David Robinson | NBA Hall of Fame Basketball Player David Robinson Joins Clay Clark to Teach How to Become Excellent At Something In a World Where the Average American 11 Hours Per Day Distracted By Media + The Tim Redmond Success Story

Audio Transcription

You’ve been hugely helpful. My life is different because of you. Some shows don’t need a celebrity narrator to introduce the show, but this show does. In a world filled with endless opportunities, why would two men who have built 13 multi-million dollar businesses altruistically invest five hours per day to teach you the best practice business systems and moves that you can use. Because they believe in you. And they have a lot of time on their hands. They started from the bottom, now they’re here. It’s the Thrive Time Show, starring the former U.S. Small Business Administration’s Entrepreneur of the Year, Clay Clark, and the entrepreneur trapped inside an optometrist’s body, Dr. Robert Zilner. Two men, eight kids co-created by two different women. 13 multi-million dollar businesses. We started from the bottom, now we’re here. We started from the bottom and we’ll show you how to get here. Started from the bottom, now we’re here. We started from the bottom, now we’re here. We started from the bottom and now we’re at the top, teaching you the systems To get what we got, Colton Dixon’s on the hooks I break down the books, she’s bringing some wisdom And the good looks, as a father of five That’s why I’m alive, so if you see my wife and kids Please tell them hi, it’s the C and Z Up on your radio, and now 3, 2, 1, here we go! We started from the bottom, now we’re here We started from the bottom, and we’ll show you how to get there We started from the bottom, now we’re here Alright, Thrive Nation, on today’s edition of the Thrive Time Show, I’m joined here with James. If you buy a conference ticket, you may in fact talk to James. Let’s hear it. And that’s focusing on one thing. So I want to just take this time to focus on one thing, because we live in a world of perpetual distractions, and I just want to get your reaction to a couple things. All right. During the workday, people go to our website, they request a ticket, and you, tell us your process. So I text them a text message that has words, and then right after that I text them a picture message of the flyer and then I immediately call them and if they don’t pick up the first time I call a second time. But what you’re doing is you’re calling, texting, you’re basically calling and texting all day. Yes sir. Those people. Right. And today, how many calls have you made today? If you had to just, you know, and I know you keep a tally over there, but how many have you made so far today? Around 275 I’d say so far. Okay, yeah, and we’re here at 339 p.m. You’ll be calling till about 7 right right so I mean you’re you’re gonna Do about 600 calls today probably? Have you ever been golfing? I have I do love to golf Have you ever been golfing with the guy that insists on taking urgent phone calls while golfing? Uh-huh, I had not have you ever seen that I have and it’s frustrating for everybody It is you’re played basketball with a guy who insists on taking phone calls dude that could never work. Have you seen it though? I have and it’s frustrating because you clearly Understand that that person is not focusing right and so on today’s show. We’re gonna be joined by NBA great It’s National Basketball Association great David Robinson, and he’s gonna talk about how to become excellent at something He was an excellent MVP NBA player. He was an MVP in the NBA Most valuable player he went to multiple all-star games. He was a dream team member. And he’s a guy who became excellent at basketball. He’s not the only guy in the history of the planet to be seven feet tall. He’s not the only guy in the history of the world to be seven feet tall and athletic. But he just focused on something until he became great at it. And really, if you want to grow the company. And so whether in your position, your job is to call the leads. Right. And there’s nothing else you’re doing because that’s what you’re doing. Exactly. Does it ever frustrate you when there’s people that that’s their job is to call the leads and that’s what they’re not doing? You know what? For my position, it doesn’t because that just means that I have more opportunity to call more leads. But you’ve, I’m sure you’ve had the thought, like, what are you doing? Yeah, of course I’ve had that. If your core job is to call the leads and you’re not calling the leads, the leads probably won’t be called. Exactly. And so if you’re out there today, what I want to really focus on today is just focusing. Focus on core tasks until success, and then we’re going to share with you back-to-back-to-back success stories of clients that we’ve worked with that we’ve helped them to focus in on that which matters and to build a scalable business. And on part two of today’s show, I’m excited, I’m excited James, because we’re going to talk about the Tim Redmond success story. I love that story. And you’ve never met Tim Redmond. I have not. But the one thing that you know about Tim Redmond, because you hear about it all the time, is what? He’s an honest guy who always honors his agreements, Clay. Yeah, and you know, Tim Redmond, I mean, he hops on the show on part two. You’re going to hear him talk about this, but he says, Clay Clark, I am a man that is grateful and that is grateful because of you and for you. You’ve been an amazing, you’ve had an amazing impact on my life. Life is different because of you. I’ve doubled every year since working with you. I mean, just, and again, I mean, we’re going to celebrate the success story of Tim Redmond, but I hope as a teaching moment, everybody out there today, that you can focus. Now let me make sure I’m being a good teacher here. Focus stands for focus on core tasks until success. Focus on core tasks until success. Focus, that’s what it means. Focus on core tasks until success. So, you know, James, every single day, my core tasks, I get here to work, approximately a little before 5 a.m. I get here and I put out the podcasts every day. Just put them out. Boom. Put them out. Somebody has to edit them, produce them, get them out. Then after I do that, I do 13-point assessments. Clients that are looking for one-on-one business consulting or coaching, we do 13-point assessments. We do those for free and you can schedule those at Thrivetimeshow.com. And then after that, I hop into actual coaching sessions with my own team. I start off, I have a coaches meeting every single morning at 6 a.m. You see it every morning we do it. I see it every single day. So when you get here, your work day starts at 7, so about 6.45. When you get here, we’re doing it. Right. And then at 7 every morning we do a… We do a daily huddle. Right. And then somebody has to clean the bathrooms. Somebody has to take out the trash. It’s a process. And if we didn’t have those processes, if we did not focus on those core tasks until success, we would just drift into a dystopian nightmare. I think that’s what a lot of people do is they say, well, I’m not going to write down a checklist to clean the bathroom, and I’ll try to clean the bathroom if I have time. I think I’ll try to call my leads if I have time. I think I’ll try to put out my podcast if I have time. I think I’ll try to refine my craft if I have time, and they end up not having time. But focus, again, is focus on core tasks until success. James, did you know that the average person today is spending 11.3 hours per day consuming social media? I heard that the first time a couple of months ago. And I was like, wow, that is insane. But it makes sense. It’s wild. It’s actually 11 hours and 54 minutes. Oh, my goodness. Could you imagine that? I mean, there’s people that spend 11 hours and 54 minutes per day connecting to media via TV, smartphone, video games. And that’s why people can’t get anything done. It’s because they’re so perpetually distracted. I mean, how is it possible for anybody to get anything done when they’re so perpetually distracted? And so our superpower that we have here at the Thrive Time Show and our superpower that we have in my companies is we focus on core tasks until success. And so before we go on to the David Robinson interview, I just want to encourage everybody out there, you might be the next Tim Redmond. You might be the next person that has a big idea, and you need to focus that idea and turn it into massive success. And as you listen to Tim’s story and you hear about how he helped him almost over a 10 year period of time, you know, one thing I’ll tell you, the only reason that we decided to help Tim and help him to the level of growth that we helped him to, would be James because we… Because you know what, he’s an honest guy who always honors his agreements. That’s the kind of guy he was! And we knew that he was the kind of guy who had always honored his agreements and therefore we decided to work with him. And some of our clients, most of our clients, we charge them $1,700 a month, a flat rate, $1,700 per month. But in Tim’s case, we said, hey, let’s enter into more of a partnership deal because he wanted us to help him scale a consulting business, a business growth coaching business. And he was stuck at anywhere between five and 20 clients and he had visions to get to hundreds of clients. And so we actually let Tim office for free in our office building. I actually mentored Tim’s son and taught him personally. I led the staff meetings every single morning that his team got a chance to be a part of. We staffed the initial cold callers to make the calls for him. There’s a lot of stuff that we did to help Tim Redman grow. Hopefully on today’s show, you can learn that I know success might seem difficult to achieve, but folks, it is entirely possible if you’ll just focus on core tasks until success. Now, without any further ado, we go on to part two of today’s show, our interview with NBA Hall of Famer David Robinson. Get ready to enter the Thrive Time Show. Three, two, one, boom! All right, Thrive Nation, welcome back to the conversation. During today’s podcast, we have a treat. We are joined here with the NBA Hall of Famer and my friend and partner, David Robinson. David Robinson is a basketball player, yes, or was a basketball player, yes. I would say that is accurate. You can’t refute the fact that he was an NBA Hall of Fame basketball player. You can’t refute the fact that he won two gold medals while playing on the NBA’s dream teams for the for the US Olympics there. I guess it was the NBA’s dream team. It was a dream team, a US Olympic team, comprised of NBA greats and he was one of those players selected. Yes, he does own part of the San Antonio Spurs. But beyond that, David Robinson has probably had more success off the field, off the court, off the sporting, outside of the world of sports, than he had inside the world of sports. Think about that. I mean, he was one of the top basketball players of his generation. He was a center, and I know if there’s ladies listening and guys listening who are maybe not huge sports fans, but he was the center for the San Antonio Spurs. And when he started, when he was drafted by the San Antonio Spurs, he wasn’t allowed to play those first couple years because he had to serve. He went to the U.S. Navy Academy, the United States Naval Academy, and he had to honor his agreement to serve his country before he was allowed to actually step foot on the basketball court. Once he did step foot on the basketball court he joined the team that was known for losing a lot, the San Antonio Spurs, and he transformed the organization inside and out. On the court they won a lot of games but outside of the court he really took a proactive approach towards being involved in the community. Since retiring from the National Basketball Association and being inducted into the NBA’s prestigious Hall of Fame, he has started a company called the Admiral Fund, an investment fund called the Admiral Fund. And it has generated massive net worth, Academy Sports, the San Antonio Spurs, the Omni Hotels, the Centerplate Company. I can go on listing off all the companies in the portfolio, but he has had massive success. And so during today’s interview I’m asking David Robinson, how do you, how do I, how do you, the listener, how do we build a brand that represents excellence like he has done? How do you, personal branding, there’s so many books out there about personal branding, but But how has he been able to build up a personal brand based upon excellence? Most people, when they hear the name David Robinson, they think of excellence and class. So that is going to be the focus of this interview with David Robinson. So without any further ado. So whether we want to or not, when people hear the name David Robinson, they hear something. They immediately get either a visual or an attitude or a perspective that comes to their mind. Absolutely. And all of us this is true. And so some of us are known nationally, some of us are known locally, some of us are known within our neighborhood, but we all stand for something. And we’re talking about is how to stand for excellence. And David, the founder of Apple or co-founder of Apple, Steve Jobs, famously said, we don’t get a chance to do that many things. And everyone should be really excellent because this is our life. In your mind, why is it so important to be excellent? Oh, because it inspires people. It draws people to you. It gives you credibility. It expands your influence and your community. There’s a lot of reasons to be excellent. The problem is that it’s not that easy to be excellent and it’s not that common to be excellent. But certainly the benefits will outweigh any of the cost of being excellent. What about an entrepreneur watching this and I say, I am doing something and I’m not excellent at it and I want to do something else that I’m not really excellent at and I kind of want to do something else and so we look around and we go wow I’m pretty below average in all these areas. Would you encourage me to then focus on one area where I could be excellent or how do you I mean is it important just to choose maybe a few things that you can focus on to be? Yeah absolutely I mean you know being a jack of all trades and a master of none is is a I think a negative. Because if you can do a lot of things, then you should be able to do one or two things very very well. If you’re naturally gifted, being a jack of all trades means you’re naturally gifted at some things. But that you just haven’t committed yourself to working towards those things. I would always encourage people to focus. Find out what you’re really good at and find out what you like, what you think you have your most potential in. Because there’s always signs that point towards one thing over another. But you can’t multitask, everybody talks about that. I don’t think that that’s a real thing. You’re, we are all gifted in certain areas and I know almost no one who’s gifted in every area. So it’s the best for you to find those one or two areas where you can be excellent, where you can be the best and zone in and go ahead and work on those. And just to make sure that the people watching this are understanding, a lot of times we hear of Steve Jobs and we say, well, he started Apple and he ran Pixar and he, and we say and, and, and, well, we don’t realize that he ran Apple for a long amount of time. We’re talking 15, 20 years he was focused in one area and then he went into the next venture for years. And so when we look at your career, when you go on Forbes and you look at your- Each venture takes a certain level of commitment to be excellent. And I always think about, I don’t know who said it, but I always think about if it’s worth doing, it’s worth doing in an excellent way, right? So for me, if I was going to play basketball, my goal was to be the very best basketball player. So I committed time, energy, focus towards being the very best basketball player. When I opened the school, I said I want to open the best school. So we got the right teams together. We spent the time in planning and putting it together and bringing in the right community partners to be excellent. So every venture, as I started my private equity fund, my partner came from Goldman Sachs. That’s the gold standard in private equity in capital. So I said, let’s be excellent. Let’s put together a team that is going to do an outstanding job. And I know what my talents are. I bring my talents to the table in each equation. But excellence is my goal in each area. I learned at the Academy at King’s Point in New York, acta non verba. Watch what a person does, not what they say. Alright Thrive Nation, on today’s show we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the best-selling author, the New York Times best-selling author and real estate investment guru, has recently been talking more and more about octa non verba. You say, what’s octa non verba? Well, one, it’s Latin, so don’t get too concerned there, but it’s acta, again, it’s acta nonverba. What it means is, what it means is action. You need to watch what people do and not what they say. My name is Robert Redman. I actually first met Clay almost three years ago to the day. I don’t know if he remembers it or not, but I wasn’t working with him at the time. I asked to see him and just ask him some questions to help, you know, direct my life to get some mentorship, but I’ve been working with Clay for now just over a year. The role I play here is a business coach, business consultant. I work with different businesses implementing best practice processes and systems that I have learned here by working with Clay. The experience working here has, to put it real plainly, has been just life changing. I have not only learned new things and have gained new knowledge, but I have gained a whole new mindset that I believe wherever I end up will serve me well throughout the rest of my life. Since working with Clay, I have learned so much. I mean, I would like to say it was everything about business in terms of the different categories. I haven’t learned it all, but I’ve learned all about marketing. I’ve learned about advertising. I’ve learned about branding. I’ve learned how to create a sales process for organizations in any industry. I’ve learned how to sell. I’ve learned how to create repeatable systems and processes and hold people accountable. You know, how to hire people. It’s almost like every aspect of a business you can learn. I have learned a lot in those different categories. All right, Thrive Nation, on today’s show, we’re talking about this idea, this concept of how do you make a million dollars a year? That’s the question. How do you make a million dollars a year? Let’s start with a better question though. How do you make a hundred thousand dollars a year? Now this is a true story and on part two of today’s show you’re going to hear about the subject of the story. So years ago I ran into a man, I believe the man was in his 50s when he found me. I don’t want to get the date the years wrong. I think he was 50 when I met him and at the age of 50 a lot of people think I can’t be successful because I’m 50. I’m too old to be successful. Now, this client didn’t have that mindset, but a lot of people think, I can’t be successful because I’m too old. Other people think, I can’t be successful because I’m too young. Other people think, I can’t be successful because I don’t have enough money saved. Other people think, I can’t be successful because the timing’s not right. Other people say, I can’t be successful because I don’t have kids yet, I’m not married yet, maybe I can’t be successful because I am married, maybe I can’t be successful because I have too many kids, I can’t be successful until after graduation, until before the graduation, I can’t be successful, the time’s just not right. But Napoleon Hill, the best-selling author, he wrote a book called Think and Grow Rich, and that book absolutely changed my life. The book is called Think and Grow Rich, and one of the lines in the book is he says, “‘The time will never be just right, you must act now.'” So, here’s the story I want to talk about today. I want to get your thoughts on this. So, Devin, a guy shows up in my life, 50 years old, and he saw me at a speaking event. I was speaking at Victory Christian Center. I was a speaker there. And I was scheduled to speak before the man, and after I spoke before the man, he heard me speak, and then afterwards he said, hello. He followed up with me. He followed up to reach out to me. He invited me out for pizza. Now, at the time, I was like, I want to say 32, because I’m 43, so it’s been 10 years ago, so I’ve been like 33, and he would have been 50. And he reaches out to me and he says, hey, I would love it if you could teach me how to grow my business, because I always have between 5 and 20 clients. He says, I’m a consultant and I always have between 5 and 20 clients. I’m always somewhere between 5 and 20 clients and I want to grow a big business like you’ve built and I want to know if you can teach me. So I want to get your thoughts on that. Why don’t most people ask for help if their business is perpetually stuck? Probably just they’re just embarrassed. They’re embarrassed? Yeah. What do you think Jordan? Why don’t most people ask? Because this guy, he’s 50 years old. I just spoke at Victory Christian Center. It was a crowd of maybe 75 or 100 people, and I was speaking on how to grow a successful company. And this guy, who was the speaker who spoke after me, he had a book that he had written that wasn’t selling super well. He had a consulting business that had between 5 and 20 clients, it was always kind of stuck. He didn’t know how to acquire new clients. But why won’t most people reach out for help, Jordan? Probably because they either think, one, it’s like, oh, that’s great information. I don’t know how that applies to me. They don’t know how to implement it, like the systems that you teach, or they’re not actually interested in growing. So the idea of it. And again, without mentioning who this person is, well, on part two of today’s show. I’ll let everybody hear from this person But without mentioning this person is so I don’t want you guys to know that part of the story yet But why do you think Devin that this person said? Hey, I would like for you to help me Please help me. Why did this person call me and say is there any way you could meet me for pizza? I want to meet you. Is there any way you could help me? Why because you had a successful business and he knew you could help him. Okay, so I sit down with the person for pizza, sit down with them. This is a true story. Sit down with them for pizza, they’re asking me questions. Well, how did you start your business? How did you grow your business? How did you get your first client? How did you get your next 10 clients? How do you get your next 20 clients? And I’m just, you know, laying it out. And then we go for the, you know, he says, well, I want to become a client. I said, sure. He says, well, what do you charge? I tell him the fee. It’s a little bit of a pushback there, a little bit of a, oof. Now, why do I, Jordan, charge clients $1,700 a month? By the way, if you’re listening out there today, we do scholarships too, okay? So in this particular case, I ended up working with this guy at a discounted rate. And I said, hey, as long as you pay me $750 a month per consulting client that you add to your portfolio, so you pay me $750 a month per new client that you add, I’ll work with you at a little bit of a below market rate, but every time you add a client, you’ll just pay me $750 a month. So you add a new client for $2,000 a month, you pay me $750 a month. You add a client for $3,000 a month, you pay me $750 a month because my team, we can do photography, videography, web, search engine. We have the workflow. We have the website optimization. We know how to do online ads. We know how to build sales systems, sales scripts. We know how to lead meetings. We know how to lead staff meetings. We know how to do the group interview process. This guy didn’t know the group interview. He didn’t have the group interview, didn’t understand the idea of the group interview, didn’t know how to optimize websites, didn’t know how to do online ads, didn’t know how to do videography, didn’t know how to do photography, didn’t know how to make landing pages that convert, didn’t know how to do retargeting ads, did not know these things. Why do you think, Jordan, that this guy said, well, that deal makes sense? Because that’s a fair price. And why would I, Devin, be willing to work with this client and tell this client, hey, you know what, I’ll be willing to work a little bit below rate as long as we have a signed agreement that you’ll pay me $750 per new client that you add. Why would I say, yeah, I’ll teach you all my systems and you can use my staff if you pay me $750 per month. Because you believe that you can help him and it’ll make you money. So it’s a win-win. Now this is a true story. I want people to be very clear. When this client, when I met this person at Victory Christian Center, and you’re gonna hear them say in this video testimony that they were they always had between 5 and 20 clients. Would it be shocking to you if we grew this person’s business to where they had 50 clients? We’re talking about 50,000. Again, they’re charging an average of $2,000 a client. Would it be shocking to you that this person’s business grew from 5 clients, 5 to 20 clients, to 50 clients? Would that be shocking to you, Devin? Knowing you, no, it’s not shocking. I believe it. And he talks about it. Okay, so this is a real story. So we’re growing the guy’s business, and I’ve helped him make all the scripts. I helped him learn the call recording process. I helped him learn how to train a team of sales professionals. And then he says to me, hey, I don’t have a team of callers. Could I use your callers? And Devin, why would I say, sure, you could use my callers knowing that I have a $750 a month ongoing. Every time he gets a new client, I make $750. Why would I say, sure, use my callers? Because your callers will make the calls and get the clients, and then that’s more money for you. Now, the same client comes to me and says, hey, I don’t have an office to meet clients. And Jordan, why would I say, hey, you could office in my office for free? Which, by the way, I do that for Clay Stairs. For anybody out there that doesn’t know, Clay Stairs offices in my office. I charge them $0 a month to be in my office. Jordan, why would I say, sure, you could use my office space, which, by the way, at the time I was at the Riverwalk and my monthly rent or expense to be there, because it was a lease and you have utilities, I’m paying $20,000 a month to be in there. Why would I say you could be in my office for free? Because it’s still a win-win. So if he grows, you grow. Yeah. So I said you could use my office for free. You could use my cold callers for free. You could use my physical office, but you know I said and then then the man says to me hey I don’t have it now. I’ve got so many consulting clients. I don’t have any other consultants that work for me Could you train my consultants? For me, so I’m giving the guy office space. I’m giving the guy my cold collars I’m letting it we’re doing all the back-end support. Why did I say sure I’ll train your consultants myself? Why would I do that, Devon? Because the more consultants he gets, the more money you make, and then, well, I guess the more clients he gets, then the more money you make. Right, right, and so this client, he says, could you train my son? I said, sure, I’ll let his son shadow me, ride with me. He rode with me in my vehicle. We drove to a farmer’s insurance, where the first meeting we got a chance to shadow me training the insurance agents. He followed me to my office meetings with face and body. He followed me to all my client meetings. Why would I, Jordan, mentor this man’s son knowing that I make $750 per month per client? Because that’s part of the deal. If you train him to do the same thing, you bring in more clients, you bring in more money. It’s the same thing. It’s a shalom relationship. They grow the way the shalom in yeah now if you’re out there listening today I’m telling the story because there’s somebody out that you’re like I’m too old to be successful. I’m too young I’m too whatever that situation is what happens is is you get this like mental block where you’re like well times not right Well anyway long story short with this particular client. I’ll let him share part two of the show part two of the story I hope this guy grows business to where he has a hundred clients. A hundred clients! We’re talking about a net monthly profit, every month a profit of over $50,000 a month this guy’s making. Now if you’re making $50,000 a month, every two months you’re making $100,000. Every six months, folks follow the math here, every two months you’re making $100,000. Every four months you’re making $200,000. Every six months you’re making $300,000. I mean, think about it. This is life-changing stuff here. We do that all day. So if you’re out there today and you feel like, man, I want to become successful, you either have to learn from guesswork or you have to follow what’s been proven to work. I would recommend that everybody out there, you don’t run through the landmine of life, you’re not streaking through the minefield of life looking for solutions. I mean, A, I think streaking is a general rule, it’s not the move, but streaking through the minefield of life hoping that you find the right solutions doesn’t make any sense. Why not just follow a proven path? And so that’s why I do scholarships. I’ll explain how the scholarships work. I will work with a client. I’ll say, hey, you know what? $1,700 a month is what I charge, and we operate at a 20% margin, so it’s a $340 a month profit per client. However, I reserve the right, have the ability to, I will make the offer of, hey, I’ll work with you at a discounted rate, and I’ll even let people like ClayStairs.com, and I’ll even let people like TimRedmond.com, and I’ll even let clients like D2Branding.com, these are, look them up folks, ClayStairs.com, C-L-A-Y-S-T-A-I-R-E-S.com, D2Branding.com, the letter D and then the number two, branding.com, RedmondGrowth.com, RedmondGrowth.com, all of these people office in my office for free. Because I’m, why would I do that, Deb? Why would I say, hey, if I’m making a percentage of the revenue that you’re making. Why would I say, sure, be in my office for free. Sure, office in my office for free. Sure, I’ll staff your cold callers. Sure, I’ll do the group interview for you and find you employees for you. Sure, I’ll train your employees for you. Sure, you can shadow me and actually observe everything I do. In fact, in the case of Mr. Redmond, we’re gonna talk about him on part two of today’s show, I said, you know what? Why don’t you just invite your new clients to my conference, that’s fine. Why would I do that without charging this person’s clients? Because doing that makes them grow, and then that just makes you more money, so it makes sense. And you hit on it, and I’m not trying to say that what you said isn’t accurate, I just wanna hammer home what Jordan said. It’s a shalom, it’s a win-win, I mean, that’s the idea. The word shalom, look it up, folks. It’s a win-win. It’s a biblical idea. But the client wins, I win, and it’s the move. Now, Jordan, whenever we do an onboarding for a new client, and I’ll do probably two or three of these today, two or three tomorrow, but we have, you know, I’d say a dozen people a week that reach out for coaching. Yep. And there’s usually one or two a week. I offer a free 13-point assessment. Why would I do that? Because I’m a coach. I’m a coach. I’m a coach. I’m a coach. And there’s usually one or two a week. I offer a free 13-point assessment. Why would I do a free 13-point assessment with anybody who wants to work with us or who is thinking about working with us? Why would I do a free 13-point assessment? Well, one, it’s free so people will do it, you know, but you have to see, one, if they’ll do the work. And two, if, you know… Okay, and why are the vast majority of people not a good fit? Now, I’m sure, if you’re listening right now, I’m sure you’re a great fit. But why, Devin, are the vast majority of people not a good fit? So why would I do the weekly 13-point assessments with this large group of potential candidates, why would I do these 13-point assessments for free, knowing that the vast majority of the people that fill out the form are not a good fit? Because before they become a client and pay the monthly fee, you have to know if they’re willing to do the work. Right, and if they are, then that’s a good fit. And as far as the fee, I don’t even really worry, I’m not gonna work with you for free, but I do scholarships for anybody who has the mental capacity and the tenacity needed to do the work. That’s why you see all the time, we had a client here recently, I said, hey, why don’t you come shadow me? You can come to my office in Tulsa and see what I do before, because this client was passionate about paying me. I won’t mention their name or their industry, but this person recently shadowed me, they brought their team with them, and they were passionate about hiring me. They’re like, we want to hire you. And why did I say, Devin, why don’t you just come to Tulsa and shadow me? Watch what I do. Watch how I work with our 160 clients. Watch how we help them grow. Look at these clients. Go to Thrive Time Show. Look at the testimonials. See the massive growth. Why would I do that? And again, it’s a month to month relationship to start. Why would I have someone shadow before I decide to take them on? Because they are able to see the environment here and the work and it helps them realize, okay, this is going to be me. Actually, nevermind, I don’t want to work with you. This is too much for me. There is. It gives them that chance. But it’s a proven path. Yep. So now we move on. So now, Jordan, you watch this. When I tell a client it’s time, okay, yeah, you are a good fit if they are a good fit. If they go to thrivetimeshow.com, thrivetimeshow.com, they do a 13-point assessment, I think they’re a good fit, they think they’re a good fit. Why would I say, hey, today’s the 18th, let me charge you a dollar today to reserve your spot. And then we’re not going to even charge you that monthly recurring fee of $1,700 a month or if it’s a scholarship, that recurring fee of $750 a month. We won’t even charge you that until the first. Why would I give them that first couple of weeks free? Because you want to make sure that they actually want to do it instead of just instead of in their excitement and being hyped up. They’re like, oh yeah, yeah, sign me up. I want to do it.” And then a week later they’re like, oh wait, I can’t do it. So on today’s show, it’s going to be like the ultimate testimonial. You’re going to have a client that’s going to explain to you. I worked with this client for eight years, nine years. And they’re going to explain how they doubled their business every single year. Then you’re going to have this client, this client, Tim Redmond, you’re going to hear his son explain how I actually taught his son everything about business. His son will say this, and you’re going to go, so you gave this guy free office space? You taught his son? You let your cold callers make calls for the guy’s business? You helped the guy make the call scripts, his website, his print pieces, his marketing materials? You even taught him his core product and service? You let him office there for free? You let him attend your conferences for free? And you let his clients attend the conference for free? Why would you do that? Well, because it’s a win-win. You tell your client, and why would I, before I have anybody sign a contract, Jordan, before I have someone sign the contract, why would I give it to them and say, please read this with the assistance of an attorney before you, because I don’t like to do a contractual agreement with most people, but if it’s somebody who’s on a scholarship or it’s somebody who we’re gonna work with and really help them scale. I like to get a contract So that way it’s a contractually binding like hey, we’re gonna help you scale. That’s how I Generate a lot of wealth is helping people scale their business. Why would I say please take the contract do not sign it today? Take it home run it by your attorney at least look at it for at least seven days before you sign it Why would I do that? Because most people aren’t sure about what they want to do. So you give them a chance to look it over, make sure they want to do it, because if they don’t want to do it, you don’t want to sign them up. Devin, why would I have somebody? Why would I say, hey, Devin, you want to become a longtime partner client? That’s exciting. I’m going to charge you, in this case of Tim Redmond, $750 per month per client. For forever, every time you land a client, I’m going to charge you $750 per client to use my systems and processes. Why would I say, please read that agreement, eyes wide open, in advance, you know, read it, run it by an attorney before you sign. Why would I do that? Because when they, when you first give them the contract, they’re pumped, they’re excited, and then you give them some time to think about it. So they really understand, hey, this is forever. So no matter if you have 50 clients, it’s like a mortgage. Yeah, mortgage. Yeah. Yeah. by the way, means death grip. So I’m just saying I’m not going to enter into an agreement with somebody unless I really want to be in a win-win shalom relationship. So on part two of today’s show, you’re going to hear this incredible success story of how we helped to grow Redmond to Growth. I think it’s going to be a blasty blast, but I think it might be better if you hear it in their own words. This is Tim Redmond and Robert Redmond from redmondgrowth.com. Again, that’s Tim Redmond and Robert Redmond from Redmond Growth. You can hear their own words. It’s an incredible success story. Hopefully it pumps you up, folks. And if you’re out there today and you feel like the time might just, might not be right to grow your business, I would encourage you that the time is never right. You must act now. To quote Napoleon Hill, the time will never be just right. You must act now. And so I would encourage you. We’ve got one of three ways we can help you today. One, you can go to thrivetimeshow.com and book a ticket for our in-person workshop where we tell people it’s $250 or whatever price you can afford to pay. What a good deal. Second option is you can schedule a 13-point assessment. Maybe you need a checkup from the neck up to see if we can help you. That’s okay. That’s Thrivetimeshow.com and you get your free checkup from the neck up, a 13-point assessment. Or option three is we offer the one-on-one business consulting, business coaching. It is going to be an exciting show. I’m so fired up for everybody to hear it. Devin, Jordan, I appreciate you guys. You’re here every day helping clients grow their business, and I just thought it would help for the folks out there to know these are real stories. These are not holograms. These are not get-rich-quick schemes. This is a client who we worked with over like an eight-year period of time, and you’re gonna hear the progression over an eight-year relationship, and hopefully it does encourage everybody out there that this is your year, this is your time. The time will never be just right. You must act now. Without any further ado, we’re going to end this part one with a boom because boom stands for big, overwhelming, optimistic momentum. Again, boom stands for big, overwhelming, optimistic momentum. Here we go. Three, two, one, boom. If you go back eight years ago, think about the number of clients you had back then versus the number of clients you have now. As a percentage, what has been the growth over the past eight years, do you think? We’ve got to inspire somebody out there who just doesn’t have the time to listen to their calls. Well, okay, so Clay, it’s like I would go up and down from about $10,000 a month up to about $40,000, but it’s an up and down roller coaster. And so now we’ve got it to where we’re in excess of 100 clients. That’s awesome. And so I would have anywhere from five clients to 20 clients on my own with networking, but I had no control over it. I didn’t, without the systems, you’re going to be at the, you’re going to be victimized by your own business. For somebody out there who struggles with math, if you would say that your average number of clients was 30 and you go to 100, as a percentage, what is that? I have grown, I have doubled every year since working with you. So I’ve doubled in clients, I’ve doubled in revenue every year. That’s a hundred percent growth every year I’ve worked with you. Now so, so I’m looking, we’ve been good friends seven, eight years and I’ve got doubled five times. Which is just incredible. I mean the first time you do it, that’s one thing, but when you do it repeatedly, I mean that’s unbelievable. We’re working our blessed assurance off this year to double. We’re planning on doubling again. We’re incorporating new, some new things in there to really help us do it. But we are going to double again this year. I started coaching, but it would go up and down, Clay. That’s when I came to you, as I was going up and down, and I wanted to go up and up instead of up and down. And so that’s when it needed a system. So creating a system is you have nailed down specific steps that you’re going to take, no matter how you feel, no matter the results. You lean into them, and you do them regardless of what’s happening. You lean into them, and it will give you x number of leads. You follow up with those leads. Turns into sales. Well, I tell you, if you don’t have a script and you don’t have a system, then every day is a whole new creation. You’re creating a lot of energy just to figure out what are you going to do. The best executives, Peter Drucker is a father of modern management, he said, the most effective executives make one decision a year. What you do is you make a decision, what is your system, and then you work like the Dickens to make sure you follow that system. And so that’s really what it’s all about. So with a script here, we have a brand new gal that just came in working for us. She nailed down the script, and she’s been nailing down appointments. Usually we try to get one appointment for every 100 calls. We make 200 to 300 calls a day per rep. And she’s been nailing down 5 and 8 appointments a day. Somebody out there is having a hard time. Call them at script. So she’s making how many calls a day? She’s making between 200 and 300 calls a day. And our relationship is weird in that we do, if someone were to buy an Apple computer today, and or let’s say you bought a personal computer, a PC, the computer is made by, let’s say, Dell. But then the software in the computer would be Microsoft, let’s say, or Adobe or whatever that is. So I basically make the systems, and you’re like the computer and I’m like the software. It’s kind of how I would describe our relationship. Tim, I want to ask you this. You and I reconnected, I think it was in the year 2000 and, what was it, maybe 2010? Is that right? 2011 maybe? Or maybe further down the road. Maybe 2013? 2012. Okay, so 2012. And at that time I was five years removed from the DJ business. And you were how many years removed from tax and accounting software? It was about 10, 11 years. We met, how did we meet? What was the first interaction? There was some interaction where you and I first connected. I just remember that somehow you and I went to Hideaway Pizza. But do you remember when we first reconnected? Yeah, well, we had that speaking thing that… Oh, there it was. So it’s Victory Christian Center. I was speaking there. My name is Robert Redman. I actually first met Clay almost three years ago to the day. I don’t know if he remembers it or not, but I wasn’t working with him at the time. I asked to see him and just ask him some questions to help, you know, direct my life to get some mentorship But I’ve been working with clay for now just over a year The role I play here is a business coach business consultant. I work with different businesses implementing best practice processes and systems that I have learned here by working with clay and the experience working here has, to put it real plainly, has been just life-changing. I have not only learned new things and have gained new knowledge, but I have gained a whole new mindset that I believe, wherever I end up, will serve me well throughout the rest of my life. Since working with Clay, I have learned so much. I mean, I would like to say almost everything about business in terms of the different categories. I haven’t learned it all, but I’ve learned all about marketing. I’ve learned about advertising. I’ve learned about branding. I’ve learned how to create a sales process for organizations in any industry. I’ve learned how to sell. I’ve learned how to create repeatable systems and processes and hold people accountable. You know, how to hire people. It’s almost like every aspect of a business you can learn. I have learned a lot in those different categories. And then, again, the mindset that I’ve gained here has been huge. You know, working here, you can’t be a mediocre person. You are a call to a higher standard of excellence and then as you’re called to that standard here you begin to see those outcomes in every area of your life. That standard of excellence that you want to implement no matter what you’re involved in. I would like to describe the other people that that work with Clay are people that are going somewhere with their life. Marshall, in the group interview, talks about how, you know, the best fits for this organization are the people that are goal-oriented. So they’re on their own trajectory, and we’re on our own trajectory, and the best fits are those people where there can be a mutually beneficial relationship, that as we pursue our goals, and we help the business pursue those goals, the business helps us pursue our goals as well. And so I say people that are driven, people that want to make something of their lives, people that are goal-oriented, they’re focused, and they’re committed to overcoming any adversity that may come their way. for helping business owners grow their businesses is it’s unique in that I don’t know if there’s anyone else’s that can be as passionate. You know whenever a business starts working with Clay it’s almost as like Clay is running that business in the sense that he has something at stake. You know he’s just serving them they’re one of his clients, but it’s as if he is actively involved in the business. Whenever they have a win, he’s posting it all over his social media. He’s shouting it across the room here at Thrive. You know, he’s sending people encouraging messages. He can kind of be that life coach and business coach in terms of being that motivator and that champion for people’s businesses. It’s again unique because there’s no one else I’ve seen get so excited about and passionate about other people’s businesses. The kind of people that wouldn’t like working with Clay are people that are satisfied with mediocrity, people that wanna get through life by just doing enough, by just getting by. People who are not looking to develop themselves, people who are not coachable, people who think that they know it all and they’re unwilling to change. I would say those are the type of people and in short anyone that’s content with mediocrity would not like working with Clay. So if you’re meeting Clay for the first time the advice I’d give you is definitely come ready to take tons of notes. Every time Clay speaks, he gives you a wealth of knowledge that you don’t want to miss. I remember the first time that I met Clay, I literally carried a notebook with me all around. I was looking at this notebook the other day, actually. I carried a notebook with me all around and I just took tons of notes. I filled the entire notebook in about three or four months just from being around Clay, following him and learning from him. And then I would say come coachable. Be open to learning something new. Be open to challenging yourself. Be open to learning and adjusting parts about you that need to be adjusted. My name is Adam Beal and I’m the Vice President of Phone Doctors. I’ve been with Phone Doctors for four years now. We’ve been doing work with Clay for the past year. The exciting part was that I got it after about two, probably after about the second meeting. I understood when I came back in and he was wearing the exact same thing. It was like, okay, I understand why he’s doing this now because I’ve seen so many other successful people model the same thing. The $2,000 month of free is completely a no-brainer as long as you embrace the system because you will see the results. What’s great is when I’m in my stores now and I hear people come into my store and they say, hey, are you Jose? And my manager says, yes, I am. They say, well, we’re here because of the Google review that we saw on your Google page. And when I hear that, I know what we’re being taught and what we’re executing is working. Because I’ve never heard that before when I would go into the stores. Clay’s helped us a lot with our Google reviews, as I’ve spoken to. They help us with our Google pages as well, making sure that they’re up to date. Anytime we need new pictures taken care of, his team goes out, does that for us. They take great care of our AdWords and we have them writing AdWords and different types of content, writing more content and articles for our webpage, which is driving more and more traffic through our webpage, which in turn is also leading more customers into our stores. Clay’s team has also helped us look at different ways to challenge our stores through simple things such as adding on additional upsell items that have no cost of goods related to it, so it’s a pure profit transaction. We just recently implemented an urgent repair that many customers have asked for in the past but we just didn’t stop and take time to think about it. Clay has challenged us to come up with an idea, he’d been thinking about our business, we’ve implemented it, and now all of a sudden we’re seeing more and more people utilize this urgent repair that gets their repair done in 30 minutes or less, and if we don’t meet that time, then they don’t pay anything else. But we’re seeing revenues generate through small little key items such as that. The greatest focus we’ve had is in upselling and trying to figure out different ways to take the customers that we have and increase the profitability through them. Even though we see transactions being increased, the ability to take something as simple as a protection plan that we’ve implemented, implementing the urgent repair, and continuing to look for new ways to generate revenue off the customers that you currently have while letting them, the Thrive team, drive more customers into your stores. So not only are you getting more customers coming into your store, but he’s giving you key ways to actually improve the quality of sale once those customers come in. Some of the moves and tips that Clay’s team at Thrive 15 have taught us is to focus on the upsell more than anything. We’ve implemented new urgent repair that allows customers to come in and if they’re in a hurry, they pay a small fee to get that repair moved to the front of the line. We get it done in 30 minutes or less and if we don’t meet that, then they don’t pay anything. We’ve also focused more on our protection plans and driving those results which is a simple add-on as well and that has led to much more revenue for us because of our redemption rate. Last year, we saw our sales improve, our sales transactions improve 3% over the previous year. In talking with other retailers in our market, none of them saw that, which was incredibly exciting to us. We just got back from CES about two weeks ago, and we were able to find out from about 15 other independent mobile device companies that they all saw downtrends last year. We were very excited to see how well we did last year, because we saw our profits and transactions all go up last year. All right, through Clay’s team here at Thrive 15, they have taken an aggressive step aggressive a step at really helping us improve our search engine optimization. Through content and writing articles, as well as through challenging us in the process of improving our Google reviews, we’ve seen all of our stores in both markets, the Arkansas and Oklahoma market, all go to the top of the Google listings. Anytime you search any type of mobile device repair, cell phone repair, we are at the top every single city, which is great because we have seen that that’s where customers are going to. When they’re going to find somebody that they want to trust, they’re going through Google to see what your rating is, to see how many reviews you have, and it is so, so important to make sure that you’ve got, you get that first mark of 50 reviews, then you’ve got to challenge yourself to get to that 100. We have, every single location of ours has over 100 reviews except for two new ones that we’ve opened and we continue to see them go even further and further. So the goal is to take our competition and make them not want to play in that game. And we’ve done that. Clay’s not, his team in Thrive is not only just a marketing company, they’re coaches as well, which is great. So many times through my 25-year career in retail, I’ve encountered people like Clay and his team and just never have really got the buy-in. But with Clay and his team, they’re genuine. They break it down, they make it simple. They’ve got a proven track record. You walk in and you see the businesses that they’ve developed, and it makes it so much easier to really just buy into the program. The weekly meetings are very structured. You start on time and you finish on time. And you’re expected to come prepared with the topics that you were giving last week. If you show up and you’re not prepared, the meeting could end very quickly because you’re not doing what you’ve committed to. And that’s the great thing about it is he keeps you on course, he keeps you focused and you see the results if you do what you’re asked to do. I never thought I would need a business coach, life coach, but it’s great now to every week when I’m talking to people to say I’m going to see my business coach this morning. And they look at me and all of a sudden there’s questions being asked. And we’ve even recommended people and had them come and join the Thrive team, which has been pretty exciting for me as well. So because I believe in it and I would never recommend them to a good friend unless I knew it could help. I learned at the academy at Kings Point in New York, acta non verba. Watch what a person does, not what they say. Alright Thrive Nation, on today’s show we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the best-selling author, the New York Times best-selling author and real estate investment guru, has recently been talking more and more about octa non verba. You say, what’s octa non verba? Well, one, it’s Latin, so don’t get too concerned there, but it’s octa, again it’s octa, non-verbal. What it means is, what it means is action. You need to watch what people do and not what they say. That’s the idea. Watch what somebody does and not what they say. Hi, I’m Ryan Wimpy. And I’m Rachel Wimpy, and the name of our business is Tip Top. Our business is a dog training business. We help people with behavioral issues and teach their dog how to listen. When I was learning to become a dog trainer we didn’t learn anything about internet marketing or advertising or anything at all. Just dog training and that’s what’s so great about working with Clay and his team because they do it all for us. So that we can focus on our passion and that’s training dogs. Clay and his team here they’re so enthusiastic, their energy is off the charts. Never a dull moment, very thrived. We’ve been working with Clay and his team for the last five months, two of which have been our biggest months ever. One, our biggest gross by 35%. Clay’s helped us make anything from brochures to stickers, new business cards, new logos, scripts for phones, scripts for emails, scripts for text messages, scripting for everything. How I would describe the weekly meetings with Clay and his team are awesome. They’re so effective. It’s worth every minute. Things get done, we’ll ask for things like different flyers and they’re done before our hour is up. So it’s just awesome, extremely effective. If you don’t use Clay and his team, you’re probably going to be pulling your hair out or you’re going to spend half of your time trying to figure out the online marketing game and producing your own flyers and marketing materials, print materials, all the stuff like that. You’re really losing a lot as far as lost productivity and lost time, not having a professional do it has a real sense of urgency and actually knows what they’re doing when you already have something that’s your core focus that you already know how to do. You would also be missing out with all the time and financial freedom that you would have working with Clay and his team. We would recommend Clay and his team to other business owners because they need to be working on their business, not just trying to figure out the online game, which is complex and changing daily. So no one has a marketing team, too. Most people don’t. They can’t afford one. And their local web guy or local person that they know probably can’t do everything that a whole team and a whole floor of people can do in hours and not just weeks or months. There’s a definite sense of urgency with Clay and his team. I used to have to ride other web people, I mean, really ride them to get stuff done. And stuff is done so fast here. And people, there’s a real sense of urgency to get it done. Great. All right, Thrive Nation, on today’s show, we’re interviewing a real entrepreneur that’s having real success. Now, again, Robert Kiyosaki talks about it all the time. But Robert Kiyosaki, the best-selling author of Rich Dad, Poor Dad, he’s been on our show, I’ve been on his show. He talks about how at the end of the day, it’s about what you do, not what you say. You need to watch what people do, not what they say. So if you’re out there today and you’re saying, you know, my business is stuck, I don’t know if I have what it takes to grow it, I hope you find a lot of encouragement from today’s guest because he is a very normal person, he’s a diligent doer, and he’s somebody who reached out and we’ve been able to help him grow his business and I’m super excited to have him on today’s show. Sean, tell us who we’re interviewing on today’s show, sir. So this is Cody Ellis, the owner of Tri-Peak Construction based out of Reno, Nevada, who has been with us for about one year and grown his company by 107 percent using a whole bunch of things that we helped him implement that we can talk about today. All right, Cody Ellis, welcome on to The Thrive Time Show. How are you, sir? I’m doing great. Thanks for having me on. So how did you originally hear about the Thrive Time Show or the business coaching, the business growth coaching that we provide? A friend of mine with OSS, Organized Storage Solutions, recommended you. At the time, he kind of gave me the breakdown of what you guys did, and it was a lot of money at the time when we were talking about it. But me and my wife discussed it. She’s my CFO. And we decided to give you guys a shot. Well, you know, what I’m going to do is I’m going to pull this up so our listeners can see this because I think this helps put a little bit of visual meat on the bone, so to speak, here. When we work with clients to help them grow their business, we walk people through what is a 14-step linear workflow. For clients, sometimes they might not think about it this way, but this is how I look at it. It’s almost like puzzle pieces that have to come together, and if we do it right, out comes a successful company. We charge people $1,700 a month to help out our clients. That’s what we charge, $1,700 a month. And we operate at a 20% profit margin. So we make $340 a month per client. I’d like to ask you, with your business, can you tell the listeners out there, what exactly do you do and what’s your website so people can prove you’re not a hologram? So my name’s Tripeet Construction and Design. I’ve been building a franchise called Rocket Kids, soda pop and candy shops since 2008. I didn’t get my contract, my California contractor’s license until 2015 when the franchise went on Undercover Boss. And ever since then, I’ve been mainly doing it. These franchise build-outs all over the United States. Um, 2020, uh, work got slow. And pretty much I have been relying on other work to get me jobs, and I wasn’t getting good jobs. I was just kind of scrambling. And, you know, this year, I finally, I kind of finally figured it out because you guys helped me organize my whole company. I felt like I was floating, like not going anywhere, struggling, angry. I feel like I have a good, strong foundation right now. So that’s where you guys help me. Well, it’s interesting you say that. I appreciate you being so honest about it because I know a lot of people, a lot of my wonderful clients, we have one client in particular I’m thinking of right now. He lost an incredible amount of weight over the last year. And I saw the guy and I said, man, you look great. And he goes, well, I have a business coach that helps me grow my business. So I figured I should probably have a fitness coach. And the fitness coach got him on a diet that made sense and a workout plan that made sense. And he really had tremendous transformation. And so if you’re out there today and you feel stuck, don’t feel stuck. But there’s a linear path you have to go down. And if you go to TripeakConstruction.com, TripeakConstruction.com, you can see the website. But there’s a linear path you have to go down to grow your business. And we’ll walk you through this, folks. If you’re listening out there today, you can do it. So first off, you have to establish your revenue goals. Now, I’m not going to ask you on the show here what your revenue goals are, but do you in your mind have revenue goals at this point? I mean, do you have those kind of solidified in your mind there, sir? Yes. Okay. Me and my wife, we do. Go ahead. No, I didn’t mean to cut you off. We do a breakdown. We do a breakdown, like our goals this year. Like right now, mine’s getting more employees. That’s going to be my next step. I have my office. I do have a couple independent contractors, but finding good, solid employees that I can keep busy all the time is definitely going to be my goal this year. And if we look at your website, I mean, you build a – you build – you actually do remodeling, and you do a good job. But let me pull this up so people can see this here. I mean, this is not, you know, people pay you to actually go in there and to remodel and do construction and you do a good job. I mean, at tripeakconstruction.com. Now, again, I’m not asking you on this show, but as I mentioned to our listeners, you know, we operate at a 20% margin. So if I charge someone $1,700 a month to grow their business, I make a $340 a month profit. In your case, do you have in your mind what that profit percentage should be there, sir? I’m not trying to ask you like, I’m not trying to ask you like the specific number, but I mean, when you do jobs now, do you have a better understanding, you and Sean, as far as the profit you’re making per job, I guess, is that? Yeah, we’ve, the job audit system, which is allowing us to make course corrections, project to project, when it comes to our profit. But I think your gross profit per job was somewhere around 30% this year. Does that sound right? Yeah, my local jobs, I average around 30% profit. And then the franchise jobs, I average about 60 to 70%. And the reason why I mentioned this is so many people feel bad about being profitable. I always tell people, you know, we charge people $1,700 a month to grow their business. We make a $340 a month profit. And people that come to our office, they meet our graphic designers, our photographers, web developers, our online ad folks, our consultants, and they go, wow, there’s 45 people that work here. Oh, that’s where the money goes. Because everybody who works here gets paid, and we do all of that for that monthly fee that we charge. Now, as far as box three Determining the number of hours that you work per week. I know you and Sean have helped to help design a schedule That’s always changing. It’s always in flux with every client. We have they’re always optimizing their schedule. We move on to box four Defining your unique value proposition. Did you and Sean work together to register your Google map and optimize the website there at Cody? Did you guys work on that together? Yes, so my company was based out of my home and I realized that Google doesn’t, you know, I’m a general contractor working out of my home, doesn’t look very professional and he coached me and pushed me to get an office, pretty much the first part of our coaching and it’s helped me tremendously. Now what happens is for anybody that doesn’t know, I’m going to give like five examples rapid fire so people can see this, okay? So we’re going to do a search right now. We’re going to type in carpet cleaning quotes. And this is a brand, full disclosure, I’ve worked with Oxifresh to help them grow their business and anybody out there that buys an Oxifresh, I make $5,000 every time we sell one, okay? So we’ve sold over 500 Oxifresh franchises. And here’s the secret sauce here. There, we, there’s many things we do. We have 274,000 Google reviews. We’re the highest reviewed company on the planet right now. So if you type in carpet cleaning quotes, we come up top in the search results. If you go to Joplin gyms, full disclosure, just so we’re clear. Each one of these gyms, I make about three hundred dollars a month per gym they have open, OK? So just to be clear, they’ve got six gyms now open. So I make about three hundred dollars per month per gym they have open. So you type in Joplin Gyms, look, Co-Law Fitness has 10,000 Google reviews. I mean, wow, okay, and am I biased to endorse them and promote them? Absolutely. Why? Because I get about $300 per gym they open. Let’s look at this one. Let’s type in Pulsa Men’s Haircuts, and I’m just giving a lot of examples. And for all of these, you have to have a registered, verified Google map, and you have to have an optimized website. There we are, coming up top again. And we don’t come up top in the search results because I’m a good guy. We come up top in the search results because we’re following a good system. And I think that’s one of the struggles that I’ve had in my life is to see great people like you, Cody, who have a business that’s not ranking, and I have a passion to help them get more leads, but yet the client sometimes doesn’t want to do the things needed to succeed. I’m like, I need you to get a Google map and to have an optimized website and the client, not you, but certain clients will say, yeah, but my sister made the website on Wix and she spent all weekend on it. And I promised out of my house and I don’t want to register a Google map. And my cousin made the video and I don’t want to change it because I don’t want to offend him. And my husband made the online ads and my wife did this and they’re like they’re loyal to dysfunction. What would you say to anybody out there as far as how it’s impacted your business having an optimized website and optimized Google Map? My phone rings off the hook. I have a hard time keeping up with all the calls I get. That is the move. Okay, so we move on. We’re looking at the system here. This is again, so what’s the secret sauce? Well, this is like Sean having a menu me sitting down with a skilled man or a woman who’s a cook And I go what’s the secret ingredient that makes these cookies so great tell me now and they go well I have all the ingredients. Yeah, but tell me the one Tell me know what like well if you don’t have eggs that you’re screwed. You don’t have flour. You’re screwed No, I’m chocolate chips. There’s no chocolate chips in the chocolate chip cookies. Oh, yeah, but tell me the what? That’s all a lot of people want to do. It’s not one thing. It’s a puzzle. It comes together. And what we do with business growth is it’s like bumper bowling for business. We make sure you don’t throw gutter balls, all right? So improving the brand, we talked about that. Optimizing the website. If you’re out there today and you feel overwhelmed, don’t feel overwhelmed. We will help you. Three-legged marketing stool. Sean, you guys have worked to create a three-legged marketing stool and a lead tracking system so that you actually track the leads that come in. I want to get Cody’s take and then your take on this, Sean. Cody, how has it helped you having a tracking sheet where you know where the leads are coming in from? That’s huge. Sean has helped me. I mean, like I said, I was floating around, writing it on a piece of paper. I’ll lose the paper. tracking sheet and I can see, you know, where last month, where, you know, or last year, it’s 100% helped me. You know, I don’t use the word life-changing lightly. I don’t just throw out, oh, that’s life-changing, you know. But there are a few things in my life that are life-changing. I’ll give you an example. When I read Rich Dad, Poor Dad, that book changed my life. It really did. When I married my wife, the one thing about my wife that I found that it’s wonderful for me in my life is my wife is an incredible mom. I mean, just an awesome mom. Does a great job with the kids, and she’s also very faithful, very loyal, and there’s certain benefits to being married. He who finds a great wife finds a great thing. I mean, it’s a powerful, it’s a biblical concept. But you know, you could also have like a bad life change. You know, you could also find the wrong woman. You could find the wrong business consultant. You could read the wrong book. That’s the danger of taking advice from people that don’t know what they’re doing. Now we have at Thrivetimeshow.com, if you go to the website now, as of today, almost 2100 video testimonials from wonderful people. I gotta ask you, even though your friend referred you, Cody, did you go to Thrive Time Show and look at some testimonials or was that sort of your path a little bit before you decided to call us? I actually bought your book, Start Here, with the Marlboro Red. So that’s where I started with you. I’m not much of a podcaster myself, but I have been, Sean’s been texting me links to watch and listen to. But yeah, your book is worth it. And just so you know, my mom will probably watch this, but the reason why I made the cigarette Marlboro cover was that I believe entrepreneurship is something that is dangerous and it’s addictive. Meaning that I know a lot of people addicted to the idea of entrepreneurship and they go from one failed idea to the next. And I know of other people that are doing it and they succeed in entrepreneurship. It’s an addictive thing. It can be dangerous if you don’t know what you’re doing. So again, I’m glad you read that book. And we move on, the call script. You guys have worked on a call script. Sean, what happens when a client you’re working with, when you give them internship, but they will not do tracking and they will not use a script. What happens? Well, first, it makes it very difficult for me to help them, because really, we don’t actually know what’s going on in the business. There it is. That’s the main thing that happens there. And again, I just want people to see this. Again, if you go to my newest book, A Millionaire’s Guide, again, it’s called A Millionaire’s Guide. You can download it for free at thrivetimeshow.com. Thrivetimeshow.com forward slash millionaire. You can download it for free. It’s a millionaire’s guide. The reason why I wrote this is because, I don’t know, I don’t know of a lot of people that know what they’re talking about. And so I felt like people needed a guide on how to become sustainably wealthy, not like a get rich quick scheme. And in that book, I talk a lot about this and specifically on page five, you got to have a call script, you got to have recorded calls, got to have a one sheet, got to have pre-written emails, got to have a lead tracker. You guys are doing that. Now, once you do a good job, you got to make sure you’re tracking your expenses and your income. Now, from what I understand is that Cody’s been super coachable on that, tracking the income and the expenses. Cody, has that been helpful for you to be intentional about tracking income and expenses? 100%. Um, uh, we wouldn’t know where we’re, how much I was profiting without that. I mean, it was, that was huge. Um, materials, I was losing a little bit of money on materials. Um, and not charging enough. And I seem to be, I seem to go above and beyond with my customers as far as like little things, you know, people try to take advantage, but you just got to do it. And then I’ll just keep getting more referrals from them. So. Yeah. Now we, many other things that we do together. I mean, we run the online ads. We help with the online, you know, reputation management. You do a great job of gathering objective reviews from your happy customers. We manage the online ads. There’s a lot of other things that we do with you each and every week. But I’d like to ask you this kind of in closing, for anybody out there that is on the fence about coming to a workshop or becoming a one-on-one coaching client, we do offer a free 13-point assessment they can schedule at thrivetimeshow.com. But if you had to describe the coaching experience and what it’s done for you in maybe a line or two or final 60 seconds here, how would you describe what the business coaching has done for you and your business, sir? I mean, I’m profitable. I wake up every day with just a peace of mind that it’s gonna be a great day as long as I follow the steps and just go by, just look at your agenda that you guys send me and I kind of just follow that every day, and then I take down my notes. I’m old school, I don’t sit in front of a computer much, but I like to write everything down, and I keep my folders with me, and make my phone calls, and that’s it. And what would you say to anybody out there that’s thinking about scheduling a 13-point assessment? What would you say to anybody out there that’s a business owner that’s thinking about scheduling a free consultation? Why wouldn’t you? You know, if you want to grow your company, it’s a no-brainer, as you would say. No-brainer. Cody Ellis, thank you for carving out time for us. And anybody out there watching today, please be encouraged. I don’t mean this as a backhanded compliment, but Cody is a very normal person. He’s a hardworking guy, he’s a trustworthy guy, he’s a diligent guy. Is he perfect? No. Am I perfect? No. But what I’m saying is, if you’re out there today, you have the tenacity and the capacity needed to become successful. This could be your year, but you gotta take the first step. Go to thrivetimeshow.com, schedule that free 13-point assessment again at thrivetimeshow.com. Bode, thank you so much, sir. Hope you have a great rest of your day. Thank you. Hey, thank you guys. Appreciate it. See ya. Bye. I learned at the Academy at King’s Point in New York, octa non verba. Watch what a person does, not what they say. All right, Thrive Nation, on today’s show, we’re going to be breaking down what Robert Kiyosaki has recently been talking about. Robert Kiyosaki, the bestselling author, the New York Times bestselling author and real estate investment guru, has recently been talking more and more about octa nonverba. You say, what’s octa nonverba? Well, one, it’s Latin, so don’t get too concerned there, but it’s octa, again, it’s octa nonverba. What it means is, what it means is action. You need to watch what people do and not what they say. That’s the idea. Watch what somebody does and not what they say. Hi, I’m Ryan Wimpy. And I’m Rachel Wimpy, and the name of our business is Tip Top Training. Our business is a dog training business. We help people with behavioral issues and teach their dog how to listen. When I was learning to become a dog trainer, we didn’t learn anything about internet marketing or advertising or anything at all. Just dog training. And that’s what’s so great about working with Clay and his team because they do it all for us. So that we can focus on our passion and that’s training dogs. Clay and his team here, they’re so enthusiastic. Their energy is off the charts. Never a dull moment. Very thrived. We’ve been working with Clay and his team for the last five months, two of which have been our biggest months ever. One, our biggest gross by 35%. Clay’s helped us make anything from brochures to stickers, new business cards, new logos, scripts for phones, scripts for emails, scripts for text messages, scripting for everything. How I would describe the weekly meetings with Clay and his team are awesome. They’re so effective. It’s worth every minute. Things get done. We’ll ask for things like different flyers and they’re done before our hour is up. So it’s just awesome, extremely effective. If you don’t use Clay and his team, you’re probably going to be pulling your hair out or you’re going to spend half of your time trying to figure out the online marketing game and producing your own flyers and marketing materials, print materials, all the stuff like that. You’re really losing a lot as far as lost productivity and lost time. Not having a professional do it has a real sense of urgency and actually knows what they’re doing when you already have something that’s your core focus that you already know how to do. You would also be missing out with all the time and financial freedom that you would have working with Clay and his team. We would recommend Clay and his team to other business owners because they need to be working on their business, not just trying to figure out the online game, which is complex and changing daily. So, and no one has a marketing team, too. Most people don’t. They can’t afford one, and their local web guy or local person that they know probably can’t do everything that a whole team and a whole floor of people can do in hours and not just weeks or months. There’s a definite sense of urgency with Clay and his team. I used to have to ride other web people, really, I mean, really ride them to get stuff done. And stuff is done so fast here. And people, there’s a real sense of urgency to get it done. It’s great. I learned at the Academy at King’s Point in New York, acta non verba. Deeds not words. Or acts not words. James, a lot of people, they come to our business workshops because they’re listening to our podcast, our business podcast, and they say, man, I want to achieve massive success. And they see some of the testimonials and they go, if that guy can do it, I can do it. That’s kind of where it starts. I see it happen all the time, Clay, because your desk is about two inches from right. And so people will say, oh, if that guy can do it, then I can. That’s correct. So the two big principles I want to teach on today should just two principles. One is this idea of octa nonverba means acts, not words. The second concept I want to teach is that money is a I was looking to learn how to take my business, like they’ve said today, from being very successful to being systematic. I’ve got a very successful practice in three different cities. I make good money. I just want to take it to the next level with systems and processes to where I can drive my cars more. Paul Hood. I’ve been a CPA for 33 years. And what kind of growth have you and your great team had here over the past, let’s say, five, six years? The last five, when I met you five years ago, we were doing 3 million. This year we’ll do 24 million. Which is more than, he’s an accountant, so we’re going to talk about that. So Paul introduced me to Bob because he said there’s a guy that came into my office looking to raise some capital. I think that was the thing. And he needed to get some sales going. That’s how sales go. And so if we tell, Paul, from the accounting perspective, I’m gonna pass the mic to you. You do accounting. You do accounting. Why do you have to have a website that makes sense and all that branding stuff? How has that impacted your brand, having websites and all those branding things in place? Well, when I met you, like most CPAs, I thought my clients only come from referrals, but we get five leads in a two-month period every month to start from Google. And so this is my face. We have 17 offices across four states. We have some in every state, but this is our face. Like what you were saying, it’s visual and it also has to say why we’re different. That about us in there is spectacular and it’s an industry that is changing. We’re modifying it. We’re going to offer our services in a subscript model to where it’s all inclusive and it’s just been awesome. Well, determine the level of success. Success in business is not what you know how to do, it’s actually doing it. The thing that I would tell you is stop it. Get a guy like this guy and let him go after it. It’s insane. Because then you can be doing what you do well and take that time and invest in something else on top of that. On top of that, he has contacts. just telling you what he’s done for us so that we could focus and then he’ll come in and I’ll say, I think I’ve got it all and he listens for five minutes and he makes one and I want to slap myself in the face. Well, why didn’t I think about that? That’s idiotic. But they’re sick freaks. They just get it done. I don’t know. I think it’s just merit-based pay in our office. So the people here, like they get paid. So if we were taking on your account, account and someone else to do this, but if you hired a different marketing company, I’m just giving you best practices. You want to make sure that they win when you win. So like in our office, if we grow Dave Aces podcast, that benefits our company, to the extent it benefits them, but we actually benefit if they benefit. Does that make sense to you? I learned at the Academy in Kings Point in New York. Acta non verba. Watch what a person does, not what they say. So on today’s show, I’m going to just hammer testimonials so you can see people that heard about the conference through a podcast or through a friend or whatever. And they had a business that was stagnant. It was stuck. It wasn’t growing. It wasn’t thriving. It was just surviving. It was stagnant. It was stuck. It wasn’t growing. It was just stagnant. It was stuck. It wasn’t thriving. It was surviving. And they heard about the podcast. They heard about the conference. They heard about the success stories. And they came to the conference. That’s step one. They came to the conference. And by the way, if you go to Thrivetimeshow.com, you can name your price for all the workshops I do. We want to make it affordable for everybody. So they came out to the in-person two-day workshop. They went to Thrive Time Show. They requested a ticket. He called them, got them a ticket. Then, James, we interviewed them after the conference and we said, how was it? Hey, I’m Ryan Wimpey. I’m originally from Tulsa, born and raised here. I’ve definitely learned a lot about life design and making sure the business serves you. The goal setting, well, it’s not like, it’s somewhat basic stuff. Making sure we have different goals for every part of your life is super important. Also, the linear workflow. The linear workflow for us in getting everything out on paper and documented is really important. We have workflows that are kind of all over the place. Having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating. The walls are super, it’s just very cool. The atmosphere is cool. The people are nice. It’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. I learned at the Academy at Kings Point in New York, acta non verba. Watch what a person does, not what they say. And they said, oh my gosh, I learned so much about business. I learned about the workflows and the marketing and the search engine optimization and the branding and the hiring and the checklists and all the bookkeeping, the search engine optimization, the online advertising, the social media, I learned it all. Woo, yes, I learned it. However, it’s acts, not words. Acta, non-verba. So James, if somebody comes to a conference and they learn all this stuff, but they don’t apply it, what happens? Nothing happens. But there is a certain group of people, not our listeners, who run around acquiring information and they don’t apply it. Those are the worst types. So this is what happens, is Napoleon Hill, the best-selling author, he says that knowledge without application is meaningless. Napoleon Hill, the best-selling author, think and grow rich. Hi, I’m Aaron Antis with Shaw Homes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them and I actually noticed he was driving a Lamborghini all of a sudden so I was willing to listen. In my career I’ve sold a little over 800 million dollars in real estate. So honestly I thought I kind of knew and Holmes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing $800 million in sales over a 15-year career, I really thought I knew what I was doing. I’ve been managing a large team of salespeople for the last 10 years here with Shaw Holmes. And I mean, we’ve been a company that’s been in business for 35 years. We’ve become one of the largest builders in the Tulsa area, and that was without Clay. So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually in a four month period of time has gone from somewhere around 10 to 15 leads in a month to 180 internet leads in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would have come up with on my own. So I got a lot of good things to say about the system that Clay put in place with us and it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay. So the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry. He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry. But the thing that I’ve found working with Clay is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do, I’m not paying attention to what other leading industry experts are doing. And Clay really brings that perspective for me. It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with Thrive needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because I’m very pragmatic and as I’ve gone through the process over just a few months, I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything. I know that’s how I felt coming in. I mean, we’re a big company that’s definitely one of the largest in town. And so we kind of felt like we knew what we were doing. And I think for a lot of people, they let their ego get in the way of listening to somebody that might have a better or different perspective than theirs. I would just really encourage you, if you’re thinking about working with Clay, I mean, the thing is, it’s month to month. Go give it a try and see what happens. I think in the 35-year history of Shaw Homes, this is probably the best thing that’s happened to us. And I know if you give them a shot, I think you’ll feel the same way. I know for me, the thing I would have missed out on if I didn’t work with Clay is I would have been a huge financial decision to just decide not to give it a shot. I would absolutely recommend Clay Clark to anybody who’s thinking about working with somebody in marketing. I would skip over anybody else you were thinking about and I would go straight to Clay and his team. I guarantee you’re not going to regret it because we sure haven’t I Learned at the Academy in Kings Point in New York Octa nonverba Watch what a person does not what they say Knowledge without application is meaningless So James if somebody comes to a conference and they learn all this and they don’t apply it that doesn’t matter because the idea is acta non verba, acts not words. So people come to this conference, you’re going to see testimonies of people who came to the conference and they say, wow, I had no idea that this was possible. And then you’re going to see people, I’m going to show you testimonials of people that applied what we taught them. People have grown their accounting practice. Now by the way, in accounting practice, this is not someone who has invented the concept of accounting There’s there’s other accounting this just did there are other accountants My business it consists on the CPA and a financial advisor and we’re very successful I want to go from successful to systematic. I want to learn systems and processes so that the business can run without me. I Learned at the Academy at Kings Point in New York, acta non verba. Watch what a person does, not what they say. But this person, they came to the conference, they learned about how to scale their company. I taught them how to create a subscription model for their accounting as opposed to doing the traditional accounting model. And they’ve grown the company from three million to over 20 million dollars. Wow! Then you’re going to see a testimonial, a success story of a home builder who grew the home building business from 15 million to over a hundred and fifty million. A home builder. And by the way, this just in, there are other home builders. But this home builder grew from 15 million to 150 million in sales. That’s life-changing, Clay. You’re going to hear about a dog trainer who came to this event. Now let me tell you about the dog trainer, he came to this event and he had a wonderful business that was just, it was stagnant, it was stuck, it wasn’t able to grow, he was a great guy, knew how to train dogs, but he didn’t have a no-brainer offer, he didn’t have a website that was optimized, he didn’t have branding that made sense, he didn’t have one sheet. I’m Rachel with Tip Top Canine and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top Canine, just want to say a big thank you to Thrive15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right, this is where we used to live. Here’s the house. This is our old neighborhood. You can see it’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to 14. And I took this beautiful photo. We worked with several different business coaches in the past and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. So we really just want to thank you, Clay, and thank you, Vanessa, for everything you’ve done, everything you’ve helped us with. We love you guys. I learned at the Academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. He didn’t have branding that made sense. He didn’t have a one sheet, didn’t have a pricing structure that worked, didn’t have a linear workflow, didn’t have an office culture environment, didn’t have decoration in the office that would make people want to work there, didn’t understand the process of hiring, inspiring, training, and retaining great people, didn’t have a performer, didn’t know how to franchise, didn’t know how to license. But what we do, James, is we take people in, they come to the conference, they learn this stuff, and they go, could you teach me how to do it? And I say, absolutely! Now folks, here’s the secret sauce that allows me to be the boss. My job is to make big obstacles seem small. Here’s the secret sauce that allows me to be the boss. My job is to make big obstacles seem small. A favorite aspect is probably just how entertaining it is. And the fact that I pick up one or two or three things every time I come to take my business to the next level. Well, if people are missing out on basically a plan, a guaranteed plan, pretty much, if you’re willing to work it, to be successful. Most people, I think everybody should attend one of these workshops at least once because you don’t know what you don’t know. And we’re not taught to be successful in school. I learned at the academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. A lot of people they have a fear or a phobia of scaling their business or building the process. They feel like they don’t know what to do or they need kind of a coach or a mentor to guide them down the path. And so on today’s show you’re going to to see people that came to a conference step one. Step two we taught them how to apply these principles at the conference. Step three they hired us to help them scale their company step four You’re gonna hear their success stories now James money is a magnifier We have a little bit of news for you guys some it’s now what may 31st and right 21 You’ve been closed for 20 minutes right no it’s now June’s. Let’s run the numbers for me. Let’s go Oh one oh two eight thirty seven what’s last year to date? One oh two one two eight thirty seven this year and last year was $60,667. Boom baby! Boom! Out of the weeds, off in the paper. I learned at the Academy, at King’s Point in New York, acta non verba. Watch what a person does, not what they say. What does that mean? Because we’re going to share with you some stories today of an accountant who grew a business from $3 million to $20 plus million, of a home builder who grew a business from $15 million to $150 million, of a dog trainer that was able to scale his business from a stagnant business to 15 plus locations, to grow the business that was perpetually stuck at $400,000-ish, grow that into a million dollar plus annual revenue. This year’s sales for this week. So this is the same week last year. Do you see the difference? Look. What is that? I can’t really tell. One is… See, look. Michael, can you, can we just, I just want to get it, Jason, can you kind of pull this end maybe? Just so you can see it. Just kind of pull it that way. Let’s get the length. It’s more of a, I can’t tell that the length. It’s hard to tell. Look at that, okay. So that’s last year’s sales. This is last year’s sales and the total is a mere $4,711.73. Same week this year, 2015. The total is, read it Michael. $11,313.50. Oh, boom! There it is! What? Awesome! Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. And Clay has done a great job of helping us navigate anything that has to do with like running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with like Lee Crockwell, head of Disney with the 40,000 cast members. He’s friends with like Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers and web developers, and they run 160 companies every single week. So think of this guy with a team of business coaches running 160 companies. So in the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks he’s also doing business conferences where 200 people show up and he teaches people a 13 step proven system that he’s done and worked with billionaires helping them grow their companies. So I’ve seen guys from startups go from startup to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system. This is a critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable, scalable business. Like one of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So, amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant, and he’s taught me so much. When I say that, like, Clay is, like he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best of you. Clay has been an amazing business coach. Through the course of that, we became friends. I was really most impressed with him is when I was shadowing him one time, we went into a business deal and listened to it. I got to shadow and listen to it. And when we walked out, I knew that he could make millions on the deal and they were super excited about working with him. And he told me, he’s like, I’m not going to touch it. I’m going to turn it down because he knew it was going to harm the common good of people in the long run. And the guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. And anyways, just an amazing man. So anyways, impacted me a lot. He’s helped navigate. Anytime I’ve gotten nervous or worried about how to run the company or navigating competition and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns, because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay and we have no accounts receivable. He helped us navigate that and of course we were conservative enough that we could afford to take that on for a period of time. But he was a great man. I’m very impressed with him. So Clay, thank you for everything you’re doing and I encourage you if you haven’t ever worked with Clay, work with Clay. He’s going to help magnify you and there’s nobody I have ever met that has the ability to work as hard as he does. He probably sleeps four, maybe six hours a day and literally the rest of time he’s working and he can outwork everybody in the room every single day and he loves it. So anyways, this is Charles Kola with Kola Fitness. Thank You Clay and anybody out there that’s wanting to work with Clay. It’s a great, great opportunity to ever work with him. So you guys have a blessed one. This is Charles Kola. We’ll see you guys. I learned at the Academy at Kings Point in New York, acta non verba. Watch what a person does, not what they say. When I say money’s a magnifier, James, what does that mean? It means if you’re already a great person, the money will allow you to do greater things. And if you’re not a great person, you’re going to do things that are just, you’re going to do more of the bad stuff. Right. Because money is a magnifier. That’s what it is. Right. So if you’re a greedy, I don’t want to say a greedy bastard, because that would infer that just because you don’t have a father in your life, that means you’re greedy. I’m not going to say that. That doesn’t make any sense. But if you’re somebody who’s greedy, you know, the Bible states, for the love of money is the root of all evil. So it’s for the love of money is the root of all evil. Not money itself. Money is just a tool. And people that are obsessed with money itself become a tool of the money. Hi, my name is Josh Sperl from Sperl and Associates, chartered professional accountants based out of Edmonton, Alberta, Canada. And I started, I met Clay at a conference, at his conference in Tulsa in June of 2018. Started working with the coaching program shortly after there. You know, the experience has been great. You know, you really have a partner in the grind. You know, most people, I like to say most people are wrong about most things about business most of the time. And it’s very difficult for entrepreneurs to connect with other entrepreneurs who actually know what they’re talking about when it comes to business, but Clay and his team really does understand. You know, the tangible improvements that we’ve seen is we’re up over 50% since starting with the coaching program. And they’re helping to help business owners create time, freedom, and financial freedom. And I know what you’re going to think. You’re going to say, what the heck are you going to do with your time, freedom, and financial freedom when you’re in Edmonton, Alberta, Canada, that’s the most northerly city in North America with a million people. We’re probably just sitting in our igloos hoping for some television but I’ll give you an idea of what we’re doing in Edmonton Alberta Canada so over here we have Sandra and we have Emma Emma say hello. Hi everybody this is my daddy’s channel. Emma really likes any video so let’s give it a let’s see what actually the time freedom financial freedom can do for you in Edmonton. So believe it or not we have a beach here guys and I’ll take you on a little tour of Edmonton’s beach. Now it’s not what you Americans are going to think of as a beach. This is a northern beach. We’ve got a really cool slide here. I don’t know if you can see this purple slide. This purple slide that you’re looking at here is a full loop-de-loop. It’s going to knock you completely upside down when you go into it. Let’s see if I can get the right angle here. That does not appear physically possible, but it really is going to knock you upside down when on the last dive. And here is the Edmonton Beach. This is the Northern Beach. You guys, you Americans think you have all the beaches here, but here is the Northern Beach, complete with waves. We got 30 degree weather inside here. I’m sorry, 30, that’s 90 for you guys over there. I’ve got to do the translation, the math in my head. And we even got a zip line that we can ride down here. And this is what we’re doing with our time freedom and financial freedom in Edmonton, Alberta, Canada. Thanks to the Thrive Time team. Thanks very much, guys. I learned at the Academy at Kings Point in New York, acta non verba. Watch what a person does, not what they say. But money’s just a tool. Money’s like a hammer, money’s like a tire, money’s like a sock, money’s like a car. You could use a car for bad things, you could use a hammer for bad things, a lot of people can kill somebody with a hammer. You can kill somebody with a sock if you wanted to, you can kill somebody with a tire if you wanted to, but there’s a lot of creative thoughts going through people’s minds right now. But the thing is, is that money is just a magnifier. In 1 Timothy 6.10 it reads, For the love of money is the root of all evil, which while some covet it after, they have erred from the faith and have pierced themselves through with many sorrows. And so what happens is, is that money is a magnifier. And so if you’re somebody who’s greedy and nefarious and will throw somebody under the bus to make an extra dollar, money’s going to allow you to be more of a greedy personality type that will throw somebody under the bus for a dollar. That’s what money will allow you to do. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma and we have been working with Thrive for business coaching for almost a year now. Yeah, so what we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now, okay. I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminex, they’re both $1.3 billion companies. They both have 2,000 to 3,000 pages of content attached to their website. So to basically go from virtually nonexistent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has, by being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up on what they’re listening or ranking there with Google. And also, we’ve been trying to get Google reviews, asking our customers for reviews. And now we’re the highest rated and most reviewed Pest Alarm company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now, our closing rate is about 85%. And that’s largely due to, first of all, like our Google reviews that we’ve gotten. People really see that our customers are happy, but also we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process. And that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals and more new customers last year than we did the first five months, or I’m sorry, we booked more deals last week than we did the first five months of last year from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. It’s incredible, but the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews. That way we’ve really been able to come up with a really great team. We’ve created and implemented checklists. Everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. And also doing the podcast like Jared had mentioned, that has really, really contributed to our success. But that, like I said, the diligence and consistency in doing those in that system has really, really been a big blessing in our lives. And also, it’s really shown that we’ve gotten a success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut. And we didn’t know what we were going to do. The last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year, but we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut, Thrive helped us get out of that rut, and if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s gonna take in order to really succeed. So, we just wanna give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. I learned at the Academy, Kings Point in New York, acta non verba. Watch what a person does, not what they say. Now, if you’re a grateful person, if you’re a kind person, and James, that’s why we only work with grateful kind of people. That’s why when we share these testimonies of wonderful, great kind of people, it’s a blasty blast. So, James, that’s what’s fun about capturing these success stories, is that real people, at the peak of their success, are explaining to you how they did it. And luckily James, we’re able to actually gather footage of some of these people at the beginning, when they first came to a conference, and then at the peak, when they achieved massive success. So James, I am fired up for people to watch this testimonial, but let’s make sure I’m being a good teacher here. There are two concepts I want to teach you. One, for everybody out there, it’s called acta non verba, which in Latin means acts, not words. That’s the idea, acts, not words. OK, that’s what it means. And then I want to teach the second concept, which again, money is the magnifier. I learned at the Academy, King’s Point in New York, octa nonverbal. Watch what a person does, not what they say. James, in your own words, what does it mean? You say, octa nonverbal, you go, I don’t understand what you’re saying. You say, well it’s Latin, it means, well in your mind what does it mean? It means you can’t just talk about it, you have to be about it. That’s how it works. And somebody says, well Clay, I can’t afford coaching with you guys. Well, good news, we only take on 160 clients, so we might not be available. But we do have scholarship pricing. Now this is how I make money. This is the secret sauce that allows me to be the boss. One, I make the big obstacle seem small. And two, a lot of my clients, I get a small percentage of the growth. So James, why would I be so motivated to help somebody who, you know, is struggling and they’re stagnant? Why would I want to invest the time for my own? I mean, if you take the altruism out of it, the fact that I grew up poor and I want to help people be successful, why would I want to help somebody to scale a company if I get 2%. We are joined by none other than my brother from another mother, Mr. Josh, the founder of Living Water Irrigation. Mr. Josh, welcome onto the show, my friend. How are you? I am awesome, Clay. How are you, sir? Well, I’m excited for the listeners to get to know more about you. Could you share the name of your company a little bit more about what you guys do at Living Water Irrigation, where the name comes from? Absolutely, positively. So, living water irrigation, the most important part of that to me is John 738. So it’s mentioned in the gospel a number of times, where the living water, but our specific scripture that we drew our name from is John 738. It says, whoever believes in me, rivers of living water will flow through him. We have a very distinct vision as a company on who we are and what we want to do. And I believe that I was put here to go make some money to give it away. And I’m not going to ask you for the specific details of your career and how you started the business as far as a linear timeline, but how long has this particular business been around? We’ve been around just two years, sir. Two years. And you guys, we first met, how did we first meet? I came in and y’all started coaching me over the Thrive Time, over Thrive 15. And what, do you remember when that was approximately and how you first heard about us? So it would have been October or November of seventeen. October or November of seventeen? Yes sir. And in terms of your growth as a company, how much have you grown this year? So this year we’re up four hundred fifty percent year over year. So now that you’re implementing this program, you’re getting more calls, right? Are you getting more calls? Absolutely. Sales are going up. You’re gathering reviews from your real customers, adding content to the website, adding a gallery of work. So I’m going to actually take a minute and make you really uncomfortable, Clay. Nice. So when we started with y’all, it was awesome. We had a little company, just me and one dude and one little van. And 17 was great. I ate more than ramen noodles, but not much more. 18 was really good. We started to implement the systems got start here got the boom book went to a couple conferences and said Okay, I’m gonna buy in I’m gonna sell out. We went to the coaching got coached by Marshall Victoria and Started to implement as opposed to just listen to actually be doers. It’s in James It says don’t just be hearers of the word to be doers as well. And so we implemented scripts. We implemented systems We implemented checklists. We implemented a pro forma for quoting and all these things that you talk about. And so just as a real person, and I’m real, I promise you, there’s a bunch of Josh Wilsons out there. Like I’m a famous baseball player and football player and a gospel singer. But this Josh Wilson just digs ditches for a living. But I just want to say thank you. Standing here for all the systems. I encourage everybody out there, go pick up Start Here, go pick up the Boom Book. The stuff you hear on this show, it actually sincerely works. I learned at the academy in Kings Point, New York, octa non verba. Watch what a person does, not what they say. Why would I want to help somebody to scale a company if I get 2% because when they grow, then you win too. Right, it’s a win-win. It’s called Shalom. Look it up folks. The Shalom, it’s a biblical concept, the idea of a win-win. It’s not a zero-sum negotiation, okay? If you’re out there and you’re a decent person, you have a soul, you want to create a Shalom relationship, a win-win relationship with your partner. So I make more as my clients make more. That’s how that works. It’s a win-win kind of thing. So that’s the idea. And again, James, people can go to thrivetimeshow.com, they can request a ticket. We let them name their price and we do these conferences every two months. Every two months we do a business conference. And you’ve met these people, James. I do. And you know what? I’ve met them when they came in and their business is struggling. And then I’ve seen how they’ve transformed after a few months. It’s like getting a haircut, you know, when you go in and you look real dirty and you come out and you look like the top of the world. Money is a magnifier. And acta non verba. This idea that acts, not words. Okay? It’s all about action and gaining traction. It’s not about just learning new concepts. Because knowledge without application is meaningless, to quote the great Napoleon Hill. James, you’re a beautiful man. You smell terrific. I can’t wait for people to see you at our in-person workshops again. Folks, get those tickets at Thrivetimeshow.com. Thrivetimeshow.com. They’re two days. They’re interactive. We open up the doors at 7 AM. We go until about 3 PM each day. We do a 30-minute teaching sprint, a 15-minute Q&A session, and then we break. And then we do 30 minutes of training, 15-minute Q&A, and then we break, and then 30 minutes of training, and then 15. So you’re going to learn branding, marketing, search engine, all these things. And then, James, we have helicopter rides. We do the helicopter rides from time to time. We have, I think we’re roasting a pig at this next, I’m not sure when you’re gonna hear this podcast, but we have a roasting a pig, we’re giving away cash prizes, we’re giving away, it is a blasty blast, folks. It’s like the opposite of business college. It truly is business school without the BS. James, again, you’re almost like a benefit we should add to the package. When people go to Thrivetimeshow.com, it’s like, and you get to meet James. So get those tickets again, folks, at Thrivetimeshow.com. James, I really do appreciate you joining me today. And folks, again, get those tickets at Thrivetimeshow.com. I don’t see people with these words. Watch what a person does, not what they say. I’m Rachel with Tip Top K9, and we just want to give a huge thank you to Clay and Vanessa Clark. Hey, guys. I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys, we appreciate you, and really just appreciate how far you’ve taken us. This is our old house, right? This is where we used to live a few years ago. This is our old neighborhood. See, it’s nice, right? So this is my old van and our old school marketing, and this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to fourteen. And I took this beautiful photo. We worked with several different business coaches in the past. And they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman, so we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts and actually build a team. So now that we have systems in place, we’ve gone from one to ten locations in only a year. In October 2016, we grossed 13 grams for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. Whoa! The Thrive Time Show two-day interactive business workshops are the world’s highest rated and most reviewed business workshops because we teach you what you need to know to grow. You can learn the proven 13 point business system that Dr. Zellner and I have used over and over to start and grow successful companies. We get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter Bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. Every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert, Zellner, and Associates. Look them up and say, are they successful because they’re geniuses, or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever. We’re going to give you your money back if you don’t love it. We built this facility for you, and we’re excited to see it. And now you may be thinking, what does it actually cost to attend an in-person, two-day interactive Thrive Time Show Business Workshop. Well, good news, the tickets are $250 or whatever price that you can afford. What? Yes, they’re $250 or whatever price you can afford. I grew up without money and I know what it’s like to live without money. So if you’re out there today and you want to attend our in-person, two-day interactive business workshop, all you gotta do is go to thrivetimeshow.com to request those tickets. And if you can’t afford $250, we have scholarship pricing available to make it affordable for you. Whoa. Good morning, good morning, good morning. Harvard Kiyosaki, The Rich Dad Radio Show. Today I’m broadcasting from Phoenix, Arizona, not Scottsdale, Arizona. They’re close, but they’re completely different worlds. And I have a special guest today. Definition of intelligence is if you agree with me, you’re intelligent. And so this gentleman is very intelligent. I’ve done his show before also, but very seldom do you find somebody who lines up on all counts. As Mr. Clay Clark is a friend of a good friend, Eric Trump. But we’re also talking about money, bricks, and how screwed up the world can get in a few and a half hour. So Clay Clark is a very intelligent man, and there’s so many ways we could take this thing, but I thought since you and Eric are close, Trump, what were you saying about what Trump can’t, what Donald, who is my age, and I can say or cannot say. Well, I have to, first of all, I have to honor you, sir. I want to show you what I did to one of your books here. There’s a guy named Jeremy Thorne, who was my boss at the time. I was 19 years old working at Faith Highway. I had a job at Applebee’s, Target, and DirecTV. And he said, have you read this book, Rich Dad, Poor Dad? And I said, no. And my father, may he rest in peace, he didn’t know these financial principles. So I started reading all of your books and really devouring your books. And I went from being an employee to self-employed to the business owner, to the investor. And I owe a lot of that to you. And I just wanted to take a moment to tell you, thank you so much for allowing me to achieve success. And I’ll tell you all about Eric Trump. I just want to tell you, thank you, sir, for changing my life. Well, not only that, Clay, thank you, but you’ve become an influencer. More than anything else, you’ve evolved into an influencer where your word has more and more power. So that’s why I congratulate you on becoming. Because as you know, there’s a lot of fake influencers out there, or bad influencers. Yeah. So anyway, I’m glad you and I agree so much and thanks for reading my books. Yeah, that’s that’s the greatest thrill for me today not thrill but Recognition is when people young men, especially come up and say I read your book change my life. I’m doing this. I’m doing this I’m doing this. I learned at the Academy at Kings Point in New York octa nonverba Watch what a person does Watch what a person does Not what they say