Business Podcasts | How to Achieve Extraordinary Results, “If I Cannot Do Great Things, I can Small Things In a Great Way.” – Martin Luther King, Jr. + “We Get Marching Orders to Reach Our Goals!” – Bob Derby (Long-Time Client)

Audio Transcription

Now, how did you originally come in contact with us there, Bob? Well, Roy Coggeshaw, a good friend of mine, told me about you, and he said, you’ve got to do this. And so we started to, we came and met with you, and the rest is history. It’s been amazing, amazing. Now, how much have you grown? Do you have like a percentage, or is there some sort of way you quantify the growth since we’ve had the opportunity to work with you guys? Well, here’s how I do it because, you know, our business has changed and here’s what I mean by that. I’m 64, I know I probably look 44 and I’m just kidding, but the thing about it is, is that, you know, what I love about this business, working with you and working with Andrew is this, is that the business starts taking the we are getting so many calls so many reviews but calls from Google people are calling us from oklahoma city for example or tulsa and we’re getting more calls than we’ve ever received before From from the internet and andrew had told us a couple years ago. He said It will happen you watch and he was right on the money Some shows don’t need a celebrity narrator to introduce the show. But this show does. In a world filled with endless opportunities, why would two men who have built 13 multi-million dollar businesses altruistically invest five hours per day to teach you the best practice business systems and moves that you can use? Because they believe in you. And they have a lot of time on their hands. They started from the bottom, now they’re here. It’s the Thrive Time Show, starring the former US Small Business Administration’s Entrepreneur of the Year, Clay Clark, and the entrepreneur trapped inside an optometrist’s body, Dr. Robert Zilmer. Two men, eight kids, co-created by two different women, 13 multimillion dollar businesses. created by two different women, 13 multi-million dollar businesses. She’s bringing some wisdom and the good news As the father of five, that’s why I’m alive So if you see my wife and kids, please tell them hi It’s the CNC up on your radio And now 3, 2, 1, here we go! We started from the bottom, now we here We started from the bottom, and we’ll show you how to get here We started from the bottom, now we here We started from the bottom, now we here We started from the bottom, now we here We started from the bottom, and we’ll show you how to get here Folks, Martin Luther King Jr. once said, I’m quoting here, he said, If I cannot do great things, I can do small things in a great way. What am I saying? This is Martin Luther King Jr. He said, If I cannot do great things, I can do small things in a great way. Now, in part two of today’s show, we’re going to focus on a client, a longtime client, we’ll call him Bob. And if you spell it backwards, it’s Bob, because his name is Bob. And he sells insurance, and his success is extraordinary. Yet he is very ordinary, yet his work ethic is very extraordinary. So again, I encourage everybody out there, if you’re watching today, as you hear two success stories back to back, I want you to be thinking about what are the core tasks you need to do on a daily basis to achieve your goals. I’ll give you another example. I’ve worked with a client for years and years, a wonderful guy, and he told me at one of our conferences, he said, hey man, this conference was very inspiring. I’m going to make big life changes. And I thought, okay, didn’t really know what that meant. I saw him a year later, he was down almost a hundred pounds. And I said, how did you lose a hundred pounds? I saw him at the next conference. I mean, it’s unbelievable. A year later, he said, I just decided that I’m just going to do a thousand calories a day every single day and then walk a mile. And that’s what he did. Walk a mile, a thousand calories. And again, so we have these big goals, but we have to break those goals down into small action steps that we can all take. And here to talk about it is the founder of BunkyLife.com, David Frazier. Welcome to the Thrived Time Show. How are you, sir? I’m doing fantastic, thanks for having me. So I’ve got to ask you this here. BunkyLife.com, go back to where you started Bunky Life. Go back to the small beginning, the first thing you did to start BunkyLife.com, because now BunkyLife.com is a very successful company. You’re growing, but walk us through just that very small beginning. How did you start? So the very first kind of iteration of Bunky Life was I was actually renting out cabins on my property. So it was solving kind of my own family’s little problem first. We built it from my mom and dad, then we started renting them out. So then I started thinking, well, I mean, how can other people benefit from this and who else might want to do the same thing I’m doing? That’s kind of how it started. So I started advertising, built BunkyLife.com using a really, really cheap WordPress thing and kind of got it off the ground. And then we started selling them to friends and family basically. And then from there it kind of grew. So that’s kind of like, I mean, it was very humble beginnings, year one and two. And when you, what would you say to an entrepreneur out there who’s aspiring to be successful and they’re going to hear this success story in just a minute of an insurance agent. I mean, the industry of insurance is not, it certainly is not a new industry. One could argue that it’s oversaturated or there’s a lot of competition, but yet this client, and I know you don’t know Bob, but Bob Derby on part two of today’s show, he says, you know what, I’m going to become an insurance agent. He did it. And now every day he does things that no other insurance agents are willing to do, and he’s having tremendous success. So what would you say to somebody out there that’s struggling with starting? So for most people, they don’t go deep enough with any one idea to start, and they just go shallow in 15 ideas. So I would say, do it as best you can analysis of the ideas I can currently think of, what’s the one with the best likelihood of winning, and then I would go hard at that for at least a month or more. Go at it really, really hard as deep as you can on one idea, as opposed to 15 ideas you scratch the surface with. Now, I’m going to pull this up real quick. So people can follow along on this story and this idea. And I’m going to try to use your business as an example. So we go to bunkylife.com. And I’m just walking you through some of the core tasks. Obviously, you’re a client, but these are some of the core tasks that you have to do and that Bob has to do to achieve tremendous success. And I want to get your reaction to these steps here. One, you have to wow your customers. I mean, Bob wows his customers. He sells insurance, you sell Bunky Life, which are like bolt-on bedrooms, they’re like custom cabins, they’re incredible products, they’re very affordable ways to add on extra square footage onto your property. Again, folks, these are beautiful properties, they’re very affordable. But again, you have to wow your customers and Bob has to wow his customers. Tell me about the importance of wowing your customers. So you have the snowball effect that can work in one of two ways. One is that you sell a couple of things and then those people tell two or more people and the whole thing is like a huge snowball rolling down the hill in your favor. The other thing is if you sell or interact with one person and they tell three people how much you suck, the exact reverse snowball happens. The next thing you know, you can’t tell, like you basically have a terrible reputation. So think about the experience you’re giving someone. And is it worth, is it remarkable in the sense that it caused them to remark about it? And is it a positive enough of an experience that they would, you know, comfortably recommend you to everyone they know? Now, the next step, this is something that you do and that Bob has to do, is when I first started working with Bob, I remember telling Bob, I said, Bob, you’ve been in insurance for 20 years. But yet, if I looked you up, Bob Derby, I wouldn’t know that. Like, I would not know that you had been in business. Furthermore, I wouldn’t know that your product doesn’t suck. There’s no documentation of it online. So you need to gather objective video reviews from people that have actually used your service. And Bob says, really? And I said, oh yeah. I said, Bob, I’ve been doing business coaching for since 2005. Right. And I document all of the success stories on our website. I mean, I have thousands of them. And Bob was thinking, okay, so you’re telling me that if I gather video reviews for my real customers, I’m going to sell more stuff. I said, Oh, absolutely, Bob. And so if you look up Bob Derby today, and you look up his insurance company, Bob Derby Insurance, Bob Derby Insurance, you look him up, this guy is gathering reviews. Now, someone might look at 84 and you say, well, that’s not impressive. Somebody else says, wow, that’s a large number. Another one of my clients, Colaw Fitness, this guy is an absolute machine of gathering reviews. Colaw Fitness has 10,000 plus reviews at just one of his locations. I mean, his closest competition is 694. Probably the most profound example I can give you today is if you type in a carpet cleaning quotes, one of my long-time clients, we’ve helped him to grow from a handful of locations to 500 plus locations, Oxifresh. These guys at Oxifresh, and again, they have over 276,000 reviews, but yet they got one review at a time. Can you talk about the importance of getting objective reviews from real customers? So if you’re, I think there’s been studies showing that you trust online reviews more than you actually trust reviews of people you know in real life. So the online reviews just add this weight of credibility and a social proof like, oh, I’m not going to be the first weirdo to try this guy out. So it’s just imperative that you get as many positive reviews as you can, or even just a smatter of the whole spectrum, because another thing that you see a lot is people that got like 100, but they’re all five stars and they sound kind of fake. I think you also want to like, I think just getting the reviews is more important after you’re a certain amount of volume. That it doesn’t even have, they don’t like, they don’t all have to be perfect, but they all have to be realistic. And it sounds like a human being wrote them. And obviously you aim for as many five stars, we have like a 4.95% average or something like that. Like it’s basically five stars, but we have 350 reviews for an industry where I can’t find anyone with over 50 or I guess over 65. You know, because of in my world, I happen to not apologize for my worldviews. My reviews are pretty hilarious. Like I have people that absolutely hate me who will leave comments like, you’re the anti-Christ, you’re terrible and other people absolutely love love the service we provide so we have if you look up Thrive Time Show this is our business conference currently in America it’s the highest rated small business conference in America right now so I’m moving doing this since 2005 you know we have seventeen hundred and seventy seven reviews some of them stick when people leave reviews, some of them don’t. But I find that video reviews are very powerful. Let me just play this little clip here from Bob’s interview yesterday, folks. Here we go. Now, how did you originally come in contact with us there, Bob? Well, Roy Kogashaw, a good friend of mine, told me about you, and he said, you’ve got to do this. And so we started to – we came and met with you, and the rest is history. It’s been amazing, amazing. Now, how much have you grown? Do you have like a percentage or is there some sort of way you quantify the growth since we’ve had the opportunity to work with you guys? Well, here’s how I do it because, you know, our business has changed and here’s what I mean by that. I’m 64. I know I probably look 44 and I’m just kidding. But the thing about it is, is that, you know, what I love about this business, working with you and working with Andrew, is that the business starts taking a life of its own. We are getting so many calls, so many reviews, but calls from Google, people are calling us from Oklahoma City, for example, or Tulsa. He goes on to explain how he’s just getting an overwhelming amount of calls now. that idea of convincing him and any of our clients, and again, when we grow a business, folks, we help our clients grow companies, there’s 14 steps. I’m only obsessing on one of them today, just to give you a tangible example. But when I tell a client, hey, you need to obsessively wow every single customer, like you have a psychological problem. People look at me like I’m a sick freak. They go, what? I go, no, no, no, no, no, no, no. You got to be like BunkyLife.com. They go, what do you mean like BunkyLife.com? I said, this guy, David Frazier, great client, does a great job. But you know what? You buy a Bunky Life from him, he’s obsessed with wowing you. You got to be like Bob Derby. They go, who’s Bob Derby? I go, Bob Derby is obsessed with wowing his customers. You got to be like Charles Kola. They say, who’s Charles Kola? I say, this is a fitness guy who’s obsessed with wowing his customers because we could do all these other workflow things but if we don’t wow people that’s not going to work and if we don’t gather objective reviews in this digital age that’s not going to work as well. So again I go back to you at the risk of being repetitive you look at Bob he’s a very ordinary person who’s achieving extraordinary results. What do you say to the entrepreneur out there that says, man, this seems kind of tedious doing the same thing over and over again? Yeah, well, I mean, the reality is like, experts never don’t do the fundamentals and the fundamentals are like exactly what you said, Clay, which is wow them, get it on, ideally on video if you can. You can get it on video, that’s the best. I’ve actually hired a guy to drive around this spring and he’s gonna ride with the bunky on the truck, and he’s gonna watch that experience as the person gets the bunky, and they’re excited, and he’s gonna film the build, and he’s gonna interview them after. How did it go? What was it like? And then he’s gonna interview them this fall, but how did the bunky change their life this summer? And I think that just capturing that, telling that story, and video is the best way to do it, I think telling that story is the story that another prospective customer can go, oh yeah, I can see myself doing that now. Yeah, yeah, like you want as many reviews so that someone can look at all the reviews and go, oh yeah, there’s a paraplegic, half Jewish, half Mennonite guy that also loves cheese, just like me. I can buy this product now too, knowing that it’s gonna work for me. You’re so correct. The other day we had a female client that for whatever reason saw a success story from another female client. And for some reason she said, well, she’s about my age and she’s in her late forties and she started a business. And I guess I feel like I can do it too. We had another guy at the conference who came to the conference recently and I asked him, I said, how’d you hear about us? He said, well, I watched the video review that you guys put out and it featured an owner of a gym who happened to be black. I happen to be black and therefore it appeared to me as you could help me. I saw the other day we had an elderly gentleman who bought a bunch of tickets to our conference and I said, man, why did you decide to buy the tickets? I love talking to the people who buy tickets to our conferences. And he said, well, there was a physician you’ve been working with and I guess you didn’t start working with him until he was in his late 60s. And I’m a physician and I’m in my late 60s. And so it just connected. So what you said is powerful. Final teaching moment I want to give everybody. Every single day you have to design your day. Now, in part two of today’s show, we’re going to get more into the details of how Bob Derby did it, but you have to design your day. I mean, every day is a gift that God gives us, and what you do with that day is a gift to God. And so, you can’t have wishful thinking as a strategy. Wishful thinking won’t help. You must learn to see life as it is, and not as you wish it to be. And you got to design your day every day. So today I designed my day, you designed your day. We get up every single day. You make that to-do list, you make that calendar and you go do it. Talk to us about designing your day every day at funkylife.com. So there’s just, I think for us, we have these like pillars of like things that just happen every day. And it’s just in the calendar already. I’m not making up my calendar. It’s just, it’s the recurring things are there. Like for example, this meeting that I have with Clay this time, my alarm goes off at 1129 to remind me to get on Zoom and do it. It’s in my calendar without fail. And that’s why it always happens. So I’m ready with my meetings with everybody on my staff and my outbound calls and all the things I have to do. They’re all in my calendar. You got to do it. Now, folks, if you’re out there today, and you’re feeling like you’re a little bit overwhelmed, I got two solutions for you. And I’ll pull it up here for you. One is I highly recommend if you feel kind of overwhelmed or over excited with the idea of starting something or growing something, you don’t know where to start. One is find a place to do it. Find a place, find a little, a place and space in your calendar to work on your big visions. So if you pull up my calendar, folks, if you look at my calendar, feel free to judge me based upon my calendar. But this is my schedule for today. This is what I’m doing today. Here we are on this interview today. My schedule, all the interviews I’m doing today are blocked out in red. Those are the things I’ve committed to doing today. This is my calendar. The interviews I’m doing are red. The green are client interactions, and the purple are what we call 13-point assessments. I block those out for availabilities to meet with potential clients. But it’s blocked out of my schedule. So every day my schedule is designed, okay? And I have chosen a specific place and a specific time to do it. Maybe you don’t have a place. Maybe you say, I don’t have a place to get away to. Maybe you’ve got to go to Bunkeylife.com, get yourself a little bunkey, get yourself a nine of – this is – we have these folks here. It’s a nine – there’s nine different bunkeys without lofts. Maybe you need a bunkey without a loft, or maybe you need a bunkie with a loft. Maybe you say, I do my best work upstairs. I think I’m going to go upstairs to get my work done. Either way, I mean, maybe you need a place or a space, but I would argue regardless of whether you buy a bunkie or not, you’ve got to block out time in your schedule for getting these things done. What do you say to somebody out there that says, I don’t have time to be successful? I don’t have time. The time’s going to pass either way. You gotta spend it. You can’t spend yesterday’s time, so spend your time today as best as you can. It’s gonna go by either way. It’s gonna be gone either way, so put it to use while you have it. That’s BunkyLife.com. David Frazier, thank you so much for your time today, sir. We’ll talk to you next week. Now, how did you originally come in contact with us there, Bob? Well, Roy Coggeshaw, a good friend of mine, told me about you and he said you’ve got to do this. And so we started to, we came and met with you and the rest is history. It’s been amazing. Amazing. Now, how much have you grown? Do you have like a percentage or is there some sort of way you quantify the growth since we’ve had the opportunity to work with you guys? Well, here’s how I do it because, you know, our business has changed and here’s what I mean by that. I’m 64, I know I probably look 44 and I’m just kidding, but the thing about it is that what I love about this business, working with you and working with Andrew is this, is that the business starts taking a life of its own. We are getting so many calls, so many reviews, but calls from Google, people are calling us from Oklahoma City, for example, Tulsa, and we’re getting more calls than we’ve ever received before from the internet. Andrew had told us a couple of years ago, he said, it will happen, you watch, and he was right on the money. Prime Nation, I am excited for you to meet an actual, wonderful, diligent, kind, hardworking person that you should probably do business with. This is a long-time client of ours who’s having massive success as a result of diligently implementing the proven systems and processes. Bob, welcome on to the Thrive Time Show. How are you, sir? Doing great. Doing great. Thank you. So, Bob Derby, if people want to verify that you’re real, what’s the website they need to go to to find your business? DerbyInsuranceSolutions.com. Okay, I’m going to pull it up here on the screen so people can verify you are in fact real and not a hologram. Okay, so derbyinsurance.com? Derbyinsurancesolutions.com. Derbyinsurancesolutions.com. So derbyinsurancesolutions.com. Putting it in right now. Boom. That’s the website. That’s where you go. And do you provide insurance in all 50 states or just a specific state? Or tell us, where do you provide insurance? Well, we do a lot of Oklahoma and Texas, but we can, it’s just a matter of getting a non-residence license in another state so we can get health insurance, life insurance virtually in any state. What states do you currently operate in, just for our listeners who would know if they want to reach out to you? Our big ones are in Florida, Texas, Oklahoma. We are so busy, Clay, with those that we’re just swamped. How did you originally come in contact with us there, Bob? Well, Roy Coggeshaw, a good friend of mine, told me about you. He said, you’ve got to do this. We came and met with you, and the rest is history. It’s been amazing. Amazing. Now, how much have you grown? Do you have a percentage, or is there some sort of way you quantify the growth since we’ve had the opportunity to work with you guys? Well, here’s how I do it because our business has changed and here’s what I mean by that. I’m 64. I know I probably look 44 and I’m just kidding, but the thing about it is that what I love about this business, working with you and working with Andrew is this, is that the business The business starts taking a life of its own. We are getting so many calls, so many reviews, but calls from Google, people are calling us from Oklahoma City, for example, or Tulsa, and we’re getting more calls than we’ve ever received before from the internet. Andrew had told us a couple of years ago, he said, it will happen, you watch, and he was right on the money. Do you have any kind of percentage that you could throw out there as far as the growth? The reason I’m asking is because there’s somebody watching this right now that’s a lawyer, a doctor, a dentist, and they’re thinking about scheduling a consultation or coming to a conference. Is there some sort of number you could say? Right now, 10, 15 percent, which is, we’re just so busy with that, we’re just doing great. It’s amazing. Again, that website is derbyinsurancesolutions.com. Just to be real, before you and I met, you’d been in business for a long time. How long had you been in business before we met? Well, we started, I started back in 2001, 23 years. And so we met a couple of years ago. And what happened was we started to, you know, when I started 23 years ago, Clay, the leads were really good. You could buy leads, and you know from people that got on the internet and all that, and I bought thousands of leads, but after a few years those leads turned into, they were just garbage, because 10 people, and I’m not exaggerating, 10 or more people would get the same lead, and even if you called them right away, or maybe the next day or something like that, people were mad because they had already been contacted a bunch of times and everything. So we quit buying those leads and then we found out about you. We had tried a couple of SEO, a couple of other companies. We didn’t get any results. I was a little, oh, hesitant at first, but when Roy told me and talked to me and then we met you, I just said, okay, we’re doing this. And it’s been wonderful. For somebody out there that’s on the outside of the website looking into the conversation, we talked to a guy the other day who had said that he had been listening to our show daily for nine consecutive years. Wow. Before he filled out the form. And I said, nine years? He goes, yeah, I remember this. He said, Clay, I’ve been listening to your show for nine years. Found you on iHeart. And he goes, I just don’t know why I didn’t schedule a consultation sooner. I don’t know what I was thinking. What would you say, how would you describe your experience for anybody who’s watching right now? Well, first of all, do it. And second of all, I will say this, and my daughter was talking, we were talking about this this morning. You know, what we love about your company is you support our goals and helping them grow. You listen to what we need, what we want, and you’re not just trying to slam something down our throat and say, do it this way and that’s the only way. We get the marching orders on what to do, but it’s to reach our goals and that’s what we love about it. And it just makes it convenient for us because the nice thing is, like I said a few minutes ago, it does have a life of its own. We’re getting calls. We used to get most of our business from reviews and now the, now, excuse me, from referrals and now we’re getting a lot of them from Google, from the Internet and it’s just amazing. And in fact, they’re getting to be half of them, it’s almost getting to be half of them are from referrals and half of them for reviews. And it’s exciting to see the growth in that. And that’s the real growth to us, to see how many are coming from the Internet. Now, a friend of mine, I won’t mention his name because I don’t want to make this show politically polarizing, but a friend of mine owns a hotel chain and he has more people that reach out to stay at his luxury hotels than he has availabilities. So he actually can’t possibly accommodate everybody who wants to stay in his luxury hotels. And that’s because he’s got great marketing and great systems in place. And now his focus is, I would call it schedule optimization. Can you talk about that? So I know that’s one thing that Andrew has talked to me about. He said working with you guys, it’s been great because you guys are very coachable and approachable about schedule optimization. Can you talk about that? Yes. What happens is we get the calls come in, we find out where they’re coming from, and we schedule. A lot of times we can do an appointment right there, but we schedule calls with them. Our appointments, our calendar starts filling up, and we start talking to people. And like the other day, on Good Friday, we were going to leave at two o’clock and most of us did, but a couple of us were here till three because we just had another appointment, somebody that wanted to do business with us. And what we love about our business is we get to help people with something that’s so important. We’ve helped people with health insurance. We’ve had seven or eight people in the last few years that have had over a million dollars in medical bills. We’ve had people with life insurance being able to take care of their family now because the breadwinner or whoever passed away. And so what we do, we feel it’s very important. We love serving people that way. And it’s just wonderful because this helps us get to more people. And the other thing is, as you know, people are going on the internet more and more and they are looking and what I love what Andrew said that I really loved and it stayed with me for a long time is that when they’re going on Google, the work that we’re doing today and this is important for all the business owners out there. The work that we’re doing today will be there a year from now, two years from now, three years from now. It’s not like if I buy a sign and then I take the sign down in a year, that sign’s gone. But with this, it stays and it grows and it grows and it’s just wonderful. You couldn’t get rid of us, so we just love it. Now system creation, one thing we’ve had a wonderful opportunity working with you guys, and again, I’m not attacking clients, a lot of our clients listen to this show. I have some clients, and I call it a coachability scale. So on a scale of one to 10, 10 being the most coachable client ever and one being not. I have some clients that are just not coachable. So they’re not willing to install systems. They’re not willing to gather objective reviews. They’re not willing to follow a system for tracking their leads. And you guys are very, very coachable. So I want to get your thoughts on this system creation. A lot of times people think about, you know, they say, I want to create time freedom, I want to create financial freedom, I want to systemize my business. But what does that mean to you when it comes to systemizing your business? Well, what it means to us is that we have certain times of the day where we’re doing certain things. And what Andrew’s talked to us about over the last couple of years, two or three years, is you have to do that because that way you’re controlling your time rather than somebody else controlling it, if you will. And so, what it has done for us is we’ve been able to get, just to have more appointments, we’ve been able to help people. And it’s just been wonderful because we’re more in control of it. And you know, here’s what I want to say about this. You’ve got to, you know, one of my, one of the finest baseball batting coaches probably in the history of Major League Baseball. And the best hitters in the league have a coach. And I don’t care how good your business is, you need that. I look at you guys as our batting coach, as our batting instructor. And we come in every week, and we’re talking about things, and we’re learning new things. And you have to have somebody like that, and it’s wonderful to be able to do that. You know, one other thing I really love about working with you guys is you, some clients that I’ll give you an example of a good client here, Roy Cogshall, who you were telling us about there, Roy, they’d really pride themselves on doing a great job for their customers. Let me get this. We pull up his website, the garageba.com. His customers like him because he actually focuses on doing a good job. So when we put on the agenda, hey, we need to gather objective video reviews from your real customers, it’s kind of easy to do because customers actually like them. Other clients, and I’ll just give you an example, there’s a client I worked with years ago, and we first started working with him, he was a dermatologist, and I said, this is over 10 years ago, this story. And by the way, this guy’s not a client anymore, he sold his company, great guy, but he said to me, you want video reviews? And I said, oh yeah. And this is back when we had the flip video camera thing. We didn’t have smartphones. And he says, well, I just, I don’t know. I don’t have the video equipment. And he was not in our state. And I said, hey, you could just film it on a, you know, flip video camera. You can buy one at Best Buy for a couple hundred dollars, or you could buy a camera at Best Buy for $500. And he’s like, yeah, I just don’t know what we would ask them. So I put on the script, well, you’re going to ask them, what’s their name? How’d they hear about the company? What are their thoughts about the service and what they recommend the person? And he says, I just don’t know who on my team would film it. And after this round and round, and finally I said, is there like a bigger objection here? And he goes, yeah, a lot of our customers hate us. And I said, they hate you? And he’s like, no, no, no. He’s like my partner, he’s the one who sees most of the patients and he’s very combative and we’re always running late. And I frankly don’t think a lot of people have good things to say about us. And so I don’t think we should be getting those reviews. But just that process of asking him, he started saying, you know what? That’s probably not good for me to be saying that. You know what we need to do is we need to find out what we could do better and improve it to the point where we’re confident that customers don’t hate us. And then we’ll start getting those video reviews. And so can you talk about just the process of knowing that you’re striving now to gather objective reviews from real customers, how has that helped you maybe be more mindful of making sure that you’re already happy customers are having the best experience possible? It’s everything. We have over a thousand now five-star reviews. When we started with you. And the thing about it is that people, you know, they want to give reviews. I had this one lady, it was so sweet of her. We were talking one day on the phone and she said to me, she said, I’m so glad that I called you. She said, my friend said, we were looking at all your reviews and she said, my friend said, oh, they can’t have that many good reviews. And she said, well, they can’t all be lying. And she was laughing because she was so grateful that she had called us. And people love getting reviews. And when I go to a website, I look at a review. You know, I’m looking at reviews. I want to see who’s put it down. And the video reviews, I think, are just absolutely brilliant because people are seeing somebody live and they’re just seeing them talk about what your service is. And we really pride ourselves. We give, and we mean this, I mean this from the bottom of our heart, we give the very best service. And we have so many people tell us that. And we care because again, it’s so important. When you have somebody call you, I had a gentleman, I was on the phone with him about a month ago. He’s had over $2 million in medical bills and he’s had health insurance with us. And it saved his life because he’s gotten the care that he’s needed. And when you talk to people like that and you realize that you’ve given them great service and you’ve helped them in a very important part of their life, it just, it makes it all worthwhile, everything. Tracking. The final area I wanted to talk to you about is tracking and marketing. Tracking and marketing. Sometimes people, marketing, people say, well, I’m just trying to get my name out there. I’m just trying to get the word out there. I’m trying to make an impression on my market. I look at marketing as how are you generating leads? I mean, to me, marketing is generating leads from real, ideal, and likely buyers. So to me, you say, well, what’s the role of marketing? What does marketing mean? To me, marketing is the act of generating real leads from ideal and likely buyers. To me, if you’re not generating leads from ideal and likely buyers, I don’t know what you’re doing, but it’s not marketing. Now, so we do tracking because tracking shows the fruit of those efforts. Can you talk about tracking and doing real marketing, how that’s helped you to optimize your business? Well, it has because we’ve gotten so many leads. Here’s the other thing that people don’t realize. The leads that you get, the people that call in from seeing us, going to our website and seeing us there, then those leads, we not only get those folks, but a lot of them give us referrals. That’s why I’m saying it’s a wonderful business that just keeps going on and on and on. You might spend a dollar today, if you will, but that keeps going for the next number of years. And people love to tell people about when they’ve had a good service, a good experience somewhere. And so it’s done everything, and it’s been amazing to be able to work with you on this. And I guess my closing question for you would be this. I have used, en route to growing my own companies, I’ve been self-employed since I was 16 years old. And I remember I was growing my first business, djconnection.com. I found a consultant and I won’t mention his last name or the name of his company, but his name was Bruce. And Bruce said, Clay, I would love to coach you. I love what you’re doing. At the time, I’m like 19 years old, looking for this guy. And he says, I can mentor you. I can coach you. I can guide you. And for 3000 a month, let’s go. And again, I haven’t owned DJ Connection in well over 10 years. But so I hired Bruce and then Bruce said, well, the way my coaching works is you get a call every two weeks. And if you need anything, you call me. And I said, okay, cool. What Bruce didn’t tell me was every time I called him, there was an extra charge. He didn’t say that every time you call me, there’s gonna be an extra charge. I also found an attorney I worked with over the years that every time I called them, they would charge me. And I even had one attorney that would call me just to check on me and then charge me. Accountants a lot of times charge per minute. And so what happens is when the very time you need mentorship the most, you hesitate to call because you don’t want to get that extra fee. So I determined in my mind at that point that if I ever did build a consulting company, if I ever did build something like what we do today, I would charge flat rate. So today, as of the time of the recording this, we charge $1,700 a month. And then for most of our clients and where most of our wealth is generated, just being very clear here, we make a 20% profit margin with each and every client we work with. And then most of our wealth is generated where we get a small percentage of the growth, a small percentage of the growth. And so as companies grow their revenue, we make more money. But again, how has that impacted you knowing that you have a flat rate service that you’re working with that does photography, video, web, consulting, workflow design, handles all the digital marketing, all that tech support. How has that impacted you knowing that it’s a flat rate of 1,700 a month? It’s, number one, it’s been great. And number two, it’s been more than worth it. And so we’re very grateful because of the situation that people, we can actually see the results. You can actually see what’s happening. We’re getting, like I said, we had two other SEO people in the past and it’s night and day, night and day. And so it’s just wonderful because the bottom line is, like you said in the beginning of our conversation, it’s results. It’s just what results are you getting? And we’re getting results. And that’s the important thing. But the other thing that I love about it is, is that we plan on, I have a wife and three girls and we have everybody and two sons-in-laws and everybody’s a licensed insurance agent. And so we don’t plan on quitting anytime soon. And we see this going for many years to come. And what this does is this gives us, it puts us out for years to come and I cannot emphasize that enough to any of your listeners. It’s going to last you for years and years and we just love it. Bob, I really do appreciate you carving out time for us today. I encourage anybody out there, if you’re looking for an insurance agent you can trust, that’s derby insurance solutions dot com, derby insurance solutions dot com and so we don’t waste anybody’s time. What states are you in again there, Bob? Well, the big ones are Oklahoma, Texas, and Florida. We’ve got a bunch of other states, but those are the ones that we’re tracking right now in a heavy way. Bob, thank you so much for your time, brother, and we’ll talk to you next week. Thank you, bye-bye. Some shows don’t need a celebrity narrator to introduce the show, but this show does. In a world filled with endless opportunities. Why would two men who have built 13 multi-million dollar businesses altruistically invest five hours per day to teach you the best practice business systems and moves that you can use? Because they believe in you and they have a lot of time on their hands. They started from the bottom, now they’re here. It’s the Thrive Time Show starring the former US Small Business Administration’s Entrepreneur of the Year, Clay Clark, and the entrepreneur trapped inside an optometrist’s body, Dr. Robert Zunder. Two men, eight kids, co-created by two different women, 13 multi-million dollar businesses. We started from the bottom, now we’re here. We started from the bottom, and we’ll show you how to get here. Started from the bottom, now we’re here. We started from the bottom, now we’re here. We took flight, started from the bottom, and now we’re at the top. Teaching you the systems, to give what we got. Colton Dixon’s on the hooks, I break down the books. See, bringing some wisdom and the good looks. As the father of five, that’s why I’m alive. So if you see my wife and kids, please tell them hi. It’s the C and Z up on your right, yo. And now, 3, 2, 1, here we go. We started from the bottom, now we’re here. We started from the bottom, and we’ll show you how to get here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. We started from the bottom, now we’re here. All right, Thrive Nation, on today’s show, we’re going to be interviewing Peter Tont, and this is a guy who’s opened up thousands of franchises, thousands of franchises, Snap Fitness, Nine Round Boxing. But before we do that, JT, I’m going to read a notable quotable to you from Jack Welch. This is the former CEO of GE who grew the company by 4,000%. I want to get your interpretation to this quote, and not necessarily an interpretive dance, but your interpretation of what that quote means from the book Winning, which by the way, I think is one of the best management books of all time. It says, without candor, everyone saved face and business slumbered along. The status quo was accepted. Fake behavior was just a day at the office. And people without initiative, gumption, or guts were labeled as troublesome or worse. Now for the really bad news, even though candor is vital to winning, it is hard and time-consuming to instill in any group, no matter what size. To get candor, you have to reward it, raise it, and talk about it. You have to make public heroes out of the people who demonstrate it. And most of all, you yourself have to demonstrate it in an exuberant and even exaggerated way, even when you’re not the boss. Let me try again. He says, the status quo was accepted. Fake behavior was just a day at the office and people with initiative, gumption or guts were labeled as troublesome or even worse without candor. What are your thoughts on this idea of people not being held accountable and what’s your reaction to that? Because you run your own business. What happens when someone says, well, I got 45 reviews, Google reviews, and they didn’t and they got 10? Or they said, oh, my sales percentage is 80% closing rate, but it’s 10%. What’s your reaction to BS behavior in the workplace? Well, I think when you have BS behavior in the workplace, no matter what job or business that it is, it’s kind of like a disease because it starts festering into others. I agree. So if you let some people get away with it, what happens is it festers into others. So the people who are trying to stay on a straight line and they’re like, hey, I want to tell the truth always. I want to be honorable and work with integrity and I want to uphold these standards. But then you have other people who aren’t doing that and they’re still being praised or they’re still like there’s no repercussions, then those people start to think, well, why? Why do I have to do this if they don’t? And then it starts to fester in others and the quality of work across the board starts going down because you have one person pulling everyone down on the ship. It’s like a ship that gets hit with a cannonball and water starts seeping in. And you’re just letting it go. Well, then these other people are like, well, might as well go down with the ship because who cares because this is their expectation. Peter Taunton, welcome on to the Thrive Time Show. How are you, sir? I’m good. Hey, can I expand on that a little bit? Please do. Look, my thoughts on this is complacency is contagious, okay? And I see this often when I’m looking at companies or when I’m helping people that are looking at acquiring a company or doing an acquisition. You’ve got complacency, complacency at the top, there’s nothing worse. And what it does, it sets a precedent for people around. It’s look, everybody just kind of floats along the business and it has nothing to do with profitability. In fact, that’s probably the most dangerous place. You’ve got a company, they’re profitable year in, year out, but what are they not doing? They’re just not leaning in. They’re not evolving, which is a very slippery slope. And that’s why when you’re making an acquisition with a company, especially a company that’s a little long in the tooth, you got to look at the human capital because in many cases, and that’s why you see it, in many cases, what do they do? Over a very short period of time, they start stripping out the upper leadership because that complacency runs amok, okay? And it has deep roots. Why? Because everybody’s got the bar at their ankles, right? And I always say, anyone could be an all-star if you set the bar at your ankles and that’s what you’re dealing with. So it’s a worthy topic that you bring up, Clay. And it’s ignored a lot when people buy companies, a lot of times they just look at the numbers and they don’t look at the people nearly close enough. Now I’m going to give two examples, one that’s maybe a little theoretical and one that’s very close to home. So one is the dream team, the United States basketball team, the dream team. There was once a time where the dream team went to Barcelona and you had Larry Bird, one of the most competitive people on the planet. John Stockton, one of the most competitive people on the planet. Charles Barkley, one of the most competitive people on the planet. Michael Jordan, Clyde Drexler, et cetera. They all went there, and their goal was to beat every team by 40. That was the goal. I’m just being very clear. That was the goal. If you haven’t watched footage of the Dream Team, their goal was to run up the score on virtually everybody. Now, and again, I played basketball, not at a very high level. I was pretty good in high school and I was on some competitive teams, but I had coaches at that time, at that time, that when we played competitive basketball and we were pretty good on a couple of teams, the coach would tell us to run up the score. Because the goal, you played tournaments back in the day, right? Tournaments. And so the way it would work is if you beat the previous team by 30 points, you know, well then the next team that would play against you, they’d look at the bracket and they’d go, wow, that team won by 30. I don’t know if I want to play against that team. It was kind of a mental thing. So our coaches would always tell us run up the score. Now, we’re 2024, a lot of my friends, they’re 40 years old and they’re coaching kids basketball and they have rules where you can’t run up the score. You’re not allowed to run up the score. Like they’ll actually call the game and you’re not allowed to run up the score. And I see that in sports. In sports, it’s almost like a bad thing to win by 40 points. But back in the day, everybody that I knew, we all watched the Dream Team, and they would be beating a country like Croatia by 25 points at halftime, and they would just bring it all game. I want to get your thoughts on that, Peter. It’s almost like winning and winning big became a mean idea. And that’s part of the problem with our country today. We’ve gotten soft and complacent. Everybody gets a ribbon. Everybody gets a trophy. And look, you know what? There’s winners and losers. And the sooner you learn that, the sooner you experience that, the better off you’re going to be. I don’t think you prepare people for hardship. And if hardship is losing, hey, look, you know what? Win or lose, as cliche as it sounds, as long as you’re putting in the most effort, as long as you’re putting in 100%, you’re good, regardless. Regardless of the result, if you’re putting in 100%, you leave it all on the field, you’ve got nothing to be ashamed of. And you know what? And then you also realize, hey, look, my best wasn’t good enough. Okay, it’s all right. And that’s just great lessons. We had it as kids, winners, losers. And I’ll tell you what, you learned an appreciation. You know, what my dad always taught me, be a gracious winner, okay? Be gracious, be humble. And whether you’re winning or losing, but winning was a heck of a lot more fun. So what did you do? You worked hard, hard work works in everything. Now, Dr. Zellner, this is my second example. Dr. Zellner, he is a partner of mine, mentor of mine, friend of mine, and he runs the state’s largest optometry clinic, privately owned, state largest, Oklahoma’s largest auto auction, privately owned, does a lot of successful things, grew Regent Bank dramatically. One thing he told me, and this was helpful for me, he said, Clay, with your disc jockey company, DJConnection.com, I was growing it. I was telling him, my frustration is DJs that are terrible because Peter, after every wedding, we would call the bride and the groom after the wedding, and we would ask them, how happy were you with the DJ service on a scale of one to 10? 10 being the best, one being the worst, and they would give us their feedback, and we’d say, what could we improve? And then that review or that rating from our customer determined everybody’s paychecks. So guys made bonuses, they got preferred shows, they got preferred schedules based upon that rating. And when I would see a bride, I would talk to the bride and I’d say, how happy were you with the DJ? And she would tell me, two. And I go, two at a scale of one to the 10? On a scale of one to the 10, what could our DJ have done better? She said, well, you know, if he could show up on time, that’d be great. If he’d play the songs we requested, that’d be awesome. And I would get so irritated with the mediocrity and I would talk about with Dr. Zellner about these situations, because he wasn’t a partner of mine in this business, but he was a mentor of mine. I’d say, what would you do? And he said, Clay, you need to fire people in your mind and then replace them at a time that’s convenient for you so that your life won’t be perpetually chaotic. Because at the time, I would go give that person that candid feedback and I would say, you really screwed up that wedding and you did a bad job and I frankly don’t know how it’s possible for you to have scored a two out of 10 and so we’re gonna have to let you go. Well, over time, it became a thing where it wasn’t, my level of candor was too candid, I guess it was, or maybe too intense, and so I was living in perpetual chaos and he taught me, he said, mentally determine when you’re going to fire them and then tell the person, give them honest feedback, go directly to them and say, hey, the person gave you a rating of a scale on a scale of one to 10 of a two, two out of 10, and you need to improve. And we’re gonna commit to helping you train and get better. And he said, but mentally, you have to mentally make a note that this person is choosing to do a terrible job. And the moment that you hire a better employee, then you should replace them. And I want to get your thoughts on that idea of, cause when you run a small business, sometimes you want to fire that front desk guy cause he’s just doing a bad job, but you don’t have anybody to replace him. I want to get your thoughts on that. He gave you some great advice and that’s the truth. You know, being, it’s hard not to be emotional when you’re the owner of the business and one of your employees shows up and gives you a tube, okay? And you’re wondering, how is that even possible? You’re questioning. So the first reaction you make is you want to fire him. Why? Because you’re frustrated and you’re a little bit embarrassed. But I think the good point there is in your mind, you fired him because the second point that he made is you don’t want your life to be chaotic. So you know what? If you’re not careful, you’re going to be the one back there spinning records. The key is in your mind, look, you got to replace them because you’ve already worked with them. You can only mentor someone so long and so hard if they’re not adhering to it. People fall under two areas. It’s either comprehension or compliance. Look, if he just doesn’t want to comply, he doesn’t want to keep bringing the effort, then you know what, you start looking for the right talent. And then when you get that talent, you go and say, hey, look, you’re done. And here’s why. Because a month ago when you did this show, you got a two. I’ve been looking to find the right replacement. I found it. I’m sorry. Good luck to you. Look, as harsh as that might sound to a lot of your listeners out there, that’s the world that we live in when you’re running companies because if every time anybody screws up and they’re consistently screwing up, if you fire them on the spot, you’re setting yourself up for a lot of heartburn, you know, self-inflicted. Now, I’m going to tell you a situation I’m dealing with right now today, folks. This is a real story. I’m going to go to my business here, EITRLounge.com, and as I go there, I’m going to try to convince you why buying a nautical bolts is a better idea. Okay, so here we go. So if you go to Elephant in the Room, we’re a haircut chain, and we have to have licensed stylists. JT, do you know why we have to have licensed hairstylists in the great state of Oklahoma and most states? I assume it’s because if they don’t do a good job, they can hurt someone, and so it just adds an extra layer of liability to it. In the state of Oklahoma, they say you just have to have licensed hair stylists. So it’s like, maybe I agree, maybe I don’t, but this is our stores, okay? And we decided to, because of inflation, we haven’t done it in a while, to raise our prices. And it’s a very reasonable raise. It’s much less than the inflation rate, but we have to raise our prices eventually. So I told the managers, I said, guys, we’re going to raise the prices in six months. Six months, we’re going to raise prices. So what I want you guys to do is start telling all the customers we’re going to raise the prices. We’re going to tell them, hey, starting here April 1st, we’re going to raise the prices. So you need to tell them. So we put up signage that says the prices are going up. We passed out print pieces. And in the last two months, I’ve been really following up. Every single Monday morning I follow up with a team. I say, guys, we need to tell all the members the prices are going up. And JT, there are people, there are a couple managers that look me right in the eye and they said, oh yeah, we told everybody. But what do you think I found out today, Mr. JT? I’m assuming you found out they didn’t tell everybody. Right, right. And so now we got some great managers, but we’ve got two who I know didn’t tell their customers. I know they didn’t. So the question is, you know, do I run around firing managers? No. Do I focus on trying to train up better managers? Yes. Do I feel bad or conflicted about it? No. But I mean, JT, we’ve had the training. You by the way, you’re within earshot. You’re not part of the meeting, but you hear the meetings. Yeah, I hear. And we talk about it every week. And again, but it’s just I think there’s somebody out there that needs to hear this message. And so for the elephant in the room, you’ve got to hire licensed professionals, hair stylists. So it’s not when one could say there’s only a certain number of stylists that you can even hire. Now, let me switch you to another opportunity that I personally believe to be a better opportunity for most people. This is a nautical bulls franchise. You people say, what do you hate yourself? No, I’m just being, I’m giving the pros and the cons of the business for the hair business. The good news is a membership model and most people, their hair keeps growing every month, so you got a recurring revenue. But for nautical bowls, you don’t have to hire licensed professionals. And to make our shops run, we need a minimum of about 15 people per store. So Peter, how many people do you need per store to run a nautical bowls franchise there, Chief? It’s one full-time employee, and it’s typically 10 to 12 part-timers, so it’s a small crew. At any given time, there’s anywhere from one to three people working. Simple business. I mean, look, and that’s what people look for. In today’s day and age, you know, if you’re just making your first foray into becoming an entrepreneur, don’t dive into the deep end where you’re in something where you’ve got hundreds of employees and look, that is a, you know, start small. I think what makes this model so appealing, it’s a relevant product. It’s what the consumer is looking for. You have to have zero restaurant experience. There’s no cooktops. There’s no exhaust hoods. So it’s a very, very simple business, one full-time employee, 10 to 12 part-timers. And that’s what you look for, whether it’s in Ottoko Bowls or anything else for that matter. You look for something that’s going to be relevant in the marketplace and that is not going to take, you know, the relevance and the time required, the simplicity of the business are all things that have to come into play. The cost to get into the business, another thing, you know, it’s a very affordable concept to get into. All those things, everybody’s different. That’s the beautiful part about franchising in general. You know what? You have to have something for everyone when they’re stepping into it. Find something that you’re interested. Find something you’d be passionate about that also fits your budget. So if you buy a Nautical Bowls franchise, folks, you’re going to have a few key employees, but you can never stop hiring because if you ever stop hiring people and recruiting people, then you can’t be candid. So in order to be candid, you’ve got to be able to constantly be hiring. JT, you run a business, you train dogs. What question or questions would you have for Peter Taunton today, sir? I think it’s just, how do you keep, when it’s like a service-based or when it’s any type of business, because they will basically, everyone below you is going to be slightly worse as a business owner. Just because for multiple reasons. One, because they’re not as motivated as you, so they’re absolutely not going to care as much about the business as you will ever. But also, so like for dog training, like say my training level’s here or sales, my level’s here, every single person, because whoever I train, their level’s going to be here. Then whoever they train, their level’s going to be here and it’s going to go down the line. So how do I keep that level of excellence up high on the training side and the sales side or with any business? How do you do that? I think there’s only one way and that’s through incentivization. And I tell you what, incentivization comes through, you know, in most cases it’s monetary, or I don’t know enough about your dog training business. I’ve heard little bits and pieces about it, and it sounds really interesting, by the way. But you’ve got to be able to offer some sort of incentivization, whether it be from the client review, right? And then the outcome of the dog. It’s, that’s where it’s gotta be. And then you’re financially enhancing them by their effort. You’re exactly right. You know what? And it’s gotta be frustrating if everyone that you work for is not as good as you, because it’s gonna be great when you get to someone who has all the skills, all the tools, and does it as good as you. And when you find people like that, that’s when you’ve got to find ways to expand your business in a way where they can have an equity stake in the business, okay? Because I tell you what, I’ve done it four times now. I find people that are just absolute winners, and the only way you can keep winners around is by giving them opportunity. Now I want to share a story real quick, and I’ll be very vague about it because I don’t want to throw a guy under the bus who is no longer living and the whole thing. There’s a friend of mine who was a Hall of Fame coach. Towards the end of his life, he’s a Hall of Fame coach in college sports, and towards the end of his life, we were talking one day and I said, man, every year you guys were like one of the top teams in college. Looking back at it, what did you learn? He says, well, you know I was an alcoholic, right? And I go, I didn’t know that. He’s like, well, that’s true. And he’s like, you know that my kids hate me, right? And I go, I didn’t know that. He’s like, that’s true. And he’s like, you know, I won a lot of games, right? And I go, yeah, he said, that’s true. I won a lot of games. And he’s like, so basically, while other people were parenting, I was obsessing about recruiting people to come play a sport. And while other people were doing family time, I was thinking about a sport. And then I just basically was competing with myself every year. And then eventually I got, you know, let go or fired because of my behavior. And here we are. And, you know, you’ve listened to a guy who’s got nothing left to sell you. They’re kind of looking back at life. And I said, so what would be like the advice you would give somebody? He says, well, he’s got to figure out the things that you’re really going to obsess about. He’s like, you know, so my team was always a great team and we were always winning, but my family wasn’t winning, you know? And so there’s kind of that. And I think you have to think about it and go, what are the things, what hills are you willing to die on? And so another mentor of mine told me, he said, you can have like an A plus quality level or an A plus family, but you probably can’t have both. You could probably have A plus family and then like A minus quality or vice versa. But you probably because he’s like that. Just I don’t know. And again, maybe people don’t agree with that. Maybe they do. But what I like about nautical bowls is you built it in a way where people can have an A plus quality life. They can have a great time with their family and friends. But if they’re willing to work it and I say work it, I mean, they’re willing to actually work the business actively. They don’t have to have a they don’t have to reinvent the wheel. They don’t have to become an innovator. They don’t have to be an inventor. They can run the system and really have, in my opinion, an A-plus quality life and an A-plus quality business. I think they can do both. I think it’s possible. But let me get your reaction to that. That’s a lot of stuff there. But I want to get your reaction to that idea, Peter, of people that are legendary in their field, but the rest of their life is not good. Yeah, and we talk about it all the time in our business, life balance, what does it look like? What does it look and feel like? And this is a business where you don’t have to be married to the business, okay? You don’t have to be married to it. It’s not complex. The relevance of it, we purposely made it a very simple business plan to follow, right? Even from ordering your supplies, you can do it right on your iPhone. It takes a few minutes a week. So we made the business simple, but at the end of the day, look, working your business and being part of it. And I think finding what you love, finding what do you want to be passionate about? I think you’re exactly right. When you’re running a business, sometimes, depending on the demand that that business puts on you is going to dictate the other areas of your life that require some balance or to be some level of sensitivity to it. How much time am I spending with my family? How much time am I spending with my wife, my faith, my friends, my business, all those things come into play. So what I love about our concept is, look, we’re not launching the space shuttle. It’s a simple business. It’s a simple business that can thrive if you put the effort in. I love it. We’re not launching the space shuttle. I know, I love it. JT, we have time for one final question. Again, folks, as JT’s preparing that question, I want you to know, nauticalbowls.com, that’s the place to go to if you want to learn more about owning a business that can create both time and financial freedom for your family. It’s very on trend. It’s a meal replacement business. A lot of people really enjoy the acai bowl trend, and I believe the trend’s going to be here for a long time. And the business is growing, it’s booming. They now have 62 locations open. I’m probably getting that number wrong. There’s probably more. And there’s 189 territories awarded. JT, what final question do you have for Peter Totten? Well, it’s almost a statement, but I want to know if you rebuke it. If you, it’s like an observation. I want to know if you accept it, if you agree, or what your thoughts on it are. So my observation and kind of mindset is that, because we talked about people trying their best earlier. I don’t know anyone who’s truly tried their best that has failed. So not saying you’ve done like tried your best and then but then you go home you watch Netflix or then you go to on the weekend and you go party but actually try your best. So you’re working 80 hours a week or doing other things. I’ve never met anyone who’s actually done that and has failed. So somebody who’s truly tried their best I don’t think you can fail because especially in today’s days because most people want to work four days a week and they don’t want to work at all. So if you actually try your best, I feel like you can’t lose because it’s so easy nowadays. But I want to know your observation, if you agree, maybe you can rebuke me, whatever your thoughts on that are. Yeah, look, you know, what it gets right down to is, through your lens, what does success look like for you? And that’s, it’s subjective, right? Because everyone measures success differently. But I will tell you, you know, leaning in and applying yourself. There’s a lot of times that people say, hey Peter, I’m giving it 100%. That’s an easier piece to break down. Because you can say, well, hey, look, I love what you’re doing here. I love what you’re doing there. But here’s the other piece of it where you could level up a little bit. All things being equal. Okay. And that’s, so for some people growing a company just like your company, just like Clay, when I started my first company, I left it all there. Okay, going out on weekends with my buddies on a Friday night or Saturday night, look, if I did do that, it’s because I had all of my work done, there was nothing left to do for that day, and my work came first, that was my priority. But I wasn’t married at the time, I didn’t have kids, it was just me, okay? So, sacrifice, you know, discipline, accountability, sacrifice, those are all parts of winning. And some people have a different threshold on what they’re willing to endure. And that’s true today and it was true back then. It’s never going away. Peter, I absolutely am fired up to talk to you each and every week. And for anybody out there that wants to see you in person, I’m coming up here during the month of June, June 27th and 28th. So we’re always updating the lineup here. But Sean Baker, the best-selling author of The Carnivore Diet, the guy who is on Joe Rogan multiple times, he’s now joining us. He’s a competitive athlete as well. Mondo De La Vega, he went from being a street hoodlum slash gangster to being a successful entrepreneur. He’ll be here. Jill Donovan, the founder of rusticcuff.com, she’ll be here. John Lee Dumas, one of the top podcasters in America today, he’ll be joining us coming here from Puerto Rico. Tim Tebow will be in the house. Peter Cotton, you’ll be here, sir. Esther Federkevich, the best-selling literary agent, Esther Federkevich, she’ll be here. Colton Dixon, the award-winning musician, Colton Dixon there, award-winning top star musician. And then Michael Levine, the PR consultant of choice for Prince, for Nike, for Michael Jackson. A lot of the top celebrities in Hollywood and media, that’s Michael Levine, their PR consultant of choice. They’re all going to be here. If you want to join us, folks, just go to Thrivetimeshow.com. Thrivetimeshow.com. And again, you can buy your tickets. They’re $250 or whatever you can afford. What am I saying? So if you’re out there and you’re on a tight budget, you can afford a ticket. We have scholarship tickets. So just go to Thrivetimeshow.com. And if you can get to Tulsa, you can afford to go. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. That’s nauticalbulls.com. Not a bull, but a bull. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. That’s nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. And if you’re looking for a financial freedom creating vehicle, check out nauticalbulls.com. That’s nauticalbulls.com, not natural images. That’s a different client, nauticalbulls, nauticalbulls.com, nauticalbulls.com. Check it out there, folks, nauticalbulls.com. Peter Taunton, thank you so much for your time, sir. And we’ll talk to you next week. You’re the best, take care, guys. Hello, I’m Wes Carter. I’m one of the shareholders at Winters and Keen. My favorite thing that Thrive has helped me accomplish here in our firm is thinking a little bit outside the box. They do SEO, they do printing, they help us with a lot of things from the day-to-day marketing for the firm, but they also help us think of things that as attorneys we probably wouldn’t normally think of that help us market our services to our clients. One of the things I love about working with Thrive is that they make it enjoyable to actually do work with them. It’s not dry, it’s usually fun, but it’s always very enjoyable and practical. They give me things and ideas that I can put into place. It’s not just some theoretical spiel that they give me. We get practical steps that we work on together to do my job better. So me personally, I would easily recommend Thrive 15 services to my friends, my families. I recommend them to my clients. I think they do a good job. They’re passionate. They care about their clients. And I think it’s actually a valuable service they provide to people that are in the business world. My name is Jeff Thomas. I’m originally from Atlanta, Georgia. It’s all about getting to the grindstone. It is about putting the… It’s one thing to have a specific vision or a dream, but knowledge without application isn’t knowledge at all. That’s nothing. Really funny. The atmosphere is very lively. Everybody that is working for Clay is very upbeat and not tired, not sluggish, not complaining, not whining. They don’t have anything to do with those types of characteristics. It’s all about getting to the grind and having fun while you do it. I haven’t actually been to any conferences in the past, but what I will say from what I’ve seen on YouTube and what from other friends have told me is this isn’t like a motivational kind of thing such as, you know, hoo-hoo, rah-rah, it gets you motivated, but it’s like practical steps that if you do take them, which most people aren’t willing to do, then you will grow and you will achieve the specific things that you want. Well, for one thing, I will say that this isn’t necessarily for everyone, so if you’re not willing to work, this isn’t for you. But I will say that if you are willing to work and you know you’re just getting started, but you have actually taken a step in that direction, then this will actually help you grow further exponentially than you could ever imagine. My name is Taylor Hall. I’m the general manager of the Tulsa Oilers professional hockey team. You know, an exciting environment so when somebody comes to a game they want to come back. Working with Clay and the staff at Thrive, they’ve really helped, you know, us in many many ways. Website and graphic design and video production and a lot of things that go along and a lot of businesses including ours doesn’t have a staff or a full-time, you know, videographer or graphic designer. But the biggest thing that we noticed was the needle mover. More sales, more attendance, more successes in business. We had a record year last season working with Clay for the first time. Our average attendance is higher than it’s ever been. So there was a lot of really cool things that we did, and they worked. That’s the nice thing about working with Clay and the team over there. It’s just not one person. You get the entire team. If you need video design and editing and production, they’ve got that. If you need graphic design, if you need some coaching, your sales people and call scripts, PR, they offer all that. Clay was instrumental in helping guiding us and getting us on the right track so that really raise the bar and become ultra successful. So it’s been an amazing experience for me. My name is Caitlin. I own a tumbling gym called Justice Tumbling Company, is what we call them. Working with Clay is so helpful. He’s diligent with everything and making sure we execute our goals and really make things happen. It’s fun, it’s high, it really gets you energized and going and just makes you really want to work. To get the momentum going, to really just like get that buzz, really give you the energy to get up and make it happen. I’m Bob Healy. I’m in the charcoal grilling industry and the name of my business is Grillblazer. How will I apply what I’m learning at this conference and my regular weekly attendance that it’s helping me establish business and get it off the ground. Clay’s presentation style is just blatant disregard for what anybody wants. He just has fun, it’s him, everything that you see is authentically Clay. It’s a great deal of fun. Everybody enjoys it. They know when they walk in they think they’re coming into a carnival and frankly they are. It’s just great fun. There’s not another conference like it. You don’t go to a carnival atmosphere and learn like they do here at the Pride Conference. It’s great. The reason people should attend at least one of these conferences is because it’s common sense. And everybody’s said an entire line about the way you should run a business but until you actually experience running a business, you’re not going to be able to do it. And I think that’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. I think it’s a great thing. line about the way you should run a business until you actually experience running a business, which is, candidly, what you learn here, how to run a business. You don’t know what you’re doing. My name is Tyler Hastings, and this is my wife, Rachel, and our company is Delricht Research out of New Orleans. During our time working with Thrive, we’ve had numerous successes. When we first started, we were working with one physician. We had one research site, and we were seeing, on average, between 10 and 15 patients a week. Since working with Thrive in the last 18 months, we now have four research sites. We work with over five physicians, and on average we’re now seeing over 60 patients per week. Recently, we’ve been the top enroller worldwide in seven studies, which is just incredible considering where we were two years ago, 18 months ago. Thrive really differs from the other conferences that we’ve been to and the other kind of programs that we’ve been through because they actually really practice what they preach. And they implement the same systems and the processes that they teach you about. And they give you real life examples that really work for them and show you with the training how to implement that yourself. For example, Tyler and I actually got the opportunity to come out to Tulsa and we’re fortunate enough that the Thrive team took us out to some of the businesses that they own and we really got to see in real life, real time, some of the systems and processes and it was just incredible. A real life example of some of the businesses and the things that they’re implementing. Having a coach is important to us. They act as not only an accountability factor, but they’re someone we can talk to on a daily basis as we go through the problems of running a business that inevitably come up. They always understand what we’re going through and they’re always there to help us or guide us through the problems that we experience. The best part of our experience working with Thrive has just been seeing our relationship grow. So at each step as our business grows, we know that they have something else to provide us with. They’ve got the resources, whether it be marketing, graphic design, website development, or even in accounting practices, maybe we need a new insurance policy. If they have someone they can connect us with, or they have the direct resource we need to speak with for any of the problems we face. If someone’s thinking about signing up for the coaching program, I would highly recommend that they call in for a free 30-minute coaching session and see exactly what the team can do for you. Just speak with someone and let them know what you’re going through, and I think you’ll find that regardless of what you need, there’s someone there that can help you. Clay’s presentation style is very real and raw. Like, it just gets real down to the bone of it and the real purpose of it. There’s no, like, fluffy vagueness about it, you know? So, he really gets to the point. I’m always reminded about how important it is to be intentional and to really pay attention to how you schedule your time and really honor it. Because whatever gets scheduled gets done. That’s what he said from Lee Cockrell himself. Just constantly hearing that and getting reminded helps me to reinforce that in my own life. It always helps to get an outside perspective and especially from a guy that’s run so many multi-million dollar businesses, it doesn’t hurt. My name is Nick Guajardo. I heard about the Thrive Time Show workshop through Andy Mathren. He is my, Andy Mathren and Larry Montgomery, they’re my bosses at Restore Home Health. So I work with a home health company called Restore Home Health. And my role is pretty much to bring in business. So I was hoping hoping to learn kind of the sales process on top of just kind of the responsibilities and help understand what it looks like on the SEO side and just kind of an all-around what it looks like to own a business because that’s something I want to do in the future for sure. How I would describe the atmosphere is high energy, great professionalism, great people. It’s just, it’s a place you definitely want to visit in BF. Plays delivery style, humorous, professional, hilarious. Just, he does it, I haven’t seen someone do it better. So he does a great job. Most valuable thing I’ve learned so far, a lot of it has been extremely valuable. So, but one thing that’s always really stuck out to me is learning the SEO stuff. I mean, that is, I think, things you don’t really even think about, and then you hear it, and you think you know it, but you don’t know it. So I feel like that was the most valuable. Well, they’re missing out on just, come down to just basic applications to be a business owner. I mean, I feel like it’s like an absolute necessity, you know, to come here and learn the ins and outs and maybe come here once or twice if they take good notes, that kind of thing. Why, to just, it’s the experience here and what you can learn, like absolutely. So, marketing and SEO seemed like something that would be very scary, but then, in the way that Clay and his team described it, it became very clear and concise and something that’s very accessible to any business owner. I’ve learned a lot about marketing at this conference and a lot about business management and HR. Really everything, the key components of anybody’s business, they’re going to give you the best tools to be successful at it. So most workshops or conferences can be really boring, really one note, or they just seem so theatrical that it’s a joke and it’s not even giving you the tools that you need or that you came there for. But here, it’s still high energy, it’s still fun, everything’s to the point, but it’s very professional and, yeah, you’re missing out on easy steps to use in your business that are very accessible and very clear. My name is Abigail McCarter. The best thing I’ve learned so far is definitely organization, schedule-wise, always keeping a to-do list, keeping your calendar organized. I’m kinda all over the place, so that’s always good to know. So Clay’s presentation style and the atmosphere is electric. It’s so energetic, it’s so fun, plays hilarious but also knows a ton so it’s just really great all around. This conference is much different than any other conference I’ve gone to again because it’s fun. A lot of other conferences it’s like really quiet, really cold and you’re just kind of get bored but this one you’re like always engaged, you’re always learning something and the staff is amazing, they’re always super helpful so it’s just been really great. My name is Clint Howell. We’re a personal training and fitness training facility. Oh, wow. I’m learning a ton. Like this morning so far has been search engine optimization. So really just the importance of being at the top of Google, how Google works and why it’s so important to go out and get video reviews and testimonials and getting Google reviews. And so all those things we can take back and really apply them to our business. So I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. I’m learning a ton. testimonials and getting reviews. And so all those things we can take back and really apply that immediately. So it’s really cool to see, not only how to do it, but really the relevance and importance of it in the long-term strategy of your business. Now, it’s amazing, actually, the way this morning and yesterday, I was videoing as I was walking in the front entrance, and actually me, I go to a lot of seminars, I go to a lot of conferences, massive ones, I’ve been doing that since I was like 22 years old, so gosh, almost 20 years now. And this is by far the most entertaining, not only the content, the content’s amazing, but Clay and you guys do a great job of mixing in entertainment, entertainment works fun, it’s fresh, it’s lively, you never get bored. And I heard a study one time that the reason that children learn so much quicker is because it’s fun, learning is fun. So obviously play is still that, it’s very fun to be here and it keeps you awake, keeps you energized, so have a blast. Yeah, I think any business owner or someone that wants to own a business or considering owning and starting a business should definitely come. I know that I was referred here by friends of mine and clients of mine and I’ve referred other people. Again, just to understand what it takes to make a business successful, to have a good time, obviously, you know, I can say and have fun, and network. There’s a lot of people here you can learn from, and there’s a lot of breaks you can talk to other people. So I think this is a must-attend for anybody that owns a business or that wants to start a business. My name’s Jamie Fagel. I’m with Jameson Fine Cabinetry. I heard about the conference through Andrew. He’s the coach that I deal with here at The Thrive. The most valuable piece I found even working with Andrew but it’s been solidified when it came here was you got to actually do the things that they’re telling you. With no action you’re not going to get anything from it. I would highly recommend this to almost anybody in business today. I have recommended to some of my other business partners. It’s phenomenal. It’s really something that if you want to start a business the old way of doing things is gone. This is what you got to do. It’s the only way it’ll work. Hey, this is Charles and Amber Kola. We’re the owners of Kola Fitness. The way we’re able to do that is working with Clay for the last three years, he has really readjusted our thinking and taught us that our business is here to serve us. And by doing that, we’re able to live the lifestyle we want and take off on a random vacation last minute. So we had totally planned on being at the conference. So wish we could be there and meet all of you. We know you’re having a great time. Yes, Clay in the last three years has helped us build all the necessary systems, checklists, workflows, task lists, time blocks, audits that are always running and the right capable lieutenants to keep track of all that so that you too can get time freedom, financial freedom. And that’s what we have done and Clay has helped us do. We’ve got multiple companies in multiple states and they’re all doing very well getting ready to go to more locations in this next year and Coal Offitness has a really big future. We’re teaming up with a couple other groups and we should scale the company here shortly. Hopefully we’ll open like 50 locations in the next 10 years. So but yeah we’re on the way. We’re going to probably more than double our company, maybe triple our company in the next eight to nine months and it’s just awesome God is working in our business and we’re making Jesus and changing lives We’re a strong Christian company that focuses on making Jesus famous and changing lives in the fitness field. And this is Charles and hammer Cola Thank you thrive. Hit your action items. We love you guys. We wish we were there industry and also we control fertilization and my business is platinum pest and lawn. Some of the things that, I’ll be able to apply a lot of the things that I’ve learned in our business because this is not my first conference and so a lot of the things that we learned we’ve put into place and now we’re doing the next level of refining the processes for just a different concept and so it’s getting better and better. Things that were just big processes before, we have the foundation laid and now we’re able to make it better and better. Hearing different things now that we’ve implemented things and so we can just make it even better, implement it in our own instance. Play’s presentation and the atmosphere is very exciting and fun. It keeps you awake. It makes it interesting. You have a lot of information, but if it’s not going to be entertaining, your brain is going to tune it out. But Play makes it just entertaining enough that you retain what you learn. Lots of rhyming and catchy things so that you remember stuff. What makes this conference different than other workshops or conferences that I’ve been to is that there’s a lot of people here in my same situation. situation where all, most of us are pretty small businesses wanting to improve and we want real life information and something that will work and that’s attainable and not just some crazy magic formula but actual action items that we can implement in our business and actually see a difference. Everyone should attend a Thrive Type business conference whether you’re a business owner or not. A, if you’re a business owner, it has practical applications that you can apply to so many different parts of your business. And then you need to come back for more so that you can keep doing more of the wonderful things that you learn. But secondly, I am also a mom of three kids and a lot of the concepts can actually be applied to home, like getting routines and getting, setting systems at home has just seriously made a huge difference in my life at home. So I’ve been able to improve our business, but I’ve also been able to improve things at home. And so that’s why everyone should come, no matter what your station is in life. Yeah, my name is Nolan Kuh. I’m originally from San Francisco, California. The industry that I’m in is financial services. I’ve learned a ton so far, but what I could best apply from this conference is the opportunity, that hunger to go out there and make a big difference in my industry. Clay’s presentation style is amazing. He’s got an endless amount of energy. It’s contagious. And yeah, by being here, I really do want to go back and be able to face all the adversity that the industry has. Yeah, this conference, the thing that makes it different is that it’s special because it has a unique set of individuals that all share that same energy. I think he takes it as dragon energy, but yeah, that’s unique. Everyone should come to multiple, but their first would be very special. Yeah, you’re welcome with a lot of enthusiasm that’ll last for a long time. My name is Gabriela Cruz. Our business is PTS Electric. My husband is the owner, but I’m involved with that, so we’re an electrical company. Well, here at the conference they talk a lot about consistency, and so just staying consistent with different things in the business. I feel like applying that to our business model will really help us grow. The atmosphere is very positive, uplifting, and it’s very fun and energetic, and so it gets you pumped, and it gets you excited, and it encourages you to do big things. I probably how real they are. They tell you up front what you need to do and what’s like a no-go. And some conferences are, they kind of sugarcoat things. So I like how real they are here. I think it’ll definitely, if you want your business to grow, I think this will be a great experience. And then not only that, it’ll encourage you and inform you on so many things you don’t think about on a daily basis. Hey, I’m Ryan Wimpey. I’m originally from Tulsa, born and raised here. I’ve definitely learned a lot about life design and making sure the business serves you. The linear workflow, the linear workflow for us in getting everything out on paper and documented is really important. We have workflows that are kind of all over the place. Having linear workflow and seeing that mapped out on multiple different boards is pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating. The walls are super, it’s just very cool. The atmosphere is cool. The people are nice. It’s a pretty cool place to be, very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. Play is hilarious. I literally laughed so hard that I started having tears yesterday. And we’ve been learning a lot, which, you know, we’ve been sitting here, we’ve been learning a lot, so the humor definitely helps, it breaks it up. But the content is awesome, off the charts. And it’s very interactive, you can raise your hand. It’s not like you’re just listening to the professor speak. The wizard teaches, but the wizard interacts and he takes questions, so that’s awesome. If you’re not attending the conference, you’re missing about three quarters to half of your life. Definitely, it’s probably worth a couple thousand dollars. So you’re missing the thought process of someone that’s already started like nine profitable businesses. So not only is it a lot of good information, but just getting in the thought process of Clay Clark or Dr. Zellner or any of the other coaches, getting in their thought process of how they’re starting all these businesses, to me, just that is priceless. That’s money. Well, we’re definitely not getting upsold here. My wife and I have attended conferences where it was great information and then they upsold us like half the conference and I don’t want to like bang my head into a wall and she’s like banging her head into the chair in front of her. Like, it’s good information, but we’re like, oh my gosh, I want to strangle you, shut up, and go with the presentation that we paid for. And that’s not here, there’s no upsells or anything, so that’s awesome. I hate that. Oh, it makes me angry. So, glad that’s not happening. So the cost of this conference is quite a bit cheaper than business college. I went to a small private liberal arts college and got a degree in business, and I didn’t learn anything like they’re teaching here. I didn’t learn linear workflows. I learned stuff that I’m not using, and I haven’t been using for the last nine years. So what they’re teaching here is actually way better than what I got at business school. And I went what was actually ranked as a very good business school. I would definitely recommend that people would check out the Thrive 15 conference. The information that you’re going to get is just very, very beneficial. And the mindset that you’re going to get, that you’re going to leave with, is just absolutely worth the price of a little bit of money and a few days worth of your time. I’m Rachel with Tip Top K9 and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys, we appreciate you and really just appreciate how far you’ve taken us. This is our old house. This is where we used to live a few years ago. This is our old neighborhood. See? It’s nice, right? So this is my old van and our old school marketing. And this is our old team. And by team I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing. And this is our new team. We went from 4 to 14. And I took this beautiful photo. We worked with several different business coaches in the past. And they were all about helping Ryan sell better and just teaching sales. Which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals and scripts and actually build a team. So now that we have systems in place, we’ve gone from one to ten locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you times a thousand. So we really just want to thank you, Clay, and thank you, Vanessa, for everything you’ve done, everything you’ve helped us with. We love you guys. Hello, my name is Charles Colaw with Colaw Fitness. Today I want to tell you a little bit about Clay Clark and how I know Clay Clark. Clay Clark has been my business coach since 2017. He’s helped us grow from two locations to now six locations. We’re planning to do seven locations in seven years and then franchise. Clay has done a great job of helping us navigate anything that has to do with running the business, building the systems, the checklists, the workflows, the audits, how to navigate lease agreements, how to buy property, how to work with brokers and builders. This guy is just amazing. This kind of guy has worked in every single industry. He’s written books with like Lee Crockrell, head of Disney with the 40,000 cast members. He’s friends with like Mike Wendell. He does Reawaken America tours where he does these tours all across the country where 10,000 or more people show up to some of these tours. On the day-to-day, he does anywhere from about 160 companies. He’s at the top. He has a team of business coaches, videographers, graphic designers, and web developers. They run 160 companies every single week. Think of this guy with a team of business coaches running 160 companies. In the weekly, he’s running 160 companies. Every six to eight weeks, he’s doing Reawaken America tours. Every six to eight weeks, he’s also doing business conferences where 200 people show up and he teaches people a 13-step proven system that he’s done and worked with billionaires helping them grow their companies. So I’ve seen guys from startups go from startup to being multi-millionaires, teaching people how to get time freedom and financial freedom through the system. Critical thinking, document creation, making it, putting it into organizing everything in their head to building into a franchisable, scalable business. One of his businesses has like 500 franchises. That’s just one of the companies or brands that he works with. So amazing guy. Elon Musk, kind of like smart guy. He kind of comes off sometimes as socially awkward, but he’s so brilliant and he’s taught me so much. When I say that, Clay is like, he doesn’t care what people think when you’re talking to him. He cares about where you’re going in your life and where he can get you to go. That’s what I like him most about him. He’s like a good coach. A coach isn’t just making you feel good all the time. A coach is actually helping you get to the best you. Clay has been an amazing business coach. Through the course of that, we became friends. I was really most impressed with him is when I was shadowing him one time. We went into a business deal and listened to it. I got to shadow and listen to it. When we walked out, I knew that he could make millions on the deal and they were super excited about working with him. He told me, he’s like, I’m not going to touch it, I’m going to turn it down because he knew it was going to harm the common good of people in the long run. The guy’s integrity just really wowed me. It brought tears to my eyes to see that this guy, his highest desire was to do what’s right. Anyways, just an amazing man. Anyways, impacted me a lot. He’s helped navigate any time I’ve gotten nervous or worried about how to run the company or navigating competition and an economy that’s, like I remember, we got closed down for three months. He helped us navigate on how to stay open, how to get back open, how to just survive through all the COVID shutdowns, lockdowns, because our clubs were all closed for three months and you have $350,000 of bills you’ve got to pay and we have no accounts receivable. He helped us navigate that and of course we were conservative enough that we could afford to take that on for a period of time but he was a great man. I’m very impressed with him. So Clay, thank you for everything you’re doing and I encourage you if you haven’t worked with Clay, work with Clay. He’s going to help magnify you and there’s nobody I have ever met that has the ability to work as hard as he does He probably sleeps for maybe six hours a day and literally the rest of time He’s working and he can outwork everybody in the room every single day and and he loves it So anyways, this is Charles Cola with Cola Fitness. Thank you clay and anybody out there that’s wanting to work with clay It’s a great great Opportunity to ever work with him. So you guys have a blessed one. This is Charles Kola. We’ll see you guys. Bye bye. Hi, I’m Aaron Antis with Shaw Homes. I first heard about Clay through a mortgage lender here in town who had told me what a great job he had been doing for them. And I actually noticed he was driving a Lamborghini all of a sudden, so I was willing to listen. In my career, I’ve sold a little over $800 million in real estate. So honestly, I thought I kind of knew everything about marketing and homes. And then I met Clay, and my perception of what I knew and what I could do definitely changed. After doing $800 million in sales over a 15-year career, I really thought I knew what I was doing. I’ve been managing a large team of salespeople for the last 10 years here with Shaw Homes. And I mean, we’ve been a company that’s been in business for 35 years. We’ve become one of the largest builders in the Tulsa area, and that was without Clay. So when I came to know Clay, I really thought, man, there’s not much more I need to know, but I’m willing to listen. The interesting thing is our internet leads from our website has actually in a four-month period of time has gone from somewhere around 10 to 15 leads in a month to 180 internet leads in a month. Just from the few things that he’s shown us how to implement that I honestly probably never would have come up with on my own. So I got a lot of good things to say about the system that Clay put in place with us and it’s just been an incredible experience. I am very glad that we met and had the opportunity to work with Clay. So the interaction with the team and with Clay on a weekly basis is honestly very enlightening. One of the things that I love about Clay’s perspective on things is that he doesn’t come from my industry. He’s not somebody who’s in the home building industry. I’ve listened to all the experts in my field. Our company has paid for me to go to seminars, international builder shows, all kinds of places where I’ve had the opportunity to learn from the experts in my industry, but the thing that I found working with Clay is that he comes from such a broad spectrum of working with so many different types of businesses that he has a perspective that’s difficult for me to gain because I get so entrenched in what I do, I’m not paying attention to what other leading industry experts are doing, and Clay really brings that perspective for me. It is very valuable time every week when I get that hour with him. From my perspective, the reason that any business owner who’s thinking about hooking up with Thrive needs to definitely consider it is because the results that we’ve gotten in a very short period of time are honestly monumental. It has really exceeded my wildest expectation of what he might be able to do. I came in skeptical because I’m very pragmatic and as I’ve gone through the process over just a few months, I’ve realized it’s probably one of the best moves we’ve ever made. I think a lot of people probably feel like they don’t need a business or marketing consultant because they maybe are a little bit prideful and like to think they know everything. I know that’s how I felt coming in. I mean, we’re a big company that’s definitely one of the largest in town. And so we kind of felt like we knew what we were doing. And I think for a lot of people, they let their ego get in the way of listening to somebody that might have a better or different perspective than theirs. I would just really encourage you if you’re thinking about working with clay, I mean, the thing is, it’s month to month. Go give it a try and see what happens. I think in the 35-year history of Shaw Homes, this is probably the best thing that’s happened to us, and I know if you give them a shot, I think you’ll feel the same way. I know for me, the thing I would have missed out on literally an 1800% increase in our internet leads. Going from 10 a month to 180 a month, that would have been a huge financial decision to just decide not to give it a shot. I would absolutely recommend Clay Clark to anybody who’s thinking about working with somebody in marketing, I would skip over anybody else you were thinking about and I would go straight to Clay and his team. I guarantee you’re not going to regret it because we sure haven’t. My name is Danielle Sprick and I am the founder of D. Sprick Realty Group here in Tulsa, Oklahoma. After being a stay-at-home mom for 12 years and my three kids started school and they were in school full-time, I was at a crossroads and trying to decide what do I want to do. My degree and my background is in education, but after being a mom and staying home and all of that, I just didn’t have a passion for it like I once did. My husband suggested real estate. He’s a home builder, so real estate and home building go hand in hand and we just rolled with it. I love people, I love working with people, I love the building relationships, but one thing that was really difficult for me was the business side of things. The processes and the advertising and marketing, I knew that I did not have what I needed to make that what it should be. So I reached out to Clay at that time and he and his team have been extremely instrumental in helping us build our brand, help market our business, our agents, the homes that we represent. Everything that we do is a direct line from Clay and his team and all that they’ve done for us. We launched our brokerage, our real estate brokerage, eight months ago. And in that time, we’ve gone from myself and one other agent to just this week, we signed on our 16th agent. We have been blessed with the fact that we right now have just over 10 million in pending transactions. Three years ago, I never would have even imagined that I would be in this role that I’m in today, building a business, having 16 agents. But I have to give credit where credit’s due. And Clay and his team and the business coaching that they’ve offered us has been huge. It’s been instrumental in what we’re doing. Don’t ever limit your vision. When you dream big, big things happen. I started the business because I couldn’t work for anyone else. I do things my way. I do what I think is in the best interest of the patient. I don’t answer insurance companies. I don’t answer to large corporate organizations. I answer to my patient and that’s it. My thought when I opened my clinic was I can do this all myself. I don’t need additional outside help in many ways. I mean, I went to medical school, I can figure this out. But it was a very, very steep learning curve. Within the first six months of opening my clinic, I had a $63,000 embezzlement. I lost multiple employees. Clay helped us weather the storm of some of the things that are just a lot of people experience, especially in the medical world. He was instrumental in helping with the specific written business plan. He’s been instrumental in hiring good quality employees, using the processes that he outlines for getting in good talent, which is extremely difficult. He helped me in securing the business loans. He helped me with web development and search engine optimization. We’ve been able to really keep a steady stream of clients coming in because they found us on the web. With everything that I encountered, everything that I experienced, I quickly learned it is worth every penny to have someone in your team that can walk you through and even avoid some of the pitfalls that are almost invariable in starting your own business. I’m Dr. Chad Edwards and I own Revolution Health and Wellness Clinic. JT, do you know what time it is? 410. It’s TiVo time in Tulsa, Oklahoma, baby. Tim TiVo is coming to Tulsa, Oklahoma, June 27 and 28. We’ve been doing business conferences here since 2005. I’ve been hosting business conferences since 2005. What year were you born? 1995. Dude, I’ve been hosting business conferences since you were 10 years old, but I’ve never had the two-time Heisman Award winning Tim Tebow come present. And a lot of people, you know, have followed Tim Tebow’s football career on the field and off the field. And off the field, the guy’s been just as successful as he has been on the field. Now the big question is, JT, how does he do it? Hmm, well, they’re gonna have to come and find out because I don’t know. Well, I’m just saying, Tim Tebow is going to teach us how he organizes his day, how he organizes his life, how he’s proactive with his faith, his family, his finances. He’s going to walk us through his mindset that he brings into the gym, into business. It is going to be a blasty blast in Tulsa, Russia. Also, this is the first Thrive Time Show event that we’ve had, where we’re going to have a man who has built a $100 million net worth. Wow. Now, we’ve had a couple of presenters that have had a billion dollar net worth in some like real estate sort of things. Yeah. But this is the first time we’ve had a guy who’s built a service business and he’s built over a $100 million net worth in the service business. It’s the yacht driving, multi-state living guru of franchising. Peter Taunton will be in the house. This is the founder of Snap Fitness, the guy behind Nine Round Boxing. He’s going to be here in Tulsa, Russel, Oklahoma, June 27th and 28th. JT, why should everybody want to hear what Peter Taunton has to say? Oh, because he’s incredible. He’s just a fountain of knowledge. He is awesome. He has inspired me listening to him talk. And not only that, he also has, he practices what he teaches. So he’s a real teacher. He’s not a fake teacher like business school teachers. So you’ve got to come learn from him. Also, let me tell you this, folks. I don’t want to get this wrong, because if I get it wrong, someone’s going to say, you screwed that up, buddy. So Michael Levine, this is Michael Levine. He’s going to be coming. You say, who’s Michael Levine? I don’t get this wrong. This is the PR consultant of choice for Michael Jackson, Prince, for Nike, for Charlton Heston, for Nancy Kerrigan. 34 Grammy Award winners, 43 New York Times bestselling authors he’s represented, including pretty much everybody you know who’s been a super celebrity. This is Michael Levine, a good friend of mine. He’s going to come and talk to you about personal branding and the mindset needed to be super successful. The lineup will continue to grow. We have hit Christian reporting artist Colton Dixon in the house. Now people say, Colton Dixon’s in the house? Yes, Colton Dixon’s in the house. So if you like Top 40 Christian music, Colton Dixon’s going to be in the house performing. The lineup will continue to grow each and every day. We’re going to add more and more speakers to this all-star lineup. But I encourage everybody out there today, get those tickets today. Go to thrivetimeshow.com. Again, that’s thrivetimeshow.com. And some people might be saying, well, how do I do it? What do I do? How does it work? You just go to thrivetimeshow.com. Let’s go there now. We’re feeling the flow. We’re going to Thrivetimeshow.com. Thrivetimeshow.com. Again, you just go to Thrivetimeshow.com. You click on the business conferences button, and you click on the request tickets button right there. The way I do our conferences is we tell people it’s $250 to get a ticket or whatever price that you can afford. And the reason why I do that is I grew up without money. JT, you’re in the process of building a super successful company. Did you start out with a million dollars in the bank account? No, I did not. Nope, did not get any loans, nothing like that. Did not get an inheritance from parents or anything like that. I had to work for it and I am super grateful I came to a business conference. That’s actually how I met you, met Peter Taunton, I met all these people. So if you’re out there today and you want to come to our workshop, again you just gotta go to Thrivetimeshow.com You might say, well when’s it gonna be? June 27th and 28th. You might say, well who’s speaking? We already covered that. You might say, where’s it gonna be? It’s gonna be in Tulsa, Russell Oklahoma. I suppose it’s Tulsa, Russell. I’m really trying to rebrand Tulsa as Tulsa, Russell, sort of like the Jerusalem of America. But if you type in Thrive Time Show and Jinx, you can get a sneak peek or a look at our office facility. This is what it looks like. This is where you’re headed. It’s going to be a blasty blast. You can look inside, see the facility. We’re going to have hundreds of entrepreneurs here. It is going to be packed. Now, for this particular event, folks, the seating is always limited because my facility isn’t a limitless convention center. You’re coming to my actual home office, and so it’s going to be packed. So when? June 27th and 28th. Who? You! You’re going to come! Who? You! I’m talking to you. You can get your tickets right now at thrivetimeshow.com, and again, you can name your price. We tell people it’s $250 or whatever price you can afford. And we do have some select VIP tickets, which gives you an access to meet some of the speakers and those sorts of things. And those tickets are $500. It’s a two-day interactive business workshop, over 20 hours of business training. We’re going to give you a copy of my newest book, The Millionaire’s Guide to Becoming Sustainably Rich. You’re going to leave with a workbook. You’re going to leave with everything you need to know to start and grow a super successful company. It’s practical, it’s actionable, and it’s TiVo time right here in Tulsa, Russia. Get those tickets today at Thrivetimeshow.com. Again, that’s Thrivetimeshow.com. Hello, I’m Michael Levine and I’m talking to you right now from the center of Hollywood, California, where I have represented over the last 35 years 58 Academy Award winners, 34 Grammy Award winners, 43 New York Times bestsellers. I’ve represented a lot of major stars and I’ve worked with a lot of major companies and I think I’ve learned a few things about what makes them work and what makes them not work. Now, why would a man living in Hollywood, California in the beautiful sunny weather of LA come come to Tulsa because last year I did it and it was damn exciting. Clay Clark has put together an exceptional presentation, really life-changing and I’m looking forward to seeing you then. I’m Michael Levine, I’ll see you in Tulsa. James, did I tell you my good friend John Lee Dumas is also joining us at the in-person two-day interactive Thrive Time Show Business Workshop that Tim Tebow and that Michael Levine will be at the have I told you this you have not told me that he’s coming all the way from Puerto Rico This is John Lee Dumas the host of the chart topping EO fire.com podcast. He’s absolutely a living legend this guy started a podcast after Wrapping up his service in the United States military And he started recording this podcast daily in his home to the point where he started interviewing big-time folks like Gary Vaynerchuk, like Tony Robbins, and he just kept interviewing bigger and bigger names, putting up shows day after day, and now he is the legendary host of the EO Fire podcast, and he’s traveling all the way from Puerto Rico to Tulsa, Oklahoma to attend the in-person June 27th and 28th Thrive Time Show two-day interactive business workshop. If you’re out there today folks, you’ve ever wanted to grow a podcast, a broadcast, you want to get you want to improve your marketing, if you’ve ever wanted to improve your marketing, your branding, if you’ve ever wanted to increase your sales, you want to come to the two-day interactive June 27th and 28th Thrive Time Show business workshop featuring Tim Tebow, Michael Levine, John Lee Dumas, and countless big-time super successful entrepreneurs. It’s going to be life changing. Get your tickets right now at ThriveTimeShow.com. James, what website is that? ThriveTimeShow.com. James, one more time before it’s over. ThriveTimeShow.com. I’m not to be played with because it could get dangerous. See these people I ride with this moment. We are. Thrive Time Show two day interactive business workshops are the world’s highest rated and most reviewed business workshops because we teach you what you need to know to grow. You can learn the proven 13 point business system that Dr. Zellner and I have used over and over to start and grow successful companies. When we get into the specifics, the specific steps on what you need to do to optimize your website. We’re going to teach you how to fix your conversion rate. We’re going to teach you how to do a social media marketing campaign that works. How do you raise capital? How do you get a small business loan? We teach you everything you need to know here during a two day, 15 hour workshop. It’s all here for you. everything you need to know here during a two day, 15 hour workshop. It’s all here for you. You work every day in your business, but for two days you can escape and work on your business and build these proven systems so now you can have a successful company that will produce both the time freedom and the financial freedom that you deserve. You’re going to leave energized, motivated, but you’re also going to leave empowered. The reason why I built these workshops is because as an entrepreneur, I always wish that I had this and because there wasn’t anything like this I would go to these Motivational seminars no money down real estate Ponzi scheme get motivated seminars, and they would never teach me anything It was like you went there, and you paid for the big chocolate Easter Bunny, but inside of it. It was a hollow Nothingness, and I wanted the knowledge you’re like oh But we’ll teach you the knowledge after our next workshop. And the great thing is we have nothing to upsell. At every workshop we teach you what you need to know. There’s no one in the back of the room trying to sell you some next big get rich quick, walk on hot coals product. It’s literally we teach you the brass tacks, the specific stuff that you need to know to learn how to start and grow a business. I encourage you to not believe what I’m saying, and I want you to Google elephant in the room. Look at Robert Zellner and Associates. Look them up and say, are they successful because they’re geniuses or are they successful because they have a proven system? When you do that research, you will discover that the same systems that we use in our own business can be used in your business. Come to Tulsa, book a ticket, and I guarantee you it’s going to be the best business workshop ever, and we’ll even give you your money back if you don’t love it. We’ve built this facility for you, and we’re excited to see it. And now you may be thinking, what does it actually cost to attend an in-person, two-day, interactive, Thrive Time Show business workshop? Well, good news, the tickets are $250 or whatever price that you can afford. What? Yes, they’re $250 or whatever price you can afford. I grew up without money, and I know what it’s like to live without money, so if you’re out there today and you want to attend our in-person, two-day interactive business workshop, all you gotta do is go to thrivetimeshow.com to request those tickets. And if you can’t afford $250, we have scholarship pricing available to make it affordable for you. I learned at the Academy in Kings Point, New York, acta non verba, watch what a person does, not what they say. Good morning, good morning, good morning. Harvard Kiyosaki, The Rich Dad Radio Show. Today I’m broadcasting from Phoenix, Arizona, not Scottsdale, Arizona. They’re close, but they’re completely different worlds. And I have a special guest today. The definition of intelligence is if you agree with me, you’re intelligent. And so this gentleman is very intelligent I’ve done this show before also But very seldom do you find somebody who lines up on all counts as a mr Clay Clark is a friend of a good friend Eric Eric Trump But we’re also talking about money bricks and how screwed up the world can get in a few and a half hour So clay Clark is a very Intelligent man, and there’s so many ways we could take this thing. But I thought since you and Eric are close Trump. What were you saying about what Trump can’t what Donald who is my age and I can say or cannot say what. First of all I have to honor you sir I want to show you what I did to one of your books here. There’s a name of Jeremy Thorne who was my boss at the time, I was 19 years old, working at Faith Highway, I had a job at Applebee’s, Target and Direct TV, and he said, have you read this book, Rich Dad, Poor Dad? And I said, no. And my father, may he rest in peace, he didn’t know these financial principles. So I started reading all of your books and really devouring your books. And I went from being an employee to self-employed to the business owner, to the investor. And I owe a lot of that to you. And I just wanted to take a moment to tell you thank you so much for allowing me to achieve success. I’ll tell you all about Eric Trump, but I just want to tell you thank you, sir, for changing my life. Not only that, Clay, thank you, but you’ve become an influencer. More than anything else, you’ve evolved into an influencer where your word has more and more power. That’s why I congratulate you on becoming. As you know, there’s a lot of fake influencers out there, or bad influencers. Yeah. Anyway, I’m glad you and I agree so much, and thanks for reading my books. Yeah. That’s the greatest thrill for me today. Not thrill, but recognition is when people, young men especially, come up and say, I read your book, changed my life, I’m doing this, I’m doing this, I’m doing this. I learned at the Academy, at King’s Point in New York. Acta non verba. Watch what a person does, not what they say. Hey, I’m Ryan Wimpey. I’m originally from Tulsa, born and raised here. I went to a small private liberal arts college and got a degree in business, and I didn’t learn anything like they’re teaching here. I didn’t learn linear workflows. I learned stuff that I’m not using and I haven’t been using for the last nine years. So what they’re teaching here is actually way better than what I got at business school. And I went what was actually ranked as a very good business school. The linear workflow, the linear workflow for us and getting everything out on paper and documented is really important. We have workflows that are kind of all over the place. So having linear workflow and seeing that mapped out on multiple different boards. It’s pretty awesome. That’s really helpful for me. The atmosphere here is awesome. I definitely just stared at the walls figuring out how to make my facility look like this place. This place rocks. It’s invigorating. The walls are super, it’s just very cool. The atmosphere is cool. The people are nice. It’s a pretty cool place to be. Very good learning atmosphere. I literally want to model it and steal everything that’s here at this facility and basically create it just on our business side. Once I saw what they were doing, I knew I had to get here at the conference. This is probably the best conference or seminar I’ve ever been to in over 30 years of business. You’re not bored. You’re awake and alive the whole time. It’s not pushy. They don’t try to sell you a bunch of things. I was looking to learn how to just get control of my life, my schedule, and just get control of the business. Planning your time, breaking it all down, making time for the F6 in your life, and just really implementing it and sticking with the program. It’s really lively, they’re pretty friendly, helpful, and very welcoming. I attended a conference a couple months back, and it was really the best business conference I’ve ever attended. At the workshop I learned a lot about time management, really prioritizing what’s the most important. The biggest takeaways are you want to take a step-by-step approach to your business, whether it’s marketing, what are those three marketing tools that you want to use, to human resources. Some of the most successful people and successful businesses in this town, their owners were here today because they wanted to know more from Clay and I found that to be kind of fascinating. The most valuable thing that I’ve learned is diligence. That businesses don’t change overnight. It takes time and effort and you’ve got to go through the ups and downs of getting it to where you want to go. He actually gives you the road map out. I was stuck, didn’t know what to do and he gave me the road map out step by step. We’ve set up systems in the business that make my life much easier, allow me some time freedom. Here you can ask any question you want, they guarantee it will be answered. This conference motivates me and also gives me a lot of knowledge and tools. It’s up to you to do it. Everybody can do these things, they’re stuff that everybody knows, but if you don’t do it, nobody else is going to do it for you. I can see the marketing working. And it’s just an approach that makes sense. Probably the most notable thing is just the income increase that we’ve had. Everyone’s super fun and super motivating. I’ve been here before, but I’m back again because it motivates me. Your competition’s going to come eventually, or try to pick up these tactics. So you better, if you don’t, somebody else will. I’m Rachel with Tip Top Key Night, and we just want to give a huge thank you to Clay and Vanessa Clark. Hey guys, I’m Ryan with Tip Top K9. Just want to say a big thank you to Thrive 15. Thank you to Make Your Life Epic. We love you guys. We appreciate you and really just appreciate how far you’ve taken us. This is our old house. This is where we used to live a few years ago. This is our old team and by team I mean it’s me and another guy. This is our new house with our new neighborhood. This is our new van with our new marketing and this is our new team. We went from four to fourteen and I took this beautiful dojo. We worked with several different business coaches in the past, and they were all about helping Ryan sell better and just teaching sales, which is awesome, but Ryan is a really great salesman. So we didn’t need that. We needed somebody to help us get everything that was in his head out into systems, into manuals, and scripts, and actually build a team. So now that we have systems in place, we’ve gone from one to 10 locations in only a year. In October 2016, we grossed 13 grand for the whole month. Right now it’s 2018, the month of October. It’s only the 22nd, we’ve already grossed a little over 50 grand for the whole month, and we still have time to go. We’re just thankful for you, thankful for Thrive and your mentorship, and we’re really thankful that you guys have helped us to grow a business that we run now instead of the business running us. Just thank you, thank you, thank you, times a thousand. So we really just want to thank you, Clay, and thank you, Vanessa, for everything you’ve done, everything you’ve helped us with. We love you guys. If you decide to not attend the Thrive Time Workshop, you’re missing out on a great opportunity. The atmosphere at Clay’s office is very lively. You can feel the energy as soon as you walk through the door. And it really got me and my team very excited. If you decide not to come, you’re missing out on an opportunity to grow your business, bottom line. Love the environment. I love the way that Clay presents and teaches. It’s a way that not only allows me to comprehend what’s going on, but he explains it in a way to where it just makes sense. The SEO optimization, branding, marketing. I’ve learned more in the last two days than I have the entire four years of college. The most valuable thing that I’ve learned, marketing is key, marketing is everything. Making sure that you’re branded accurately and clearly. How to grow a business using Google reviews and then just how to optimize our name through our website also. Helpful with a lot of marketing, search engine optimization, helping us really rank high in Google. The biggest thing I needed to learn was how to build my foundation, how to systemize everything and optimize everything, build my SEO. How to become more organized, more efficient. How to make sure the business is really there to serve me, as opposed to me constantly being there for the business. New ways of advertising my business, as well as recruiting new employees. Group interviews, number one. Before we felt like we were held hostage by our employees. Group interviews has completely eliminated that because you’re able to really find the people that would really be the best fit. Hands-on how to hire people, how to deal with human resources, a lot about marketing and overall just how to structure the business, how it works for me and also then how that can translate into working better for my clients. The most valuable thing I’ve learned here is time management. I like the one hour of doing your business. It’s real critical if I’m gonna grow and change. Play really teaches you how to navigate through those things and not only find freedom, but find your purpose in your business and find the purposes for all those other people that directly affect your business as well. Everybody. Everybody. Everyone needs to attend the conference because you get an opportunity to see that it’s real. Everyone needs to attend the conference because you get an opportunity to see that it’s real.