Business Podcasts | Why You Must Want Success More Than Sleep + What Does It Take to Become A Successful Entrepreneur?

Audio Transcription

There have always been people who don’t believe. They don’t believe in hard work. They don’t believe in responsibility. Ultimately, they don’t believe in themselves. They believe that outside circumstances control who succeeds and who doesn’t. It’s just the luck of the draw. But you? You are not one of these people. You believe that no matter what your circumstances tell you, success is still possible. And you accept this responsibility because you want to achieve something great. You’re hungry for it. You chase it from the moment your eyes open in the early morning. You chase it into all hours of the night. When others have given up, when others have said that it couldn’t be done, you’ve kept pushing. Because you believe that success is not a game of chance success is a choice a choice that you make every single day That’s what you believe But you don’t need no more sleep what you need is more grind you need more focus you need more execution execution is worship. Execution is the only thing that matters in business, not sleep. Only execution. Some shows don’t need a celebrity narrator to introduce the show. But this show does. Two men. Eight kids, co-created by two different women. Thirteen multi-million dollar businesses. Ladies and gentlemen, welcome to the Thrive Time Show. Now, 3, 2, 1, here we go! Yes, yes, yes, and yes! Thrive Nation, you are in for a laser show this morning, or this afternoon, or whenever you decide to consume today’s podcast, because we are interviewing the hip-hop preacher, the man with the plan, Eric Thomas. Welcome on to the Thrive Time Show. How are you, sir? Oh, man, I am explosive, excited, all of that. Fantabulous. It’s a phenomenal season, man. I’m living my best life. And I just left New York doing some work for the NBA rookie. The rookie’s coming in, man. And it’s just been a great year, man. I’m ready to get up. I’m ready to end the year off strong. I love that you said the word fantabulous. I thought I was the only person who said fantabulous consistently. No, no, no. I got that from you, but I’m saying it too. All right, I’m going to give you a mega point for that. Okay, now I want to ask you because you had a ton of success, huge success. People are looking you up on Instagram right now, millions of followers. But let’s go back to the beginning. Let’s go back to the beginning. What was life like growing up for you? Where did this all start? Yeah, well it started, you know, I’d probably say 16, 17 is where it kind of started for me. I left home when I was 16 and, you know, just for real, man, ready to do my own thing. I just kind of felt like, you know, my upbringing, you know, my mom lied to me about who my biological father was, much respect to my mom and my father who raised me, but I just like, man, I got to go through things on my own. And when I was homeless, man, life is real. Life kind of knocked me upside the head and said, hey, you said we were going to be bringing, but now you’re on your own and things still aren’t going well. So if you’re going to make your dreams and goals become a reality, you’re going to have to get with it, kid. You’re going to have to make some different decisions. And so I eventually went from being homeless and a high school dropout to getting my GED and going to college. So that was the beginning, very rebellious, very stubborn, I’m one of them kids, I’m gonna do what I wanna do, when I wanna do it. And that led me getting kicked out of school, that led me to get kicked out the house, and just having a real, real marginal life. And then, like I said, the GED was kind of the start. Got my GED, went off to college down in Huntsville, Alabama, and that’s where the real journey began. But I stopped being a victim, and I started being a victor. I stopped blaming other people for where I was and started taking full responsibility. Wishing for another hand. I wish my parents have been older when they you know have you I wish they would have been married You know I wish I wish I wish I was like yo he got a hand at least you have a hand Play the hand that you were dealt And you know let’s see where let’s see where the chips fall and based on what you just there earlier I think the chips eventually you know fell in a good place. Now, I can’t speak to this because I am the pastiest. I’m like Keith Van Horn White. I’m like Casper the white man. I’m so pale it’s amazing. I’m the pale male. So I can’t speak to this and therefore I’m going to ask you to speak to this. There are people we’ve had on this show who are women, they’re minorities, people who’ve grown up. I used to stutter until I was 13. I came from a family where we didn’t have any money really growing up. But for somebody out there who’s a minority or a woman or somebody who feels like they were raised in a single parent home and they just, they just, whatever reason, are in that cycle of being a victim. And the world cheers for victims. We say, oh, you’re a victim, don’t worry about it. So help somebody right now who’s been a victim. Everyone around them says, hey, you are a victim. You grew up this way. And you know what? You’re justified to not have success. What would you say to that person if they’re saying, Eric, just give it to me real and straight. I’m tired of being a victim, help me get out of that funk. Well, you know, I’m going to be honest, for me, I remember seeing a clip from Kevin Garnett. He was playing for the Minnesota Timberwolves. He was the number one, like, you know, he was an all-star. He was making over a hundred million dollars You know, and he was crying on an interview with John Thompson, you know And John Thompson was like, right you got everything. Why are you crying? You know, he said look I didn’t come to the NBA to lose and I’m losing I’m losing and I thought to myself Here’s a man, you know, who’s on top of the world and he’s not satisfied because he’s losing. And I got to a point in my life, and I want to talk to every victim, where you’ve got to not be satisfied with losing. You’ve got to look losing in the face and go, there are too many opportunities in this world. There’s too much money to be made. There are too many healthy relationships to be in. There’s too much of the world to see, to travel, and experience. Like, yo, if you live in America, this is one of the richest countries in terms of resources in the world. It makes absolutely no sense to sit there and cry, because crying is not going to change the situation. Whining is not going to change the situation. Blaming other people is not going to change the situation. And so for me, it was, I’m tired of losing. I dropped out, my father dropped out, my grandfather dropped out. My father was, you know, a substance abuser. My uncles, maybe my grandfather, I never met him so I don’t know. But I was tired of losing. I was tired of seeing other people on the other side of life flying, you know, driving nice vehicles, living in nice homes, taking their kids to Disney World, you know, just living the American dream. And I said to myself, if I live in the same country, if I’m living in the same space, if I’m walking the same streets, if I have access to the same stuff that they have access to, well, I’m about to start winning, and I’m about to create a legacy of winning. My family from this point forth will be a dynasty to reckon with. So for all my victims, yes you were born perhaps on the wrong side of the street. Yes your father wasn’t there. Yes you were abused. And yes you have every right, every right to walk in that defeat. But I challenge you to get on the other side of it because as a victim and now a victor, I’m just trying to tell you guys this life is way sweeter. This life is much sweeter than the life I lived before because when I was a victim, the power was in my hands. But now as a victor, the power is in my hands and I am the boss of me. I am the boss of me and I get to decide how I live. So to all the people out there, give it a shot and come on this side because this side is a much greater side. You have said that when you want to succeed as bad as you want to breathe, then you’ll be successful You are the hip-hop preacher you are I would love for you to share what that means when you say When you want to succeed as bad as you want to breathe, then you will be successful. What does that mean? Well first of all you notice I didn’t say when you want to eat as bad as you want to breathe because You can go without eating for some have gone up to 30 days. So you can go without eating for 30 days. Notice I didn’t say when you want to drink water as bad as you want because you can go two or three days without water and survive. I said when you want to succeed as bad as you want to breathe because you can only go a few minutes without breathing before you lose your life. So when you move it to that level of intensity, it means that you’re going to put forth a certain amount of energy. You’ve ever seen anybody choking and they lost their breath or somebody with asthma, you know, gasping for air. There is this intensity. There is this focus. There is this drive to like, I got to survive. I’ve got to live. I’ve got to do whatever it takes to get that next breath. And so when you want to succeed on that level, there is nothing when you’re that desperate, when you’re that hungry, when you’re that driven, when you’re that focused, there is nothing you can’t accomplish. The problem is most people kind of want to succeed. Most people think succeeding is a good idea, but very few people want it as bad as they want to breathe. One of my dear friends, his name is Paul Pressey. You probably ran into him around your NBA journeys here, but Paul Pressey coached in the NBA for 20 plus years. His last stop was the assistant coach on the Los Angeles Lakers during Kobe’s final season. And he talked about the intensity of Kobe Bryant. I mean, it’s such greater than that of the average player. It’s like two or three times more intense. Kanye West shares that energy. President Trump shares that energy. It’s this thing that Kanye calls and Trump calls dragon energy. It’s this Mamba mentality that Kobe has. Can you explain, because you work with NBA players right now, you’re in the locker rooms and in 2012 LeBron James did the great one the King LeBron James said that you Were part of his part of his inspiration for winning that championship Can you explain the kind of intensity that LeBron needed to win that championship and maybe how you? Helped it to inspire him What is the thing you know? LeBron wanted to win a championship prior to that time frame, but so did Kobe, so did Michael Jordan, so did the Pistons, so did the Spurs, Jim Duncan, so did they. And so what people have to realize is that when you want something to that level, when you covet something to that level, you have thousands, yay, millions of people who may covet the exact same thing that you want. And so in order for you to achieve what thousands of other men, maybe millions of other people want, then you have to be willing to do what they are not willing to do. You have to be willing to work harder than they’re willing to work. You have to go further. It’s like Star Trek. Go where no man has gone before. Like, that’s literally what you have to do. And I think LeBron had an idea of what it took to perhaps want the championship, but I don’t know that he knew what it actually took to win a championship. And so years he had gone and never won, and he realized that, yo, I got a phenomenal skill set, but I don’t just need a phenomenal skill, I need a phenomenal will. That’s what my message is and that’s why we provide the intensity and the energy that we give because skill set will take you to the championship, but skill set won’t win it. It takes will. It takes heart. It takes effort. It takes commitment. And that’s what I had helped LeBron and the Cleveland Cavaliers to understand that year is that you got a one of this badge You got a you want to breathe you’ve got a you’ve got every play you have to be a hundred percent first second court first Quarter second quarter third quarter fourth quarter overtime trees pre warm-up warm-up treatment afterwards like I had I need to let LeBron know you know to the intensity of that message you know that look guys you got it you got it you got a warning more than the next man wants it because he’s had these wanted before so he knows what it takes right he knows exactly what these teams that you play LeBron they already won and so I had to let LeBron know through that of course video that you’re gonna have to take your intensity to the next level. Your skill set is there, but now your will is going to have to match your skill. If your will can match your skill, there’s absolutely nothing you won’t be able to accomplish. With our coaching program, it’s really weird because we only work with 160 clients and I have no plans on ever growing it. People say, why? I’m like, because there’s only so much dragon energy that I have to sit there and impart that on people. I grew up without any money, so when I grew America’s largest DJ entertainment company at the time for weddings, it was called DJConnection.com, I personally cold called every day, at least a hundred cold calls every single day to get one appointment, to book one deal every two days, and then I worked at Applebee’s, Target, and DirecTV at the same time. I did all that so I can’t plant a fruit if I’m not that kind of tree. You know what I mean? I can’t give that fruit if I’m not that root. So I’m not a scalable thing and you’re not a scalable thing, but you found a way to take your root and your fruit and to share it with people. So I would just like to pretend for a second that the listeners out there go to your website and they decide to be a coaching client of yours. Okay? So there’s a CEO listening right now. We have about a half million listeners. Most of them are owners of something. They reach out to you and they say, Eric, I want that one-on-one coaching. And they say, Eric, I’m in a rut, man, where I have a new idea every week and I never follow through. You know what I mean? I used to have the energy, but I kind of lost it. My company’s worth, you know, 20 million bucks. I’m stuck in that rut. Could you give that person that pep talk right now who maybe had success ten years ago? And now they’re stuck in that doom loop of a new idea every week. It never gets executed a new idea It never gets executed. What would you I just want to I want to give the listeners a sneak peek to what the Eric Thomas coaching Experience looks like what I’m saying. You know here’s a problem the problem is you you may You’ve made maybe the dream or the goal or the idea, you’ve made that into a God and not execution, right? See, when you make execution a goal, that’s all you do is execute. So when you say, man, I got a good idea, well, a good idea may never, I mean, let’s just be honest, a good idea may never come into full fruition. But when you make the goal execution, what you begin to do is say, what am I not doing? Like what’s the gaps? What adjustments do I need to make? What resources do I need to bring in? What people do I need to bring in to make this thing happen, right? And so you may realize as a CEO that, like, I don’t have it. Like I don’t have the skill set right now, or I don’t have the resources, or I don’t have the talent. So who do I bring in? And so that’s why when you’re dealing with ET, you’re dealing with ET. ET’s focus is execute, execute, execute, execution. That’s the only goal. The only goal is execution. So I would say to them that you’ve got to be a little bit more forceful, a little bit more driving, a little bit more demanding. You’ve got to push the idea more, push yourself more, push your people more. There’s got to be more of that because the goal is execute, finish, get it done. And so everything you do has to put your people and you in a position where you execute and get it done. So what if the person listens to you, the coaching client, and they’re receptive to that, and then what if they were, I’m almost kind of scared, but what if they were to say to you, I really want it, but I just need some more sleep? You don’t need no more sleep. What you need is more grind. You need more focus. You need more execution. Execution is worship. Execution is the only thing that matters in business, not sleep, only execution. So I have to ask this, because I always set my alarm for 3. But to celebrate you being on my podcast, I set my alarm for 2.58 this morning, my friend. I would like for you to share with us, what do the first four hours—I’ve been self-employed since I was basically 16. I’m 38 now. So for 22 years, I’ve been setting that freaking alarm for 3 a.m. I used to set the alarm for 3 a.m. because my dad worked the night shift, and when he came home from the gas station, that’s the only time I could see him, was when he came back from the night shift. And so I wanted to see my dad, so I set my alarm, and now I just kind of wake up at that time. But what time do you wake up every day? Walk us through the first four hours of the E.T. Eric Thomas experience. What do the first four hours of your day look like? First hour, prayer and meditation. Eric Thomas needs to spend time with Eric Thomas. Eric Thomas needs to be the best Eric Thomas he can be. What did I do right yesterday? What did I do wrong yesterday? What adjustments need to be made? Too many of us are focusing on an idea and we don’t spend enough time focusing on ourselves. The second hour, running or some type of exercise. The third hour, meeting with my accountability partners and setting the date. What are we going to be doing? What will it take to get that done? We call each other throughout the day. Did you get it done in the last hour? Spend time with my wife, my family, and then boom on that fifth hour, let’s go to work. Now you are a source of inspiration for so many, but you had to start somewhere. I mean, you have 1.2 million followers, probably have 1.21 million followers as of right now on Instagram. You’re growing just moment by moment. How did you get the first 10 followers? How did you build your platform? A lot of listeners out there aren’t blessed to have a platform as big as what you have or as big as what we have. How did you get those first 10 subscribers or the first 10 followers? Or how did you get your voice out there? Consistency. Every single Monday. Don’t look at the numbers. Stop trophy watching. Stop scoreboard watching. Every single Monday, E, get the video out. Come rain, sleet, snow, get the video out. Don’t talk about the video. Don’t plan the video. Don’t structure the video. Get the video out. Every Monday here, it has to get out. Don’t talk about the video. Don’t plan the video. Don’t structure the video. Don’t talk about the video. Don’t structure the video. Get the video out. Every Monday, Eric, it has to get out. Respond to the one person that’s watching the video. Tell them thank you for watching the video. Tell a friend, share the video. Push like on the video. Come back next Monday, watch the video. And make sure that the content from Monday to Monday gets better and better and better. Let’s say for a second that I actually am dropping knowledge bombs and I’m putting out consistent content. I coach with a lot of pastors, work with a lot of heads of companies. Let’s say that they are putting it out there. The content is king. They’re putting it out there. They’re putting that content out there. Now, they’re developing some followers. They’re getting some leads. They’re getting some growth. They’re getting some advertisers, whatever. They’re starting to get that traction going on. But now Eric, you know how it is. You hire one person. You hire… I usually don’t need a celebrity narrator to introduce the show. But this show does. Two men. Eight kids, co-created by two different women. Thirteen multi-million dollar businesses. Ladies and gentlemen, welcome to the Thriving Time Show. Now, three, two, one, here we go! Started from the bottom, now we here. Started from the bottom, let me show you how to get here. Yes, yes, yes, and yes! Thrive Nation, you are in for a laser show this morning, or this afternoon, or whenever you decide to consume today’s podcast, because we are interviewing the hip-hop preacher, the man with the plan Eric Thomas welcome on to the thrive time show how are you sir oh man I am explosive excited all of that fantabulous it’s a phenomenal season man living my best life and just left New York doing some work for the NBA rookie the rookies coming in man and it’s just been just been a great year man I’m ready to get up. I’m ready to end the year off strong. I love that you said the word fantabulous. I thought I was the only person who said fantabulous consistently. No, no, no. I got that from you, but I’m saying it too. All right. I’m going to give you a mega point for that. Okay. Now, I want to ask you, because you’ve had a ton of success, huge success. People are looking you up on Instagram right now, millions of followers, but let’s go back to the beginning. Let’s go back to the beginning. What was life like growing up for you? Where did this all start? Well, it started, I’d probably say 16, 17 is where it kind of started for me. I left home when I was 16 and, you know, my mom lied to me about who my biological father was, much respect to my mom and my father who raised me, but I just like, man, I got to go through things on my own. And when I was homeless, man, life is, you know, life is real. Life kind of, you know, knocked me upside the head and said, But now you’re on your own and things still aren’t going well. So if you’re going to make your dreams and goals become a reality, you’re going to have to get with the kids. You’re going to have to make some different decisions. And so I eventually went from being homeless and a high school dropout to getting my GED and going to college. So that was the beginning, very rebellious, very stubborn. I’m one of them kids, I’m going to do what I want to do when I want to do it. And that led to me getting kicked out of school. That led me to getting kicked out of the house. And just having a real, real marginal life. And like I said, the GED was kind of the start. Got my GED, went off to college down in Huntsville, Alabama, and that’s where the real journey began. But I stopped being a victim, and I stopped being a victor. I stopped blaming other people for where I was and started taking full responsibility. When I stopped wishing for another hand, I wished my parents had been older when they had me. I wished they would have been married. I wished, I wished, I wished. I was like, E, you got a hand? At least you have a hand. Play the hand that you were dealt. And, you know, let’s see where the chips fall. And based on what you just said earlier, I think the chips eventually fell in a good place. Now, I can’t speak to this because I am the pastiest. I’m like Keith Van Horn White. I’m like Casper the white man, okay? I’m so pale it’s amazing. I’m the pale male. So I can’t speak to this, and therefore I’m going to ask you to speak to this. There are people we’ve had on this show who are women, they’re minorities, people who’ve grown up. I used to stutter until I was 13. I came from a family where we didn’t have any money really growing up. But for somebody out there who’s a minority or a woman or somebody who feels like they were raised in a single parent home and they just, they just, whatever reason, are in that cycle of being a victim. And the world cheers for victims. We say, oh, you’re a victim, don’t worry about it. So help somebody right now who’s been a victim, everyone around them says, hey, you are a victim, you grew up this way, and you know what, you’re justified to not have success. What would you say to that person if they’re saying, Eric, just give it to me real and straight, I’m tired of being a victim, help me get out of that funk? Well, you know, I’m going to be honest, for me, I remember seeing a clip from Kevin Garnett He was playing for the Minnesota Timberwolves. He was the number like oh You know, he was an all-star He was making over a hundred million dollars, you know, and he was crying on an interview with John Thompson You know what John Thompson was like, right? You got everything. Why are you crying? You know, he said, look, I didn’t come to the NBA to lose, and I’m losing. I’m losing. And I thought to myself, here’s a man, you know, who’s on top of the world, and he’s not satisfied because he’s losing. And I got to a point in my life, and I want to talk to every victim, where you have got to not be satisfied with losing. You know, you have got to look losing in the face and go, there are too many opportunities in this world. There’s too much money to be made. There are too many healthy relationships to be in. There’s too much of the world to see, to travel and experience. Like, yo, if you live in America, this is one of the richest countries in terms of resources in the world. It makes absolutely no sense to sit there and cry because crying is not going to change the situation. Whining is not going to change the situation. Blaming other people is not going to change the situation. And so for me it was, I’m tired of losing. I dropped out. My father dropped out. My grandfather dropped out. My father was, you know, a substance abuser. My uncles, maybe my grandfather, I I never met him, so I don’t know. But I was tired of losing. I was tired of seeing other people on the other side of life flying, you know, driving nice vehicles, living in nice homes, taking their kids to Disney World, you know, just living the American dream. And I said to myself, if I live in the same country, if I’m walking the same streets, if I have access to the same stuff that they have access to, well, I’m about to start winning, and I’m about to create a legacy of winning. My family from this point forth will be a dynasty to reckon with. So for all my victims, yes, you were born perhaps on the wrong side of the street. Yes, your father wasn’t there. Yes, you were abused. And yes, you have every right, every right to walk in that defeat. But I challenge you to get on the other side of it because as a victim and now a victor, I’m just trying to tell you guys this life is much sweeter than the life I lived before because when I was a victim, the power was in my hands. But now as a victor, the power is in my hands, and I am the boss of me. I am the boss of me, and I get to decide how I live. So to all my victims out there, give it a shot and come on this side, because this side is a much greater side. You have said that when you want to succeed as bad as you want to breathe, then you’ll be successful. You’ve said when you want to succeed as bad as you want to breathe, then you’ll be successful. You are the hip hop preacher. You are, I would love for you to share what that means when you say when you want to succeed as bad as you want to breathe, then you will be successful. What does that mean? Well, first of all, you notice I didn’t say when you want to eat as bad as you want to breathe, because you can go without eating for some have gone up to 30 days. So you can go without eating for 30 days. Notice I didn’t say when you want to drink water as bad as you want, because you can go two or three times without water and survive. I said when you want to succeed, as bad as you want to breathe, because you can only go a few minutes without breathing before you lose your life. So when you move it to that level of intensity, it means that you’re going to put forth a certain amount of energy. You’ve ever seen anybody choking and they lost their breath or somebody with asthma, you know, gasping for air, there is this intensity, there is this focus, there is this drive to like, I’ve got to survive, I’ve got to live, I’ve got to do whatever it takes to get that next breath. And so when you want to succeed on that level, there is nothing when you’re that desperate, when you’re that hungry, when you’re that driven, when you’re that focused, there is nothing you can’t accomplish. The problem is most people kind of want to succeed. Most people think succeeding is a good idea, but very few people want it as bad as they want to breathe. One of my dear friends, his name is Paul Pressey. You probably ran into him around your NBA journeys here, but Paul Presi coached in the NBA for 20 plus years. His last stop was the assistant coach on the Los Angeles Lakers during Kobe’s final season. He talked about the intensity of Kobe Bryant. It’s such greater than that of the average player. It’s like two or three times more intense. Kanye West shares that energy. President Trump shares that energy. It’s this thing that Kanye calls, and Trump calls, dragon energy. It’s this mamba mentality that Kobe has. Can you explain, because you work with NBA players right now, you’re in the locker rooms, and in 2012, LeBron James, the great one, the king, LeBron James said that you were part of his inspiration for winning that championship. Can you explain the kind of intensity that LeBron needed to win that championship and maybe how you helped to inspire him. Here’s the thing, you know, LeBron wanted to win a championship prior to that time frame, but so did Kobe, you know, so did Michael Jordan, you know, so did the Pistons, you know, so did the Spurs, Jim Duncan, you know, so today. And so what people have to realize is that when you want something to that level, you know, when you want something to that level, when you covet something to that level, you have thousands, yay, millions of people who may covet the exact same thing that you want. And so in order for you to achieve what thousands of other men, maybe millions of other people want, then you have to be willing to do what they are not willing to do. You have to be willing to work harder than they’re willing to work. You have to go further. It’s like Star Trek. Go where no man has gone before. That’s literally what you have to do. I think LeBron had an idea of what it took to perhaps want the championship, but I don’t know that he knew what it actually took to win a championship. And so years he had gone and never won, and he realized that, yo, I got a phenomenal skill set, but I don’t just need a phenomenal skill, I need a phenomenal will. That’s what my message is. That’s why we provide the intensity and the energy that we give because skill set will take you to the championship, but skill set won’t win it. It takes will. It takes heart. It takes effort. It takes commitment. And that’s what I had helped LeBron and the Cleveland Cavaliers to understand that year is that you’ve got to want it as bad as you want to breathe. You’ve got to, every play, you have to be 100%. First, second quarter, first quarter, second quarter, third quarter, fourth quarter, overtime, pre-warmup, warmup, treatment afterwards. I need to let LeBron know, due to the intensity of that message, that, look guys, you’ve got to want it more than the next man wants it. Because he’s had, he’s won it before, so he knows what it takes, right? He knows exactly what these teams that you’re playing, LeBron, they already won. And so I had to let LeBron know through that, of course, video, that you’re going to have to take your intensity to the next level. Your skill set is there, but now your will is going to have to match your skill. And if your will can match your skill, there’s absolutely nothing you won’t be able to accomplish. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma. We have been working with Thrive for business coaching for almost a year now. Yeah. What we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now, okay? I just want to let you know what type of accomplishment this is our competition Orkin terminates They’re both 1.3 billion dollar companies. They both have two to three thousand pages of content Attached to their website. So to basically go from Virtually non-existent on Google to up on the top page is really saying something But it’s come by being diligent to the systems that that’s right past I’m gonna be by being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up on what they’re listing and ranking there with Google. And also, we’ve been trying to get Google reviews, asking our customers for reviews, and now we’re the highest rated and most reviewed Pest and Lawn company in the Tulsa area. And that’s really helped with our conversion rate and the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now our closing rate is about 85% and that’s largely due to, first of all, like our Google reviews that we’ve gotten, people really see that our customers are happy, but also we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process and that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals and more new customers last year than we did the first five months, or I’m sorry, we booked more deals last week than we did the first five months of last year from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. It’s incredible. But the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews. That way we’ve really been able to come up with a really great team. We’ve created and implemented checklists. Everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. And also doing the podcast like Jared had mentioned, that has really, really contributed to our success. But that, like I said, the diligence and consistency in doing those in that system has really, really been a big blessing in our lives. And also, it’s really shown that we’ve gotten a success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut. And we didn’t know what we were going to do. The last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind, absolutely it’s been a grind this last year. But we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut, Thrive helped us get out of that rut. And if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s gonna take in order to really succeed. So, we just wanna give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. Hi, I’m Dr. Mark Moore, I’m a pediatric dentist. Through our new digital marketing plan, we have seen a marked increase in the number of new patients that we’re seeing every month, year over year. One month, for example, we went from 110 new patients the previous year to over 180 new patients in the same month. And overall, our average is running about 40 to 42% increase, month over month, year over year. The group of people required to implement our new digital marketing plan is immense. Starting with a business coach, videographers, photographers, web designers. Back when I graduated dental school in 1985, nobody advertised. The only marketing that was ethically allowed in everybody’s eyes was mouth-to-mouth marketing. services, you’re choosing to use a proof and turnkey marketing and coaching system that will grow your practice and get you the results that you are looking for. I went to the University of Oklahoma College of Dentistry, graduated in 1983 and then I did my pediatric dental residency at Baylor College of Dentistry from 1983 to 1985. Hello my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. Clay has done a great job of helping us navigate anything that has to do with like running the business, building the systems, the checklists, the workflows, the audits, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with Lee Crockwell, head of Disney, with the 40,000 cast members. He’s friends with Mike Lindell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, and graphic designers, and web developers, and they run 160 companies every single week. So, think of this guy with a team of business coaches running 160 companies. So, in the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks he’s also doing business conferences where 200 people show up and he teaches people a 13 step proven system that he’s done and worked with billionaires helping them grow their companies. So I’ve seen guys from startups go from startup to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into, organizing everything in their head to building it into a franchisable, scalable business. Like one of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So, amazing guy, Elon Musk kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, like Clay is like, he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best you. Clay has been an amazing business coach. Through the course of that we became friends. My most impressive thing was when I was shadowing him one time. We went into a business deal and listened to it. I got to shadow and listen to it. When we walked out, I knew that he could make millions on the deal and they were super excited about working with him. He told me, he’s like, I’m not going to touch it. I’m going to turn it down because he knew it was going to harm the common good of people in the long run. The guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. And, um, anyways, just, just, just an amazing man. So anyways, impacted me a lot. Um, he’s helped navigate anytime I’ve gotten nervous or worried about, uh, how to run the company or, uh, you know, navigating competition and, and, and, and an economy that’s like, I remember we got closed down for three months. He helped us navigate on how to stay open, how to, how to get back open, how to, um, uh, just survive through all the COVID shutdowns, lockdowns. I’m Rachel with Tip Top K9, and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. Right, this is where we used to live years ago. This is our old neighborhood. See? It’s, uh, nice, right? So this is my old van and our old school marketing, and this is our old team. And by team, I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from four to 14. And I took this beautiful photo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. The Thrive Time Show, two-day interactive business workshops are the highest and most reviewed business workshops on the planet. You can learn the proven 13-point business system that Dr. Zellner and I have used over and over to start and grow successful companies. When we get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two day, 15 hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur I always wish that I had this, and because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the Adipic chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on hot coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses? Or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever, and we’re going to give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. Hey I’m Ryan Wimpey with Tip Top K9 and I’m the founder. I’m Rachel Wimpey and I am a co-founder. So we’ve been running Tip Top for about the last 14 years franchising for the last three four years. So someone that’d be a good fit for Tip Top loves dogs, they’re high-energy, they want to be able to own their own job but they don’t want to worry about you know that high failure rate they want to do that like bowling with bumper lanes. So you give us a call reach out to us and we’ll call you and then we’ll send you an FDD, look over that, read it, fall asleep to it, it’s very boring, and then we’ll book a discovery day and you come and you’ll spend a day or two with us, make sure that you actually like it, make sure you’re training dogs for something that you want to do. So an FDD is a franchise disclosure document it’s a federally regulated document that goes into all the nitty-gritty details of what the franchise agreement entails. So who would be a good fit to buy a Tip Top K9 would be somebody who loves dogs, who wants to work with dogs all day as their profession. You’ll make a lot of money, you’ll have a lot of fun, it’s very rewarding. And who would not be a good fit is a cat person. So the upfront cost for a Tip Top is $43,000. And a lot of people say they’re generating doctor money, but on our disclosure the numbers are anywhere from over a million dollars a year in dog training, what our Oklahoma City location did last year, to 25, 35 grand a month. To train and get trained by us for Tip Top K9, to run your own Tip Top K9, you would be with us for six weeks here in Tulsa, Oklahoma. So we’ve been married for seven years. Eight years. Eight years. So if you’re watching this video, you’re like, hey, maybe I want to be a dog trainer. Hey, that one sounds super amazing. Go to our website, tiptopcanada.com, click on the yellow franchising tab, fill out the form, and Rachel and I will give you a call. Our Oklahoma City location last year, they did over a million dollars. He’s been running that shop for three years before he was a youth pastor with zero sales experience, zero dog training experience before he ever met with us. So just call us, come spend a day with us, spend a couple days with us, make sure you like training dogs, and own your own business. Well, the biggest reason to buy a Tip Top K9 is so you own your own job and you own your own future, and you don’t hate your life. You get an enjoyable job that brings a lot of income, but is really rewarding. My name is Seth Flint and I had originally heard about Tip Top K9 through my old pastors who I worked for. They trained their great Pyrenees with Ryan and Tip Top K9. They did a phenomenal job and became really good friends with Ryan and Rachel. I was working at a local church and it was a great experience. I ended up leaving there and working with Ryan and Tip Top K9. The biggest thing that I really really enjoy about being self-employed is that I can create my own schedule. I have the ability to spend more time with my family, my wife and my daughter. So my very favorite thing about about training dogs with Tip Top K9 is that I get to work with the people. Obviously I love working with dogs but it’s just so rewarding to be able to train a dog that had serious issues whether it’s behavioral or you know whatever and seeing a transformation, taking that dog home and mom and dad are literally in tears because of how happy they are with the training. If somebody is interested, I’d say don’t hesitate. Make sure you like dogs. Make sure that you enjoy working with people because we’re not just dog trainers. We are customer service people that help dogs. and so definitely, definitely don’t hesitate. Just come in and ask questions. Ask all the questions you have.