This past weekend, it was my pleasure to attend one of the Thrivetime Show Business Conferences. I can promise you one thing, you have never and will never see a business workshop like this. Our conferences are, without a doubt, the best and most affordable business conferences in the world and the entire conference is completely untraditional. As business coaches, we absolutely love it! If you come to one of our conferences, you might see things like, a man literally breathing fire in the parking lot at 6:30 in the morning or another man wearing a golden suit. You’ll find our host and fearless leader, Clay Clark, who is dressed like Adam Sandler. You’ll find smiles everywhere and people with a burning passion to answer any specific business question you may have all inside one massive building jam-packed full of millionaires, entrepreneurs, game shakers and world changers.
Our business conference provides you with the 13-point business systems that Clay Clark and Doctor Zoellner have used to build their 15 multi-million dollar business. The Thrivetime Show Business Conference is specifically built for entrepreneurs. Reach out to us at [email protected] if you’d like to attend a conference. But since this is the “Diaries of a Business Coach”, you get a backstage pass. So, what can a business coach who is already executing, implementing and teaching these systems every day actually learn from the Thrivetime Show Business Conferences?
Even as a coach engulfed in this environment every day, I could still turn what I learned from the conference into a book. But, that’s already been done in the Boom Book written by Clay Clark. For purposes of formatting this blog, I’ll point out the top four key takeaways I learned (or re-learned) from this past week’s conference.
Define Your Goals
I know this is the most cliche business-blog-bullet-point ever. But seriously, if so many people tell you to define your goals, odds are, there is probably something to that. The conference will teach you time management skills and defining your daily F6 Goals. You have to define your daily, monthly and yearly goals in each category of your faith, family, finances, fitness, friendships, and fun and actually block that time out of your schedule.
This isn’t necessarily something new that I’ve learned. I learned about the F6 goals in my first week of working at Thrive. But, I had an epiphany. I already knew that I was slacking on one area of the F6 goals because I haven’t been giving fitness any attention. My fitness routine took a backseat recently. I have my goals written down for every other part of my goals except for fitness. But I realized at the conference that I don’t even have any fitness goals defined. No wonder I have been losing at that aspect of life.
Create a system for everything. EVERYTHING in your business.
There should be a system created for everything. Document your entire workflow and sales system so you know where your leads are coming. SPOILER ALERT: You can’t know this information if you aren’t tracking your numbers. Document everything you do. Make a checklist for your social media process, make an annual calendar for your social media strategy, document the daily tasks that must be done, script interactions with customers. JUST. DOCUMENT. EVERYTHING. Things like this take too much time when you are constantly thinking of a personalized response to every social media post or email or whatever the source may be.
Do It Better!
Ultimately, all you have to do to beat your competition is do everything they do better than they do it. This is something I constantly need to be reminded of as a coach. Sometimes when clients ask what the best practice is for something they are doing simply lies in asking what their competition is doing. I tend to overthink these questions or go to Clay for the question. Yet, in all reality, you’ll win if you just make a better no brainer, have better branding, have better customer service, have a more efficient workflow and just do everything better. I already knew this before the conference. But being reminded that the answer to a deep philosophical, “What should I do to win ________,” simply may come down to “I don’t know what is competitor A doing.” Then do that better.
If you are running a business, whether you feel stuck or not, the Thrivetime Show Business Conferences drops so many knowledge bombs that can help. I strongly encourage you to attend. You can see for yourself, even a business coach who is teaching this system still has to be reset and reminded of things once every couple of months. Thank you, Clay, for continuing to re-teach me things I already know and resetting my approach to tackle certain things in a different way with some of my clients.