards and I own revolution health and wellness The Thrivetime Show, two-day interactive business workshops are the highest and most reviewed business workshops on the planet. You can learn the proven 13-point business systems that Dr. Zellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter Bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert, Zellner, and Associates. Look them up and say, are they successful because they’re geniuses, or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever and we’re going to give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. JT, do you know what time it is? 410. It’s T-Bo time in Tulsa, Roseland, baby. Tim Tebow is coming to Tulsa, Oklahoma. During the month of Christmas, December 5th and 6th, 2024, Tim Tebow is coming to Tulsa, Oklahoma, and the two-day interactive Thrive Time Show Business Growth Workshop. Yes, folks, put it in your calendar this December, the month of Christmas, December 5th and 6th. Tim Tebow is coming to Tulsa, Oklahoma, and the Thrive Time Show two day interactive business growth workshop. We’ve been doing business conferences here since 2005. I’ve been hosting business conferences since 2005. What year were you born? 1995. Dude, I’ve been hosting business conferences since you were 10 years old. And a lot of people, you know, have followed Tim Tebow’s football career on the field and off the field. And off the field, the guy’s been just as successful as he has been on the field. Now. The big question is JT. How does he do it? Mmm. Well, they’re gonna have to come and find out cuz I don’t know I’m just saying tip team is gonna teach us how he organizes his day How he organizes his life how he’s proactive with his faith his family his finances He’s gonna walk us through his mindset that he brings into the gym into business It is gonna be a blasty blast in Tulsa, Russia. Folks, I’m telling you, if you want to learn branding, you want to learn marketing, you want to learn search engine optimization, you want to learn social media marketing, that’s what we teach at the Thrive Time Show two-day interactive workshop. If you want to learn accounting, you want to learn sales systems, you want to learn how to build a linear workflow, you want to learn how to franchise your business, that is what we teach at the two-day interactive Thrive Time Show business workshop. And over the years, we’ve had the opportunity to feature Michael Levine, the PR consultant of choice for Nike, for Prince, for Michael Jackson. We’ve had the top PR consultant in the history of the planet has spoken at the Thrive Time Show workshops. We’ve had Jill Donovan, the founder of Rustic Cuff dot com, a company that creates apparel worn by celebrities all throughout the world. Jill Donovan, the founder of Rustic Cuff dot com, has spoken at the two-day interactive Thrive Time Show business workshops. We have the guy, we’ve had the man who’s responsible for turning around Harley Davidson, a man by the name of Ken Schmidt. He has spoken at the Thrive Time Show two day interactive business workshops. Folks, I’m telling you, these events are going to teach you what you need to know to start and grow a successful business. And the way we price the events, the way we do these events, is you can pay $250 for a ticket or whatever price that you can afford. Yes! We’ve designed these events to be affordable for you and we want to see you live and in person at the two-day interactive December 5th and 6th Thrive Time Show Business Workshop. Everything that you need to succeed will be taught at the two-day interactive Thrive Time Show Business Workshop December 5th and 6th in Tulsa, Oklahoma. And the way we do these events is we teach for 30 minutes, and then we open it up for a question and answer session so that wonderful people like you can have your questions answered. Yes, we teach for 30 minutes, and then we open it up for a 15-minute question and answer session. It’s interactive. It’s two days. It’s in Tulsa, Oklahoma. We’ve been doing these events since 2005, and I’m telling you, folks, it’s going to blow your mind. Yes, ladies and gentlemen, the Thrive Time Show 2-Day Interactive Business Workshop is America’s highest rated and most reviewed business workshop. See the thousands of video testimonials from real people just like you who have been able to build multi-million dollar companies. Watch those testimonials today at thrivetimeshow.com simply by clicking on the testimonials button right there at thrivetimeshow.com. You’re going to see thousands of people just like you who’ve been able to go from just surviving to thriving. Each and every day we’re going to add more and more speakers to this all-star lineup, but I encourage everybody out there today, get those tickets today. Go to Thrivetimeshow.com. Again, that’s Thrivetimeshow.com. And some people might be saying, well, how do I do it? I don’t know what I do. How does it work? You just go to Thrivetimeshow.com. Let’s go there now. We’re feeling the flow. We’re going to Thrivetimeshow.com. Thrivetimeshow.com. Again, you just go to thrive timeshow.com. You click on the Business Conferences button, and you click on the Request Tickets button right there. The way I do our conferences is we tell people it’s $250 to get a ticket or whatever price that you can afford. And the reason why I do that is I grew up without money. JT, you’re in the process of building a super successful company. Did you start out with a million dollars in the bank account? No, I did not. Nope, did not get any loans, nothing like that, did not get an inheritance from parents or anything like that. I had to work for it and I am super grateful I came to a business conference. That’s actually how I met you, met Peter Taunton, I met all these people. So if you’re out there today and you want to come to our workshop, again, you just got to go to Thrivetimeshow.com. You might say, well, who’s speaking? We already covered that. You might say, where is it going to be? It’s going to be in Tulsa, Jerusalem, Oklahoma. I suppose it’s Tulsa, Russelam. It’s, I’m really trying to rebrand Tulsa as Tulsa Ruslim, sort of like the Jerusalem of America. But if you type in Thrive Time Show and Jinx, you can get a sneak peek or a look at our office facility. This is what it looks like. This is where you’re headed. It’s going to be a blasty blast. You can look inside, see the facility. We’re going to have hundreds of entrepreneurs here. It is going to be packed. Now, for this particular event, folks, the seating is always limited because my facility isn’t a limitless convention center. You’re coming to my actual home office. And so it’s going to be packed. Who? You! You’re going to come! Who? I’m talking to you. You can get your tickets right now at Thrivetimeshow.com. And again, you can name your price. We tell people it’s $250 or whatever price you can afford. And we do have some select VIP tickets, which gives you an access to meet some of the speakers and those sorts of things. And those tickets are $500. It’s a two day interactive business workshop, over 20 hours of business training. We’re gonna give you a copy of my newest book, The Millionaire’s Guide to Becoming Sustainably Rich. You’re gonna leave with a workbook, you’re gonna leave with everything you need to know to start and grow a super successful company. It’s practical, it’s actionable, and it’s TiVo time right here in Tulsa, Russia. Get those tickets today at thrivetimeshow.com. Again, that’s thrivetimeshow.com. Hello, I’m Michael Levine, and I’m talking to you right now from the center of Hollywood, California, where I have represented over the last 35 years, 58 Academy Award winners, 34 Grammy Award winners, 43 New York Times bestsellers. I’ve represented a lot of major stars, and I’ve worked with a lot of major companies. And I think I’ve learned a few things about what makes them work and what makes them not work. Now, why would a man living in Hollywood, California in the beautiful sunny weather of LA come to Tulsa? Because last year I did it and it was damn exciting. Clay Clark has put together an exceptional presentation, really life-changing. exceptional Presentation really life-changing and I’m looking forward to seeing you then. I’m Michael Levine. I’ll see you in Tulsa Thrive Time show two-day interactive business workshops are the world’s highest rated and most reviewed business Workshops because we teach you what you need to know to grow You can learn the proven 13-point business system that dr. Zellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re gonna teach you how to fix your conversion rate. We’re gonna teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two day, 15 hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems So now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve You’re gonna leave energized motivated, but you’re also gonna leave empowered The reason why I built these workshops is because as an entrepreneur I always wish that I had this and because there wasn’t anything like this I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get rich quick, walk on hot coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever and we’re going to give you your money back if you don’t love it. We built this facility for you and we’re excited to see you. And now you may be thinking, what does it actually cost to attend an in-person two-day interactive Thrive Time Show business workshop? Well, good news, the tickets are $250 or whatever price that you can afford. What? Yes, they’re $250 or whatever price you can afford. I grew up without money and I know what it’s like to live without money, so if you’re out there today and you want to attend our in-person, two-day, interactive business workshop, all you got to do is go to Thrivetimeshow.com to request those tickets. And if you can’t afford $250, we have scholarship pricing available to make it affordable for you. I learned at the Academy in Kings Point, New York, acta non verba. Watch what a person does, not what they say. Good morning, good morning, good morning. Harvard Kiyosaki Radio Stand Show. Today I’m broadcasting from Phoenix, Arizona, not Scottsdale, Arizona. They’re closed, but they’re completely different worlds. And we have a special guest today. Definition of intelligence is if you agree with me, you’re intelligent. And so this gentleman is very intelligent. I’ve done this show before also, but very seldom do you find somebody who lines up on all counts. Mr. Clay Clark is a friend of a good friend, Eric Trump, but we’re also talking about money, bricks, and how screwed up the world can get in a few and a half hour. Clay Clark is a very intelligent man, and there’s so many ways we could take this thing. But I thought since you and Eric are close, Trump, what were you saying about what Trump can’t, what Donald, who’s my age, and I can say or cannot say. Well, first of all, I have to honor you, sir. I want to show you what I did to one of your books here. There’s a guy named Jeremy Thorn, who was my boss at the time. I was 19 years old working at Faith Highway. I had a job at Applebee’s, Target, and DirecTV. And he said, have you read this book, Rich Dad, Poor Dad? And I said, no. And my father, may he rest in peace, he didn’t know these financial principles. So I started reading all of your books and really devouring your books. And I went from being an employee to self-employed to the business owner, to the investor. And I owe a lot of that to you. And I just wanted to take a moment to tell you, thank you so much for allowing me to achieve success. And I’ll tell you all about Eric Trump. I just want to tell you, thank you, sir, for changing my life. Well, not only that, Clay, thank you, but you’ve become an influencer. More than anything else, you’ve evolved into an influencer where your word has more and more power. So that’s why I congratulate you on becoming. Because as you know, there’s a lot of fake influencers out there, or bad influencers. Yeah. Anyway, I’m glad you and I agree so much and thanks for reading my books. Yeah. That’s the greatest thrill for me today. Not a thrill, but recognition is when people, young men especially, come up and say, I read your book, changing my life, I’m doing this, I’m doing this, I’m doing this. I learned at the Academy, King’s Point in New York, acta non verba. Watch what a person does, not what they say. Folks, if you’re out there today and you don’t like your job, but you’re looking for a way to achieve time freedom and financial freedom, or maybe you do like your job but you’re still looking for a way to achieve time freedom and financial freedom, during today’s brief interview we’re joined by a man who’s built a business, a guy who’s been a longtime client of ours, and a guy who’s built a business that allows great people like you to achieve both time and financial freedom through the implementation of a turnkey system and process and company called the windowninjas.com franchise. What’s windowninjas.com? With that being said, Gabe Salinas, welcome on to the Thrived Time Show. How are you, sir? I’m well, Clay. Thanks for having me again today. I have five quick questions for you on today’s show. It’s one, you know, if someone’s watching this show, they’re a dentist, they’re a doctor, they’re a lawyer, they’re somebody doing something for an income right now, and they’ve never cleaned windows before, why would it be a potentially a good fit for them to buy a window ninjas.com franchise? Why would, or would it not be a good fit for them? Why would it be a good fit? Oh, okay. I’m sorry, misunderstood you, Clay. Well, it’s because we offer opportunities that create success for each and every one of our franchisees. It doesn’t matter what kind of background you come from, whether you’re a doctor, a lawyer, a teacher, a farmer, you could have been a race car driver. My goal over here at Window Ninjas is to create success for everybody that wants to do business with us and I want to know exactly what you want your life to look like, time freedom, financial freedom, if you want to work in the business 12 hours a day, if you want to be a absentee owner, whatever the case may be. My goal is to find out what your dreams and realities are and I can make sure that I can facilitate those dreams and that reality with a Window Ninjas franchise. So what does a WindowNinjasFranchise.com offer in terms of products and services? I mean, who is your ideal and likely buyer and what products and services do you offer to customers? Well we have our ideal and likely buyer, our best buyers on the residential side are just people who have homes, they’re homeowners, they’re busy people, they could be a doctor, they could be a lawyer, they could be a dentist, they could be the top sales guy at the local car dealership. But a lot of our residential clients all have homes, they have kids, those kids are keeping them busy, their jobs are keeping them busy, and they just don’t have time. So if you don’t have a lot of time, if you own a home and you don’t like cleaning your own windows or your gutters, then that is the perfect customer for us. And then on the commercial side, we do high-rise commercial window cleaning as well. So of course, property managers and building owners can’t get out there, scale a building, be on a side of a 10-story building cleaning their own windows. So they have to call somebody like us who’s reputable, fully insured and bonded, an expert in the industry, we’ve got all the certifications, we come out, we have our own equipment, we clean the building, wash everything down, make it look great and then those customers are happy as well. So Clay, the bottom line is all the people that we service all have the same problem. They’re limited on time or they can’t physically get out there and do it themselves and that just really opens us up to a huge amount of clients throughout the United States. So somebody says, you know, man, I’ve never cleaned windows before. How long does it take to become a window ninjas.com franchise owner? Man, I can get you rocking and rolling in about a week, Clay. Once you say, hey, I’m ready to sign, we get you signed up, we get you onboarded, we get the training going. Training’s usually about a week. Some people take a little longer, they can go as long as a week and a half, but man, you give me no more than a week and I get all your stuff up and running and you can be rocking and rolling in your backyard. Now, next question for you, in terms of just the costs, people are looking to buy one of these, how much money does it cost and what kind of stuff do we have to buy in order to become a viable window ninjas.com franchise? Well, you’ve got your franchise fee, which is $49,500. If they want to purchase a high rise denim, that’s an additional $10,000. Then we get into all the fun stuff. We get to buy the trucks, we get to buy all the pressure washing equipment, we get to wrap the trucks, we can do all that fun stuff. Man, those trucks look so freaking cool, Clay. So that’s going to run you about $45,000 to $50,000 depending on what kind of truck you buy. And then we start purchasing all the equipment that goes along with it. So all in, after it’s all said and done, you’re looking right around 150K, maybe 175, depending if you really, really, really want to take things to the next level. Final question I have here for you in terms of like support and the systems that you provide. If somebody invests their money and time into buying a window ninjas.com franchise, what kind of support do you provide on a weekly basis or on an ongoing basis and feel free to take some time to really dive into that, because I think people want to know, okay, I bought this franchise. What are you guys going to do to ensure that the local franchisee is as successful as possible? Well, we have a whole bunch of team members that are there for the franchisees. First, you got me. I’m the guy that’s been in the industry since I was 17 years old. I’ve got 32 years of experience underneath my belt. If you got a question concerning anything related to the industry itself, I’m your guy. If you got a question about anything related to the business and how the operations work, all of the insides and outs of that, I’m your guy. I also got a guy, my operations officer, who is my right-hand man. He’s my 29-year-old son who’s been in the industry since he was 15. So and he is a stand-up guy so you have access to me, you have access to Reese and you have access to my wonderful wife who heads up our accounting department. She teaches you everything you need to know about accounting, how to pay employees, how to pay the government their taxes, proper insurance, getting the best prices on all these these different things and so we have built and developed a team over here just from our family standpoint Clay that really really really allows our franchisees to absorb the wealth of information that we have between the three of us and as an extra bonus we have developed this really cool call center here in our corporate office so we answer all of your phone calls. Any franchisee that comes on with us doesn’t have to worry about picking up that phone, setting up a new phone service, any of that mess, we handle all that. Our staff is amazing at handling everybody’s phone calls, customers that want to do business with you, customers that want to give you money, customers that are just super pumped to have you guys come out and clean their windows at their house or wash their gutters or clean out the exterior of their building. And so we take those calls, we facilitate those clients’ needs, we schedule the jobs on those franchisees’ calendar, and all they have to do is get up, look at their calendar, send their guys out to do the work, and then provide that awesome customer service experience, and then just keep on trucking. I’ll sneak in one final question. I mean, what kind of questions do people often ask you when they go to windowninjas.com to buy a franchise? What are those most often questions that you get asked? Man, I get first question is, is this specific location available? Okay, we have six franchisees right now and we have four corporate stores that we own and operate. So, collectively weíre at 10. So yeah, there are a lot of opportunities out there and weíre willing to go to any state. We can do pretty much any city and thatís pretty much what people ask, are you available in this specific location? And then the other one you’ve already asked was how much does it cost, what’s it going to take for me to get started? And a lot of people are really interested in that support. So I mean you really hit those three things on the head. And if there’s one other question that we’re probably asked a lot about is, do I actually have to be the guy out there cleaning. And I always tell people no you don’t, you can be that guy or you cannot be that guy. If you want somebody to run this operation for you just let us know because we have done a good job over here of developing a ton of employees that are leaders and can run an show somebody how to find, train, and manage good leaders as well so that they can do the things that maybe they like maybe they like doing the accounting more than they like actually cleaning the windows. Okay great, sit in the desk all day, run your numbers, make sure you’re checking all that, make sure your bills are paid while you get Jimmy to run out there and run your operations side. Those are that’s probably the one thing that I get asked the most outside of those three questions that you asked me in the beginning, Clay. I just, I couldn’t be more excited about this brand, windowninjas.com. You’ve done such a great job of building it. How many locations are currently open at this point? What’s kind of the status of those locations? Like I said, we’ve got 10 locations going right now and everybody is rocking and rolling. We’ve got two of our corporate stores that are really just crushing it. They’ve been, I mean, they’re well over the million mark. I think they’re looking at making about one five next year each. We’ve got a couple of other guys that are really, really, really, really good as well. They’re hitting about the 750. I think they’re inching close to that million mark. And then we’ve got some of our newer locations, which are generating right around $200,000 to $300,000 a year. And we’ve got a couple of ones in there that are making about half a million, some of the newer ones. But these guys, everybody that has come onto our platform, man, they have really just rocked and rolled and they have run with it and they are just literally hitting every single metric every day. And that’s really fun to see for us over here at Window Ninjas because my job is to make sure that our franchisees, of course, have time freedom, but make sure they get that financial freedom and we show them the way every single day. I just, I think this brand is incredible. I encourage everyone to check it out. It’s windowninjas.com, windowninjas.com. Gabe Salinas, I really do appreciate you carving out time for us again folks. That’s windowninjas.com and Gabe, we’ll talk to you next week. All right, sounds great, Clay. Thank you. Thank you. Take care.