Business Podcast | Clay Clark Client Success Stories + Celebrating 142% Growth of Nick Behselich’s SecurityGlassBlockWI.com

Audio Transcription

2020 was our best year in sales. We were 142% over what we were in 2019, which was the previous high sales year for the company. So it’s definitely a huge, huge step in the right direction for us. My name is Nick Beslik. My wife and I own Security Glass Block in West Allis, Wisconsin, just outside Milwaukee. Purchased the business end of 2019 and winter is typically a slow time of year but it was kind of too slow for for what I was looking for being a new business owner. So happened to be talking to this contractor, a customer of ours, and mentioned how he’s been working with a leadership initiative and really brought him back from almost having to close the doors as a business and really has brought them back strong. So I heard about it with him and decided to kind of reach out and see how they could help us out. Currently we’re working with them as a business coach. Obviously they’re also helping us with our marketing, with our website, getting us to the top spot on Google, really helping us boost our Google reviews But really, you know, they’ve also helped us Being new business owners. They’ve helped us work through the Checklist putting together checklists for employees getting rid of toxic employees you know not not being held captive by our employees and and not being able to You know own the business and grow the business how we want to by having the old culture that was kind of still instilled with the previous owner. So right now we’re really working to kind of purge some of that old mindset of the eight original employees that they had were down to one that currently is still here. So again just getting rid of that old mindset helped us put together the process, put together the interview, the group interview system to get a lot of people in here in a short amount of time to really find the people that are going to work best with us and how we want to build the culture moving forward. In previous roles, in previous life before owning this business, I worked for a large company. We have plenty of consultants come and go for different various parts of the business, whether it was marketing or IT or sales, things like that. So it’s just the follow-up, constantly getting in here, meeting once a week with a business coach, checking on what we’ve done from the previous week, making sure that we’re getting done what we need to be getting done to set ourselves up for success in the future. If we want to be independent of the business or have the business work independent from my wife and I as owners, so that way we can do other things or pursue other interests, it’s really just having the time to set the business up for success, put the processes in place. I just think that’s the huge difference from other consultants that I’ve worked with in the past is the constant follow-up, you know, the pushing you to get things done versus, okay, it’s not done, no big deal, we’ll just, you know, kind of move on mentality. So that’s been a great help for us. Extremely happy, you know, probably say out of the nine, you know, the other one is probably just me still kind of being new owners. Last year, we had the COVID kind of came at the beginning of the year, but then the whole summer we had the best year that the company’s ever had. So it was an extremely busy spring through the end of the year. So just the time on my behalf to sit down and get things done that need to be done to work on the business rather than working in the business, what was the real struggle. So still something we’re working through, bringing on new talent within the sales and the installation side of our business. As of right now, like I said, it’s just been a huge help. We still have a long way to go to fully get there. However, I think it’s been a huge success for us just in a short amount of time. But again, it’s also helping us put together a process that the company can run on without me being here every day. And so, you know, having that, eventually when that’s all put together and running smoothly and we have the right people and the right seats on the bus, you know, I think that’s really going to help us. It’s gonna open up more time for me to be able to spend with my family, which is the ultimate goal, or to spend time doing other interests or pursuing other business opportunities in the future. So definitely, definitely recommend working with the Leadership Initiative. 2020 was our best year in sales. We were 142% over what we were in 2019, which was the previous high sales year for the company. So it’s definitely a huge step in the right direction for us. We’re currently outgrown our current facility. So that’s a good problem to have. We need to figure out how we can do that in the future. But yeah, the sales have gone up ridiculous amounts and I think that’s a good part to the leadership initiative and you know just really getting us to the top of Google at this point. As of this point it’s been a tough year, just because we’ve been so busy it’s been hard for me to work on the business due to the high increase of sales which is again a good problem to have but now we have those people you know getting the right people within the company that can take over some of those day-to-day operations that I was doing pretty much everything for is definitely going to help. So emotional lens I besides just the the comfort level of hey we’re losing 35 years of experience with people that are leaving if you would ask If you had asked me in the spring or the summer how I felt about that, I would have been extremely nervous. But right now, just with the processes in place, again, getting people in here to, in the group interview system, along with just the checks, the checklists, the checks and balances of making sure everybody’s doing what they need to be doing to have the company run smoothly. It has been a huge weight off my shoulders. We need to enact those things at this point, but right now just knowing that it’s there, knowing that we’re working on it, and working towards those goals is a huge, I’d say, huge emotional support for me at this point. So that’s definitely a win in my book. The number of new customers that we’ve had is up 411% over last year. We are Jared and Jennifer Johnson. We own Platinum Pest and Lawn and are located in Owasso, Oklahoma. We have been working with Thrive for business coaching for almost a year now. What we want to do is we want to share some wins with you guys that we’ve had by working with Thrive. First of all, we’re on the top page of Google now. I just want to let you know what type of accomplishment this is. Our competition, Orkin, Terminex, they’re both $1.3 billion companies. They both have 2,000 to 3,000 pages of content attached to their website. So to basically go from virtually nonexistent on Google to up on the top page is really saying something. But it’s come by being diligent to the systems that Thrive has, by being consistent and diligent on doing podcasts and staying on top of those podcasts to really help with getting up on what they’re listing and ranking there with Google. And also we’ve been trying to get Google reviews, you know, asking our customers for reviews and now we’re the highest rated and most reviewed Pessamon company in the Tulsa area. And that’s really helped with our conversion rate. And the number of new customers that we’ve had is up 411% over last year. Wait, say that again. How much are we up? 411%. Okay. So 411% we’re up with our new customers. Amazing. Right. So not only do we have more customers calling in, we’re able to close those deals at a much higher rate than we were before. Right now our closing rate is about 85% and that’s largely due to, first of all, like our Google reviews that we’ve gotten, people really see that our customers are happy, but also we have a script that we follow. And so when customers call in, they get all the information that they need. That script has been refined time and time again. It wasn’t a one and done deal. It was a system that we followed with Thrive in the refining process, and that has obviously, the 411% shows that that system works. Yeah, so here’s a big one for you. So last week alone, our booking percentage was 91%. We actually booked more deals, more new customers last year than we did the first five months. Or I’m sorry, we booked more deals last week than we did the first five months of last year, from before we worked with Thrive. So again, we booked more deals last week than the first five months of last year. It’s incredible, but the reason why we have that success is by implementing the systems that Thrive has taught us and helped us out with. Some of those systems that we’ve implemented are group interviews. That way we’ve really been able to come up with a really great team. We’ve created and implemented checklists. Everything gets done and it gets done right. It creates accountability. We’re able to make sure that everything gets done properly, both out in the field and also in our office. And also doing the podcast, like Jared had mentioned, that has really, really contributed to our success. But that, like I said, the diligence and consistency in doing those in that system has really, really been a big blessing in our lives. And also, it’s really shown that we’ve gotten a success from following those systems. So before working with Thrive, we were basically stuck. Really no new growth with our business. And we were in a rut, and we didn’t know. Okay, the last three years, our customer base had pretty much stayed the same. We weren’t shrinking, but we weren’t really growing either. Yeah, and so we didn’t really know where to go, what to do, how to get out of this rut that we’re in. But Thrive helped us with that. They implemented those systems, they taught us those systems, they taught us the knowledge that we needed in order to succeed. Now it’s been a grind. Absolutely, it’s been a grind this last year. But we’re getting those fruits from that hard work and the diligent effort that we’re able to put into it. So again, we were in a rut. Thrive helped us get out of that rut. And if you’re thinking about working with Thrive, quit thinking about it and just do it. Do the action and you’ll get the results. It will take hard work and discipline, but that’s what it’s going to take in order to really succeed. So, I just want to give a big shout out to Thrive, a big thank you out there to Thrive. We wouldn’t be where we’re at now without their help. Hi, I’m Dr. Mark Moore. I’m a pediatric dentist. Through our new digital marketing plan, we have seen a marked increase in the number of new patients that we’re seeing every month, year over year. One month, for example, we went from 110 new patients the previous year to over 180 new patients in the same month. And overall, our average is running about 40 to 42 percent increase month over month, year over year. The group of people required to implement our new digital marketing plan is immense, starting with a business coach, videographers, photographers, web designers. Back when I graduated dental school in 1985, nobody advertised. The only marketing that was ethically allowed in everybody’s eyes was mouth-to-mouth marketing. By choosing to use the services, you’re choosing to use a proof-and-turn-key marketing and coaching system that will grow your practice and get you the results that you’re looking for. I went to the University of Oklahoma College of Dentistry, graduated in 1983, and then I did my pediatric dental residency at Baylor College of Dentistry from 1983 to 1985. The Thrivetime Show, two-day interactive business workshops are the highest and most reviewed business workshops on the planet You can learn the proven 13-point business systems that dr. Zellner about I have used over and over to start and grow successful companies We get into the specifics the specific steps on what you need to do to optimize your website We’re gonna teach you how to fix your conversion rate. We’re gonna teach you how to do a social media marketing campaign that works How do you raise capital? How do you get small business loan? We teach you everything you need to know here during a two-day, 15-hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because, as an entrepreneur, I always wish that I had this. And because there wasn’t anything like this, I would go to these motivational seminars, no money down, real estate, Ponzi scheme, get motivated seminars, and they would never teach me anything. It was like you went there and you paid for the big chocolate Easter bunny, but inside of it, it was a hollow nothingness. And I wanted the knowledge, and they’re like, oh, but we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop, we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get-rich-quick, walk-on-hot-coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google the Z66 auto auction. I want you to Google elephant in the room. Look at Robert, Zellner, and Associates. Look them up and say, are they successful because they’re geniuses, or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever, and we’re going to give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. Hey, I’m Ryan Wimpey with TipTop K9, and I’m the founder. I’m Rachel Wimpey, and I am a co-founder. So we’ve been running TipTop for about the last 14 years, franchising for the last three, four years. So someone that’d be a good fit for Tip Top loves dogs, they’re high energy, they wanna be able to own their own job, but they don’t wanna worry about, you know, that high failure rate. They wanna do that like bowling with bumper lanes. So you give us a call, reach out to us, we’ll call you, and then we’ll send you an FDD, look over that, read it, fall asleep to it, it’s very boring, and then we’ll book a discovery day, and you come and you’ll spend a day or two with us to make sure that you actually like it, make sure that your new dog is something that you want to do. So an FDD is a franchise disclosure document. It’s a federally regulated document that goes into all the nitty-gritty details of what the franchise agreement entails. So who would be a good fit to buy a Tuck Canine would be somebody who loves dogs, who wants to work with dogs all day as their profession. You’ll make a lot of money, you’ll have a lot of fun. It’s very rewarding. And who would not be a good fit is a cat person. So the upfront cost for Tip Top is $43,000. And a lot of people stay there generating doctor money. But on our disclosure, the numbers are anywhere from over a million dollars a year in dog training, what our Oklahoma City location did last year, to $25,000, $35,000 a month. to train and get trained by us for Tip Top K9 to run your own Tip Top K9 you would be with us for six weeks here in Tulsa, Oklahoma. So we’ve been married for seven years. Eight years. So if you’re watching this video, you’re like, hey maybe I want to be a dog trainer, hey that one sounds super amazing, go to our website tiptopk9.com, click on the yellow franchising tab, fill out the form, and Rachel and I will give you a call. Our Oklahoma City location last year, they did over a million dollars. He’s been running that shop for three years before he was a youth pastor with zero sales experience, zero dog training experience before he ever met with us. So just call us, come spend a day with us, spend a couple days with us, make sure you like training dogs and own your own business. Well, the biggest reason to buy a Tip Top K9 is so you own your own job and you own your own future and you don’t hate your life. You get an enjoyable job that brings a lot of income but is really rewarding. My name is Seth Flint and I had originally heard about Tip Top K9 through my old pastors who I worked for. They trained their great Pyrenees with Ryan and Tip Top K9, they did a phenomenal job and became really good friends with Ryan and Rachel. I was working at a local church and it was a great experience. I ended up leaving there and working with Ryan and Tip Top K9. The biggest thing that I really, really enjoy about being self-employed is that I can create my own schedule. I have the ability to spend more time with my family, my wife and my daughter. So my very favorite thing about training dogs with Tip Top K9 is that I get to work with the people. Obviously I love working with dogs but it’s just so rewarding to be able to train a dog that had serious issues whether it’s behavioral or you know, whatever and Seeing a transformation taking that dog home and mom and dad are literally in tears because How happy they are With the training if somebody is interested, I’d say don’t hesitate Make sure you like dogs. Make sure that you enjoy working with people because we’re not just dog trainers, we are customer service people that help dogs and so definitely definitely don’t hesitate service people that help dogs and so definitely definitely don’t hesitate just just come in and ask questions ask all the questions you have.