Frank Wells 1888 instruction to his agents: The most polite and gentlemanly...

Frank Wells 1888 instruction to his agents: The most polite and gentlemanly treatment of all customers, however insignificant in their business, is insisted upon. Proper respect must be shown to all – let them be men, women or children, rich or poor, white or black – it must not be forgotten, that the company is dependent on these people for its business.

– Frank Wells

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